Is your online business going to survive the next 3 to 5 years - or are you building something AI is about to make completely irrelevant? Building a personal brand can make sure that doesn’t happen!
In this episode of The Freedom Method Podcast, I'm joined by Teresa Heath-Wareing - award-winning online business strategist, TEDx speaker, and host of Your Dream Business Podcast - to talk about personal branding and why building a personal brand is the most important thing you can be doing right now. Teresa has spent over a decade helping female entrepreneurs build a personal brand through visibility, credibility, and real relationships - and with AI now able to write your content, build your offers, and generate entire courses in minutes, she breaks down exactly why the businesses without a strong personal branding strategy are the ones that won't survive.
TIMESTAMPS:
00:00 - Why personal branding matters more than ever in the age of AI
06:28 - How Teresa went from single mum to TEDx speaker by building a personal brand
13:07 - The strategy that landed Amy Porterfield and Pat Flynn as her first podcast guests
21:34 - Showing up authentically online when everyone is questioning what's real
34:58 - How to overcome the fear of cancel culture and put yourself out there
YOU’LL LEARN:
- Why is personal branding the deciding factor between an online business that survives the AI era and one that doesn't - and what is the one thing AI can never, ever replace about you?
- How did Teresa build a personal brand from talking to three mums in a play barn to landing Amy Porterfield and Pat Flynn as her very first podcast guests - and what does this teach us about building genuine connections?
- What does how to build a personal brand actually look like when you're overwhelmed, scared to be judged online, or have no idea where to start - and where should you actually focus first?
- Why are personal branding tips about showing up as your real, imperfect self the most powerful strategy you have right now - and why is that more true in the age of AI than it's ever been?
- How do you build a personal brand social media presence that's genuine and connects with the right people - without the fear of cancel culture shutting you down before you've even started?
If you want your online business to still be standing in 3 to 5 years, this conversation with Teresa Heath-Wareing is the wake-up call you need - listen now on The Freedom Method Podcast.
Connect with Teresa Heath-Wareing:
Instagram: https://www.instagram.com/teresa_heathwareing/
YouTube: https://www.youtube.com/@Teresa_Heath-Wareing
Website: https://teresaheathwareing.com
Free Toolkit: https://teresaheathwareing.com/toolkit
Ready to build a personal brand and launch an online business with real personal branding for entrepreneurs strategies built in from day one? My Freedom Business Foundations programme is designed to help you do exactly that. Click here to find out more!
About The Freedom Method Podcast:
The Freedom Method Podcast is for women on a journey to find freedom through online business.
Whether you're still stuck in a corporate 9-5, wondering how you can navigate the transition from employee to entrepreneur, or you've already made the leap to becoming a female entrepreneur, but your business is feeling anything but free - this podcast is designed to help you create a better work life balance by building an online business that is set up for you to achieve your freedom business goals.
The Freedom Method Podcast is hosted by Sophie Biggerstaff - online business coach, strategist, mentor, and founder of the Freedom Business Model Method - each episode explores how to build an online business that works for you, not one you work for!
Subscribe for real female entrepreneur stories, freedom business inspiration, practical work life balance strategies, and conversations about online business.
Freedom isn't just a fantasy - but you do need the right method to create it!
Find your starting point:
🔍 Want to go from employee to entrepreneur, but stuck on which online business to start? Take the FREE Freedom Seekers Quiz to find out which type of online business model suits your freedom business goals: https://onlinebusinessschool.itssophiebiggerstaff.com/freedom-seekers-quiz
📖 Ready to quit your 9-5 and start an online business? Grab the Freedom Founders Playbook - the roadmap I wish I'd had when I began my own freedom business journey: https://onlinebusinessschool.itssophiebiggerstaff.com/freedom-founder-playbook
🎓 Already a Female Entrepreneur building an online business, but feeling stuck? Explore ways to work with me and create more work life balance: https://www.itssophiebiggerstaff.com/#workwithme
Connect With Me:
🗣️ LinkedIn: https://www.linkedin.com/in/sophie-biggerstaff-business-coach/
📸 Instagram: https://instagram.com/itssophiebiggerstaff
💻 Website: https://www.itssophiebiggerstaff.com
Mentioned in this episode:
Sponsored By Omnisend
Ad | The Episode Is Sponsored By Email Marketing Tool Omnisend - Unlock Your Exclusive Listener Discount Here: https://www.omnisend.com/sophiebiggerstaff/
