In this episode, we take a look at the future of human insights and how generative AI will impact the state of business insights, whether it's by humans or AI with Jacquie Matthews, Global CEO at Ipsos UU (Understanding Unlimited).

Along the course of the conversation, Jacquie helped us get a better view on how human intelligence is going to be impacted by artificial intelligence or should it go hand in hand with one another to ensure the future of business insights is in safe hands.

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