Host Mimi Banks is joined by Nicole Collins and Corey Weiss, the Co-Founders of 213 Deli. They share their journey from their beginnings at IPSY to launching their innovative mobile-first platform. They discuss the evolution of beauty marketing, the importance of relationships in business, and how 213 Deli aims to revolutionize the beauty shopping experience through a text-to-buy model. The conversation highlights the significance of curation, brand partnerships, and the unique needs of the Gen X demographic in the beauty industry.

Go to 213deli.com and use invite code BIYB to get a $20 credit to shop

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