The Front Row Podcast for Entrepreneurs

If you have been hearing that launches are dead, webinars are dead, and courses don't sell anymore, this episode is your proof otherwise. My friend Miriam Schulman, luxury market messaging and pricing strategist and author of Artpreneur, just had a launch that crossed $200,000. And she sells to artists.

In this conversation, Miriam walks through her entire launch framework, from her free and VIP bootcamp structure to her three-tier offer ladder. Then we get into how she uses AI, not to crank out more content, but to diagnose why people were not buying, critique her slide decks and emails, and build offers people actually want.

In this episode, we cover:

• Why "launches don't work anymore" is a story, not a fact
• The exact structure of Miriam's 5-day bootcamp launch
• How one offer fix took her from 60 VIPs to 160
• The five selling avoidance archetypes she built with AI
• How to use AI as a launch coach to critique your slides and emails
• The council of elders technique for getting sharper AI feedback
• Why AI makes good marketers better and struggling marketers worse

What if just 15 minutes a day with AI could completely transform your productivity? In this episode, I share the exact daily routine I use and recommend to my clients. It is simple enough to do every single day, and that is exactly why it works.

The people who get the most out of AI are not the ones who spend hours learning prompts or mastering every feature. They are the people who show up every day with a simple routine. This episode gives you that routine, step by step.

In this episode, I cover:

1. The three-part daily AI routine that takes just 15 minutes
2. How to use a Brain Dump to get everything out of your head and give AI context
3. Why asking for your Priority Pick changes how you approach your entire day
4. How to use a Quick Win to build momentum through dopamine and follow-through
5. Why keeping one running conversation thread is a game-changer
6. The science behind why small completed tasks make you want to keep going
7. Pro tips to make the routine stick, including same time same place, and why your brain dump does not need to be perfect

I also share why the best productivity system is the one you actually use, and how committing to this routine for 30 days can change the way you run your business.

Grab the free companion guide, The 15-Minute AI Routine: Your Daily Productivity System, at jenlehner.com/101. It walks you through everything from this episode so you can start using it tomorrow morning.

Try this routine for seven days and come tell me what shifted. Screenshot your brain dump and share it on Instagram stories. Tag me @jen_lehner. I would love to see it and cheer you on.

If you have been following the buzz around Matt Shumer's viral article "Something Big Is Happening," you have probably noticed it sparked a massive debate. Some people are panicking. Others are rolling their eyes. In this episode, instead of picking a side, I break down all of the major counter-arguments, and share the surprising common ground where everyone actually agrees.

What emerged is more useful than any single hot take. Whether you lean toward the "sky is falling" camp or the "it's all hype" crowd, the real gold lives in the middle. And that is exactly what this episode is about.

In this episode, I cover:

1. The four points of agreement across Shumer, Gary Marcus, Ben Bentzin, Jeremy Kahn, and other experts
2. Why even the harshest critics are not telling you to ignore AI
3. How to use the "one hour a day" rule as a practical professional development strategy
4. What a week of daily AI experimentation actually looks like for a business owner
5. Why AI's emerging "taste and judgment" capability should get your attention
6. The Gen X advantage when it comes to working with AI tools

I also share my own experience with AI demonstrating something that felt like genuine insight, not just pattern matching, and why I am no longer sure that "nuance jobs" are as safe as we think.

This episode is designed to cut through the noise and give you a clear, practical path forward, no matter where you fall in the AI debate.

Try the one hour a day challenge for just one week and come tell me what you discover. DM me on Instagram at @jen_lehner. I genuinely want to hear about it.

If you have ever opened ChatGPT, Claude, Gemini, or another AI tool and felt unsure where to start, this episode will give you clarity.

This is one of the most common questions I hear, and in this episode, I walk you through how to think about AI tools in a way that removes confusion and decision fatigue. Instead of chasing the “best” tool, you will learn how to approach AI strategically so it actually supports your work instead of slowing you down.

Rather than reviewing tools feature by feature, this episode focuses on how to decide which AI to use based on the task in front of you. You will hear how I evaluate different tools, how I think about their strengths, and how I personally use multiple AI tools together without overcomplicating my workflow.

1. Why most AI tools can handle the majority of business tasks
2. What actually matters when choosing between popular AI tools
3. How to match the right tool to the right task
4. The mindset shift that eliminates analysis paralysis with AI
5. How to explore multiple tools without wasting time or money
6. What to know about free versus paid AI plans

I also share how I personally use different AI tools for writing, research, content creation, and day-to-day business work, along with the framework I recommend if you are just getting started.

This episode is designed to help you stop overthinking AI and start using it with confidence.

After you listen, DM me on Instagram at @jen_lehner and tell me which tool you are most curious to try next. I would love to hear.

If you have been using AI and feeling like the output is generic or off, this episode will change how you use it. The issue is usually not the tool. It is the lack of context. In this episode, I share how to create a Core Prompt, a single document that helps AI understand your business, your audience, and your voice.

A Core Prompt gives AI a clear source of truth so you are not starting from scratch every time. The result is better output, less editing, and responses that actually sound like you.

In this episode, I cover:

1. Why AI sounds generic without proper context
2. How one document can dramatically improve your AI results
3. How to use a Core Prompt as an onboarding guide for AI tools
4. Where to store and reuse it across platforms

I also walk through how to create your Core Prompt in a practical way and how I use it inside tools like Claude and NotebookLM (and everywhere!) to keep everything consistent and on brand.

This is a foundational episode that makes everything you do with AI easier and more effective.

Don’t miss this episode and let me know your thoughts after you listen. I always love hearing from you. DM me on Instagram @jen_lehner

• How to use Perplexity AI’s new video feature on X
• Threads launches DM inbox + Highlights trending posts
• Instagram now lets you share Spotify songs with sound to Stories

This episode is a must-listen if you're a solopreneur or small business owner who's curious about AI but doesn’t speak “tech.”

I sat down with Jacob Bank, founder and CEO of Relay.app—a no-code platform that lets you build your own AI agents (even if you’ve never written a line of code). Jacob shares exactly how he uses 40+ AI agents to run marketing, support, sales, finance, and more... all without a team.

This isn’t theoretical. Jacob is doing this right now—running a full company solo, with the help of AI. 

What You’ll Learn in This Episode:

• What an AI agent actually is (and why it's not just a chatbot)
• The simple 5-step workflow Jacob uses for repurposing content on autopilot
• The one chart that changed everything (hint: it's got 40 AI agents on it)
• How to think in flowcharts instead of tech terms
• Why AI is still underhyped—yes, underhyped
• The critical skill that every solopreneur should start building now

This is one of those episodes you’ll return to whenever you’re ready to take your business automation to the next level—it’s that good.

Mentioned in this episode:

Relay.app Commercial

Relay.app Commercial

In this episode, I sit down with ManyChat expert, Mel Eilers, to uncover how to unlock explosive engagement, higher conversions, and seamless customer experiences through the power of DM automation. If you’ve been sleeping on ManyChat—or if you’ve barely scratched the surface—this conversation will blow your mind.

We dig into how Instagram and ManyChat have evolved, why DM automation is absolutely critical for lead generation today, and simple strategies you can implement this week (even if you’re a total beginner). Mel shares real-world case studies, the latest AI integrations, and actionable tips to avoid the pitfalls that many businesses make when automating.

What You’ll Learn in This Episode:

• What exactly is ManyChat—and why it’s 100% Meta-approved
• Why DM automation skyrockets your conversion rates compared to link-in-bio strategies
• How to set up your first "lead magnet" flow inside the DMs
• Story triggers, Live triggers, and 10+ ways to automate lead capture
• How (and when) to use DM automations without annoying your followers
• The power of conditional logic and tagging to personalize your marketing
• Common mistakes brands make—and how to avoid them
• Two powerful case studies: one for coaches, one for e-commerce brands
• What you need to know about ManyChat's AI features and integrations with ChatGPT

The golden rules of permission-based marketing in 2025

In this episode, I sit down with LinkedIn expert, Scott Aaron to dig into what’s really working on LinkedIn right now—and what you absolutely need to stop doing. Whether you're brand new to the platform or trying to reignite your strategy, Scott drops an insane amount of wisdom (and practical steps) to turn LinkedIn into a business-building machine.

From content strategy and newsletters to short-form video and avoiding dreaded "pitch slaps," this episode is packed with tools, tips, and new features you probably didn’t even know existed.

What You’ll Learn in This Episode:

• Why only 1% of LinkedIn users post weekly—and how that’s your biggest opportunity
• The exact 3-part weekly content strategy Scott recommends (hint: variety matters!)
• How to turn your LinkedIn profile into a lead-generating homepage
• Why LinkedIn newsletters are the most powerful tool on the platform right now
• How to use LinkedIn Live and Events to build credibility (without being pushy)
• The surprising truth about LinkedIn’s support for AI—and the automation tools that will get you banned!
• Why short-form video is exploding on LinkedIn (and how to avoid getting throttled)
• Tips on filtering your network and connecting with the right people

This is one of those episodes you’ll listen to more than once…it’s that good.

In this episode, I chat with international best-selling author, award-winning speaker, and marketing strategist Teresa Heath-Wareing about what really works in launching for 2025.

If you've ever felt like launching is harder than it used to be, you're right! Teresa breaks down exactly why launches are failing today and how you can adapt your strategy to stay ahead. We cover everything from building an audience the right way, leveraging other people’s platforms, crafting a winning pre-launch strategy, and the paid workshop model that’s working like crazy right now.

🚀 What You’ll Learn in This Episode:

• Why launching has changed dramatically and what that means for your business
• The critical pre-launch strategy most people miss (and how to get it right)
• Real numbers and conversion rates you should expect from your launches
• How to leverage other people's audiences effectively
• The power of paid workshops as a launch strategy
• Why webinars aren't dead (and how to make them work in 2025)
• The exact math behind successful launches - from list size to conversion rates
• A brilliant case study of making $26,000 from one reluctant webinar creator
• Why pre-launch content is more crucial than ever
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• The new paid workshop strategy that's converting at 25%