The Written Word Podcast

The Future of Indie Publishing: Real Talk with James Blatch


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The indie publishing world is moving fast - and the authors who stay curious are the ones who thrive. In this live-recorded episode from the Novelist Inc. (NINC) Conference, Ferol Vernon sits down with James Blatch, co-founder of Self Publishing Formula, to talk about what's working right now for independent authors.

From AI translation tools that help you reach global readers to the surprising comeback of Facebook ads, James shares what he's seeing on the front lines. You'll also hear his take on the ethics of AI narration, voice licensing, and why the authors who embrace new tools (without losing their creative edge) are the ones who'll come out ahead.

You'll Learn:

  • How AI translation tools like ScribeShadow are helping authors go global
  • Why Facebook ads are making a comeback - and how to use them smarter
  • The ethics of AI voice licensing and what it means for audiobook creators
  • What separates authors who experiment successfully from those who get left behind
  • Why AI won't replace creativity, but it will reward the authors who adapt

Whether you're scaling your author business or just trying to stay ahead of the curve, this episode is full of practical insights and real talk about the future of indie publishing.

Want to learn more ways to reach readers? Visit writtenwordmedia.com for author resources, book promotion tools, and more.

The Written Word Podcast is produced by Walk West.
© 2025 Written Word Media, Inc. All rights reserved.

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The Written Word PodcastBy Written Word Media

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