In this conversation, Yasmeen speaks with Hamdi Tabbaa, the co-founder and CEO of Abwaab. Abwaab is an online learning platform that allows students to learn at their own pace, test themselves and get ahead with expert tutors anytime and anywhere.

By offering short, engaging video lessons, visualized learning journeys, continuous assessment and performance analytics, they are changing the way students learn outside the classroom.

Previously, Hamdi was the General Manager at Uber for MENA in the Levant & GCC. Under his leadership, he grew the business and worked with the government to pass ride-sharing regulations in Jordan, the first of their kind across the region.

Before that, he established the specialty grocery store Dukkan, becoming one of the first in Jordan to introduce organized retail at a neighborhood level.

We talk about:

Why he decided to start an online education platform

How education has changed globally and in the MENA region

Their competitive advantage and why he decided to tackle this industry

How the industry evolved during the pandemic

The future product roadmap, and how he continues to preserve through the difficult moments

You can find more information about Hamdi here: https://www.linkedin.com/in/hamditabbaa

Stay tuned for upcoming episodes with startup founders in the Middle East and North Africa!

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