By Jon Buford & Fintan Costello
5
22 ratings
The podcast currently has 201 episodes available.
This episode (The Gambling Files RTFM 187) features a conversation with Matt Smith, the Director of External Affairs for Bet No More, who shares his personal journey of recovery from gambling and alcoholism.
Thanks to our amazing sponsor, EveryMatrix! Their OddsMatrix Sports Betting Software Solutions provides an unmatched number of betting markets, combined with real-time data you can trust. Whether you need full sportsbook services or just top-tier data feeds, they’ve got you covered!
Let’s be real—while we discuss all things gaming, Clarion Gaming are out there championing businesses, connecting people, and handling all the hard stuff. Meanwhile, we get to sit here and yap on about it. Thanks for doing the heavy lifting, Clarion. We’ll see you in Barcelona for ICE 2025!
In a world where players love unpredictability, Optimove’s CRM is always reliable, always smooth, and never jammed like an old slot machine. Thanks for powering us up with a platform that’s as thrilling as a huge win but as consistent as a dealer’s shuffle!
In a nutshell:
* Matt discusses the importance of addressing addiction holistically, considering root causes such as mental health and social isolation, rather than solely focusing on the behavior itself.
* Our society (sorry to get on our high horse here!) needs more empathy and understanding so we can support those affected by gambling harm.
* Lived experiences—such as Matt’s—can help shape effective responsible gambling initiatives.
Choice quotes:
* Matt Smith: “If you just treat gambling issues in isolation, then there’s a big chance you'll miss something else that’s going on, like alcoholism or another related problem.”
* Matt Smith: “I wasn't showering. My mental health had deteriorated. I had no income and no hope. I reached out to someone at a treatment center for alcohol. I said, I need help. He said, Come.”
* Jon Bruford: “Critics treat gambling as the problem in and of itself. But we need an interagency approach to gambling treatment. A main driver for gambling issues among women is domestic abuse. So, if all you treat is the gambling addiction, you're pissing in the wind because you're avoiding the root cause of the problem.”
Thanks to Matt Smith for being on the show!
Learn more about Betknowmore: https://www.betknowmoreuk.org/
Connect with Matt: https://www.linkedin.com/in/matt-smith-betknowmoreuk/
UK National Gambling Helpline: 0808 8020 133.
The Gambling Files podcast delves into the business side of the betting world. Each week, join Jon Bruford and Fintan Costello as they discuss current hot topics with world-leading gambling experts.
Website: https://www.thegamblingfiles.com/
Subscribe on Apple Podcasts: https://apple.co/3A57jkR
Subscribe on Spotify: https://spoti.fi/4cs6ReF
Subscribe on YouTube: https://www.youtube.com/@TheGamblingFilesPodcast
Fintan Costello on LinkedIn: https://www.linkedin.com/in/fintancostello/
Jon Bruford on LinkedIn: https://www.linkedin.com/in/jon-bruford-84346636/
Follow the podcast on LinkedIn: https://www.linkedin.com/company/the-gambling-files-podcast/
Sponsorship enquiries: https://www.thegamblingfiles.com/contact/
Get our newsletter: https://thegamblingfilestldr.substack.com/
This episode was produced by Story On Media & Marketing: https://www.SuccessWithStories.com
In this episode (The Gambling Files RTFM 186), Leo Judkins, a performance coach and iGaming leader, joins Fintan and Jon to discuss self-care and sustainable performance in iGaming. He also shares practical tips on how to manage distractions, prioritize tasks, and build healthy habits to achieve both personal and professional success.
Shoutout to EveryMatrix for sponsoring this episode! Check out their OddsMatrix Sports Betting Software Solutions! Their accurate and real-time data truly sets them apart in the industry. Whether you’re a business or a bettor, their solutions can elevate your game!
With Optimove’s CRM software, managing customers feels as exciting as a free spin on slot machines! No more pulling the lever and hoping for the best—we’re on a winning streak, and it's all thanks to Optimove. Cheers to keeping things as fun as the games we manage!
Ready for ICE Barcelona 2025? Clarion Gaming certainly are, and our podcast is eternally grateful to them! I mean, who else can keep an industry connected every single day of the year? It’s like having the cheat code to infinite support. You guys are the unsung heroes behind the scenes, making sure everything runs smoothly, including our ramblings!
In a nutshell:
* Taking breaks and prioritizing your mental and physical health.
* The impact of distractions on productivity and focus.
* How to manage your environment to promote better habits.
* The benefits of setting realistic goals and making small, incremental changes.
* The power of mindset and self-talk.
* The role of leadership in promoting a healthy and productive work environment.
Choice quotes:
* Leo Judkins: “Identifying your biggest roadblocks, then making small changes to them is usually more effective rather than trying to do a full 180.”
* Fintan Costello: “My rule of thumb is everyone should do therapy and everyone should have a coach. Otherwise, we get too caught up in our own heads.”
* Jon Bruford: “In the middle of things, it's easy to lose perspective. And shit doesn't stop raining down on you, does it? And sometimes, you need outside forces—like a therapist or a coach—to help you restore perspective.”
* Jon Bruford: “I wanted to do some photo stories of a badger living his life as a human. But I couldn’t find a human-sized badger outfit. Weirdest thing.”
Thanks to Leo Judkins for being on the show!
Join Leo’s iGaming Leader Mastermind and listen to The iGaming Leader Podcast: https://www.igamingleader.com/
Learn more about Leo at https://www.linkedin.com/in/leo-judkins/
The Gambling Files podcast delves into the business side of the betting world. Each week, join Jon Bruford and Fintan Costello as they discuss current hot topics with world-leading gambling experts.
Website: https://www.thegamblingfiles.com/
Subscribe on Apple Podcasts: https://apple.co/3A57jkR
Subscribe on Spotify: https://spoti.fi/4cs6ReF
Subscribe on YouTube: https://www.youtube.com/@TheGamblingFilesPodcast
Fintan Costello on LinkedIn: https://www.linkedin.com/in/fintancostello/
Jon Bruford on LinkedIn: https://www.linkedin.com/in/jon-bruford-84346636/
Follow the podcast on LinkedIn: https://www.linkedin.com/company/the-gambling-files-podcast/
Sponsorship enquiries: https://www.thegamblingfiles.com/contact/
Get our newsletter: https://thegamblingfilestldr.substack.com/
This episode was produced by Story On Media & Marketing: https://www.SuccessWithStories.com
Join us in this episode (The Gambling Files RTFM 185) for a fascinating conversation with Duncan Garvie, a true pioneer in the online gambling industry. From his early days with ThePOGG.com to his current work with Bet Blocker, Duncan talks about the evolving landscape of online gambling, and how we can create a safer and more responsible industry for all.
A huge thank you to our sponsor, EveryMatrix! They offer a sportsbook platform—OddsMatrix Sports Betting Software Solutions—that covers sports and esports, paired with real-time data and unmatched accuracy. Whether you're looking for complete solutions or specific features, EveryMatrix has your back. Thanks for powering our podcast!
Optimove is the ace up your sleeve! When it comes to keeping track of players, promotions, and everything else in iGaming, you couldn’t have better CRM software than Optimove. Thanks for helping us stay ahead of the game!
Clarion Gaming is like that rare power-up in a game that boosts everything! They fuel businesses, connect the industry, and somehow keep our podcast running like a well-oiled machine. It’s a mystery to us how they do it all—but we’re just here to say a huge thank you! Clarion Gaming makes it all look easy—see you at ICE Barcelona 2025!
In a nutshell:
* The challenges of regulating the black market and the need for a multi-faceted approach.
* The need for greater transparency and accountability from operators and software providers.
* The importance of empowering consumers with the knowledge and tools to make responsible gambling choices.
* The impact of cryptocurrencies and the rise of unregulated online casinos.
* The effectiveness of responsible gambling tools, such as blocking software and deposit limits.
* Addressing the root causes of gambling harm, such as financial distress and social isolation.
Choice quotes:
* Duncan Garvie: “Sometimes, problem gamblers who are vulnerable and most desperately need the support—they’re the least able to access it.”
* Duncan Garvie: “If a problem gambler has to pay for blocking software, they’ll sometimes gamble that money to try to win back what they've lost.”
* Fintan Costello: “I love entrepreneurs. I love people who go out and build stuff.”
* Jon Bruford: “If grey market operators are doing any kind of banking services, then there's leverage. Pressure can be applied. You can say to them either behave or f**k off.”
* Jon Bruford: “I like to not shit my pants, but it just takes a sneeze at the wrong time.”
* Jon Bruford: “I don't like admitting that I don't know as much as somebody else, especially people with hair.”
Thanks to Duncan Garvie for being on the show!
Learn more about Duncan at https://www.linkedin.com/in/duncan-garvie-588658199/
Get the free gambling blocker software, Bet Blocker: https://www.betblocker.org/
The Gambling Files podcast delves into the business side of the betting world. Each week, join Jon Bruford and Fintan Costello as they discuss current hot topics with world-leading gambling experts.
Website: https://www.thegamblingfiles.com/
Subscribe on Apple Podcasts: https://apple.co/3A57jkR
Subscribe on Spotify: https://spoti.fi/4cs6ReF
Subscribe on YouTube: https://www.youtube.com/@TheGamblingFilesPodcast
Fintan Costello on LinkedIn: https://www.linkedin.com/in/fintancostello/
Jon Bruford on LinkedIn: https://www.linkedin.com/in/jon-bruford-84346636/
Follow the podcast on LinkedIn: https://www.linkedin.com/company/the-gambling-files-podcast/
Sponsorship enquiries: https://www.thegamblingfiles.com/contact/
Get our newsletter: https://thegamblingfilestldr.substack.com/
This episode was produced by Story On Media & Marketing: https://www.SuccessWithStories.com
In this episode (The Gambling Files RTFM 184), Jon Bruford and Fintan chat with Kate Chambers to discuss the science behind trade shows in the gaming industry. They explore the importance of evaluating trade show effectiveness, the changing landscape of events, and the power of partnerships and community.
We'd like to give a special shoutout to our sponsor, EveryMatrix, and to their OddsMatrix Sports Betting Software Solutions! If you're in the world of sports betting, their top-notch coverage and reliable data are second to none. With a wide range of markets and an unparalleled level of accuracy, they offer everything you need to enhance your betting experience. Thanks for supporting our show!
Some companies roll the dice when it comes to CRM software, but not us. With Optimove, we’ve landed on a winning streak that’s turned every interaction into a jackpot. Thank you Optimove for making customer relationship management feel as thrilling as a high-stakes roulette spin (and for sponsoring our show)!
Kate Chambers, founder of the Gaming Boardroom, is a seasoned professional in the gaming industry, known for her expertise in events and trade shows.
In a nutshell:
* Evaluating trade show effectiveness and setting clear objectives.
* The changing landscape of gaming industry events, with a focus on smaller, more targeted events.
* The need for accountability and feedback loops in trade show planning and execution.
* The role of trade shows in building brand awareness and generating leads.
* The challenges of measuring the ROI of trade show participation.
* The need for better communication and collaboration between marketing and sales teams.
* The future of trade shows in the gaming industry and the rise of silent exhibiting.
Choice quotes:
* Kate Chambers: “In the gaming industry, marketing campaigns are about brands, visibility, and selling stuff. And there’s no doubt that events are an essential part of a marketing mix.”
* Kate Chambers: “There's a lot of talk in the gaming industry about how there are too many events and conferences. And yet people still turn up to all of them.”
* Fintan Costello: “With B2B sales, there's a long lead time—6 months, 12 months, years to close a deal. So with gaming industry events, it’s difficult to evaluate whether to invest in them as an exhibitor.”
* Jon Bruford: “Smaller, more targeted events are undoubtedly the future of the gaming industry.”
* Fintan Costello: “You can run empires on spreadsheets.”
Thanks to Kate Chambers for being on the show!
Connect with Kate on LinkedIn: https://www.linkedin.com/in/katechambers/
Check out The Gaming Boardroom: https://thegamingboardroom.com/
Check out our previous chat with Kate: https://www.thegamblingfiles.com/kate-chambers-launches-the-gaming-boardroom-the-gambling-files-rtfm-72/
The Gambling Files podcast delves into the business side of the betting world. Each week, join Jon Bruford and Fintan Costello as they discuss current hot topics with world-leading gambling experts.
Website: https://www.thegamblingfiles.com/
Subscribe on Apple Podcasts: https://apple.co/3A57jkR
Subscribe on Spotify: https://spoti.fi/4cs6ReF
Subscribe on YouTube: https://www.youtube.com/@TheGamblingFilesPodcast
Fintan Costello on LinkedIn: https://www.linkedin.com/in/fintancostello/
Jon Bruford on LinkedIn: https://www.linkedin.com/in/jon-bruford-84346636/
Follow the podcast on LinkedIn: https://www.linkedin.com/company/the-gambling-files-podcast/
Sponsorship enquiries: https://www.thegamblingfiles.com/contact/
Get our newsletter: https://thegamblingfilestldr.substack.com/
This episode was produced by Story On Media & Marketing: https://www.SuccessWithStories.com
In this episode (The Gambling Files RTFM 183), Jon and Fintan talk with the CEO of Transform Gaming. They discuss the company's mission to create safer, free-to-play casino-style games for problem gamblers. They also explore how new technology could be used to detect risky gambling behaviors and offer solutions that promote responsible gaming.
Today’s guest is Sina Azeri, a man on a mission to help problem gamblers by creating safer gaming environments. With a passion for innovative technology, Sina is reshaping the gaming industry, one player at a time.
Thanks to our new sponsor EveryMatrix and their OddsMatrix Sports Betting Software Solutions! Their cutting-edge platform provides competitive sports and esports coverage, real-time betting data, and industry-leading accuracy. Whether you're looking for a full sportsbook solution or just data feeds, they have you covered. We’re proud to have them supporting the podcast!
And thanks to our sponsor Optimove! If CRM software were a game of poker, Optimove would be holding a royal flush. You've taken us from folding under pressure to calling all the shots with your system. Thank you!
This episode in a nutshell:
* The growing problem of gambling addiction in the UK and worldwide.
* Sina and Transform Gaming’s free-to-play alternative for problem gamblers.
* Using touchscreen data to monitor emotional states and prevent risky behavior.
* A vision for social casino games that engage without aggressive monetization.
* How social casino gaming differs from real-money gambling in terms of user spending.
* The challenges of preventing relapses for self-excluded gamblers.
* Transform Gaming’s strategy of acquiring and consolidating social casino companies.
* Developing a fun and innovative gaming experience for free-to-play users.
* The importance of maintaining customer loyalty over quick profits.
Choice quotes:
* Sina Azeri: “Solutions [to problem gaming] won't just present themselves. You need to create them and test them to see if they work.”
* Sina Azeri: “We aim to work with gambling operators. When they determine that a user is showing problematic gaming behaviors, the operator can then promote our product, a free-to-play social casino game.”
* Jon Bruford: “My beauty is on the inside.”
Thanks to Sina Azeri for being on the show!
Learn more about Sina at https://www.linkedin.com/in/sina-azeri/
Learn more about Transform Gaming: https://transformgaming.com/
This podcast is presented by EveryMatrix. If you’re looking for sports data feeds and a feed aggregator, look no further than OddsMatrix Sports Betting Software Solution!
This podcast is also presented by Optimove, which is used by 56% of the EGR Power50 to personalize player experiences. Visit Optimove here for more info, not least because it helps to support independent podcasts like ours. Go on, click it! Find out! It’s frickin’ awesome.
The Gambling Files podcast delves into the business side of the betting world. Each week, join Jon Bruford and Fintan Costello as they discuss current hot topics with world-leading gambling experts.
Website: https://www.thegamblingfiles.com/
Subscribe on Apple Podcasts: https://apple.co/3A57jkR
Subscribe on Spotify: https://spoti.fi/4cs6ReF
Subscribe on YouTube: https://www.youtube.com/@TheGamblingFilesPodcast
Fintan Costello on LinkedIn: https://www.linkedin.com/in/fintancostello/
Jon Bruford on LinkedIn: https://www.linkedin.com/in/jon-bruford-84346636/
Follow the podcast on LinkedIn: https://www.linkedin.com/company/the-gambling-files-podcast/
Sponsorship enquiries: https://www.thegamblingfiles.com/contact/
Get our newsletter: https://thegamblingfilestldr.substack.com/
This episode was produced by Story On Media & Marketing: https://www.SuccessWithStories.com
You bet, we thank our sponsor, Optimove! We hit the ultimate payout with Optimove! With their CRM software, you’re not just tracking customers—you’re managing high-rollers and casual gamers with the finesse of a blackjack dealer. Now you can double down on personalized offers and never worry about going bust. Thank you Optimove for stacking the deck in our favor!
Also big thanks to our sponsor Clarion Gaming and ICE Barcelona 2025 for not only keeping the gaming world connected 365 days a year, but also for making sure Jon and Fintan can keep talking about it! You guys really are the master key to this chaotic, wonderful gaming universe, and without you, we'd all be lost in a sea of buttons, screens, and confusing strategies. Thank you Clarion Gaming for being the champions of connection, and we’ll see you in Barcelona for ICE 2025!
How do gambling companies balance VIP treatment with responsible gaming practices? Also, what role do gambling companies play in exacerbating addiction among high-rollers?
In this episode (The Gambling Files RTFM 182), reporter Katherine Sayre of The Wall Street Journal returns to discuss her investigative reporting on gambling addiction within the high-roller VIP circles.
This episode in a nutshell:
* Katherine’s investigation into a psychiatrist's gambling addiction and the VIP treatment she received (link to the article below).
* VIP programs: When perks and bonuses cross the line.
* Differences in regulatory approaches between the U.S. and the UK/Europe.
* The role of state regulators in curbing gambling addiction.
* High-roller bettors and their influence on operator revenues.
* The fine line between entertainment and exploitation in gambling marketing.
* The growing scrutiny around sweepstakes casinos in the U.S.
* The rise of unregulated sweepstakes in the online casino space.
Choice quotes:
* Fintan Costello: “The VIP team play a very, very important part of every operator.”
* Katherine Sayre: “Back in 2019, PointsBet reported internally that a half a percent of their sports betting customer base generated 70% of its revenue. So that stuck out to me as proof of how important high rollers are [to digital gambling platforms].”
* Katherine Sayre: “The gambling industry has always promised to do something about this [problem gambling]. It's [now] time to see how they are actually going to handle this.”
* Jon Bruford: “If gambling businesses say that they take responsible gambling seriously, and then don't, there's going to be repercussions—especially when it's part of their licensing.”
* Jon Bruford: “VIP high rollers and problem gamblers do share some commonalities in how they play.
But they also share them with money launderers, and that doesn't mean that every problem gambler is a money launderer.”
Thanks to Katherine Sayre for being on the show!
Read Katherine Sayre’s The Wall Street Journal article, “A Psychiatrist Tried to Quit Gambling. Betting Apps Kept Her Hooked,” that was discussed in this episode: https://www.wsj.com/business/hospitality/gambling-addiction-sports-betting-apps-4463cde0
Connect with Katherine at LinkedIn: https://www.linkedin.com/in/katherinesayre
The Gambling Files podcast delves into the business side of the betting world. Each week, join Jon Bruford and Fintan Costello as they discuss current hot topics with world-leading gambling experts.
Website: https://www.thegamblingfiles.com/
Subscribe on Apple Podcasts: https://apple.co/3A57jkR
Subscribe on Spotify: https://spoti.fi/4cs6ReF
Subscribe on YouTube: https://www.youtube.com/@TheGamblingFilesPodcast
Fintan Costello on LinkedIn: https://www.linkedin.com/in/fintancostello/
Jon Bruford on LinkedIn: https://www.linkedin.com/in/jon-bruford-84346636/
Follow the podcast on LinkedIn: https://www.linkedin.com/company/the-gambling-files-podcast/
Sponsorship enquiries: https://www.thegamblingfiles.com/contact/
Get our newsletter: https://thegamblingfilestldr.substack.com/
This episode was produced by Story On Media & Marketing: https://www.SuccessWithStories.com
Let’s take a spin and land on the perfect CRM marketing solution for iGaming—Optimove! Thanks to Optimove’s software, iGaming and Sports Betting operators can keep track of everything without rolling the dice. They make customer retention feel like hitting the jackpot every single day, and for that, we’re throwing confetti their way!
In this episode (The Gambling Files RTFM 181), Fintan interviews a seasoned affiliate marketer and entrepreneur to discuss his journey from building a successful bingo affiliate empire to founding BoostBox, a new AI-driven content creation tool for affiliates.
Today’s guest is Roo Wright. Roo’s love for all things tech and affiliate marketing shines through in his witty anecdotes and deep industry knowledge.
In a nutshell:
* Roo’s transition from affiliate marketing to building AI-driven tools.
* How BoostBox helps affiliates create optimized content faster.
* SEO’s future in an AI-driven world.
* How AI can assist affiliates with content, compliance, and conversions.
* The challenges smaller affiliates face in a competitive market.
* The balance between using AI tools and maintaining human oversight
Choice quotes:
* Roo Wright: “Use AI as a research tool and as the basis for your content. But never just copy it word for word.”
* Roo Wright: “We have generations of users who are familiar with Google and won’t change over to ChatGPT or other LLMs because—Why would they?”
* Fintan Costello: “If a new product is actually going to disrupt a core, existing product, then the new one doesn’t need to label itself as a disruptor.”
Thanks to Roo Wright for being on the show!
Connect with Roo: https://www.linkedin.com/in/roowright/
This podcast is presented by Optimove, which is used by 56% of the EGR Power50 to personalize player experiences. Visit Optimove here for more info, not least because it helps to support independent podcasts like ours. Go on, click it! Find out! It’s remarkable.
The Gambling Files podcast delves into the business side of the betting world. Each week, join Jon Bruford and Fintan Costello as they discuss current hot topics with world-leading gambling experts.
Website: https://www.thegamblingfiles.com/
Subscribe on Apple Podcasts: https://apple.co/3A57jkR
Subscribe on Spotify: https://spoti.fi/4cs6ReF
Subscribe on YouTube: https://www.youtube.com/@TheGamblingFilesPodcast
Fintan Costello on LinkedIn: https://www.linkedin.com/in/fintancostello/
Jon Bruford on LinkedIn: https://www.linkedin.com/in/jon-bruford-84346636/
Follow the podcast on LinkedIn: https://www.linkedin.com/company/the-gambling-files-podcast/
Sponsorship enquiries: https://www.thegamblingfiles.com/contact/
Get our newsletter: https://thegamblingfilestldr.substack.com/
This episode was produced by Story On Media & Marketing: https://www.SuccessWithStories.com
Have you ever needed a toaster that also walks your dog? Yeah, us neither (well, maybe Jon). But you know what you do need? Optimove’s awesome CRM marketing solution. Also, you definitely need to check out Clarion Gaming’s cool network and brands. They actually make useful stuff for gamers!
How has the integration of AI changed the landscape of online poker? What is the future of poker in a world where technology, regulation, and player behavior are constantly evolving?
In today’s episode (The Gambling Files RTFM 180), Fintan and Jon talk with poker legend Chris Straghalis about the evolution of poker, both online and live. They delve into the impact of technology, including AI and bots, on the game, while highlighting how poker's unique blend of skill and luck has contributed to its enduring appeal. Chris is the Director of Online Poker Experience at PokerStars.
In a nutshell:
* Online poker faces unique challenges due to regulations, player liquidity, and the rise of AI tools.
* Live poker is experiencing a resurgence, with record-breaking events happening worldwide.
* The global player pool in online poker has shrunk due to the segmentation of regulated markets.
* Bots and AI are a growing challenge in online poker, but platforms like PokerStars are working hard to maintain fair play.
* The future of poker lies in embracing new formats and incorporating more excitement, like quick outcomes and high-risk, high-reward opportunities.
* Modern poker players increasingly focus on their physical and mental health to maintain an edge in the game, with many adopting strict routines and coaching.
Choice quotes:
* Fintan Costello: “Chris Straghalis is the poker expert's poker expert.”
* Chris Straghalis: “When you're playing a hand of poker, you're telling a story. A poker hand is a beautiful motif for a story. It's got a beginning, a middle, and an end.”
* Chris Straghalis: “Poker is a beautiful game because it's a perfect mix of skill and luck.”
* Fintan Costello: “If you can’t spot the idiot at the poker table, it's probably you.”
* Jon Bruford: “No two games of poker are the same. No two hands of poker are the same.”
Thanks to Chris Straghalis for being on the show!
Connect with Chris on LinkedIn: https://www.linkedin.com/in/chris-straghalis-4587974/
Play poker games at PokerStars: https://www.pokerstars.com/
This podcast is presented by Optimove, which is used by 56% of the EGR Power50 to personalize player experiences. Visit Optimove here for more info, not least because it helps to support independent podcasts like ours. Go on, click it! Find out! It’s tremendous.
The Gambling Files podcast delves into the business side of the betting world. Each week, join Jon Bruford and Fintan Costello as they discuss current hot topics with world-leading gambling experts.
Website: https://www.thegamblingfiles.com/
Subscribe on Apple Podcasts: https://apple.co/3A57jkR
Subscribe on Spotify: https://spoti.fi/4cs6ReF
Subscribe on YouTube: https://www.youtube.com/@TheGamblingFilesPodcast
Fintan Costello on LinkedIn: https://www.linkedin.com/in/fintancostello/
Jon Bruford on LinkedIn: https://www.linkedin.com/in/jon-bruford-84346636/
Follow the podcast on LinkedIn: https://www.linkedin.com/company/the-gambling-files-podcast/
Sponsorship enquiries: https://www.thegamblingfiles.com/contact/
Get our newsletter: https://thegamblingfilestldr.substack.com/
This episode was produced by Story On Media & Marketing: https://www.SuccessWithStories.com
If we were forced to choose between Optimove and Clarion Gaming, we’d be screwed—because we can’t live without Optimove’s awesome CRM marketing solution or without Clarion Gaming’s cool network and brands. Hey sponsors, we see you, and we thank you.
Today’s guest is Isabelle Zanzer, a Regulatory Compliance Specialist and Sustainability Integrator with CompliancePlay, a regulatory consultancy firm for the iGaming industry.
Isabelle discusses her unique approach to compliance, focusing on solutions rather than simply saying no, and how her team works to help businesses thrive while meeting regulatory requirements.
In a nutshell:
* Jon and Fintan yabber on about Jon’s new persona, the so-called “seagull effect” (which relates to a boss coming in, making a lot of noise, sh!tting over everything, and leaving), and whether they should get Cobra Kai tattoos. .
* Isabelle shares her insights on "health washing," where companies pretend to act responsibly without addressing the core issues. She highlighted her research into this phenomenon within the gambling industry, discussing how gambling companies might be masking issues under the guise of responsible gambling.
* Isabelle shares insights from her ongoing PhD research on problem gambling in Ukraine during times of conflict, highlighting the impact of war on gambling behavior.
* Can self-regulation work effectively in the gambling industry? Isabelle argues for a balanced approach that includes open dialogue between operators and regulators.
* There’s a need for companies to adopt proactive measures to stay ahead of regulatory changes and maintain good standing within the industry.
Choice quotes:
* Fintan Costello on proactive compliance in the iGaming industry:“You travel to where the puck is going, not to where it is. You need to be scanning the regulatory landscape, looking ahead to what’s coming next.”
* Isabelle Zanzer: “In times of war, every recognized comorbidity for gambling is increased massively. There's so much stress and uncertainty; it’s like a super magnifier for gambling problems.”
* Isabelle Zanzer on working in compliance: “I always tell clients, I’m not your mom, I’m not your wife. I’m not going to be like, ‘you have to do this, you have to do that.’ [But we are] here to help you.”
* Jon Bruford on self-regulation in the iGaming industry: “No industry is going to unilaterally agree to make changes across the board that it doesn't have to.”
Thanks to Isabelle Zanzer for being on the show!
Connect with Isabelle: https://www.linkedin.com/in/isabelle-zanzer/
This podcast is presented by Optimove, which is used by 56% of the EGR Power50 to personalize player experiences. Visit Optimove here for more info, not least because it helps to support independent podcasts like ours. Go on, click it! Find out! It’s astonishing.
The Gambling Files podcast delves into the business side of the betting world. Each week, join Jon Bruford and Fintan Costello as they discuss current hot topics with world-leading gambling experts.
Website: https://www.thegamblingfiles.com/
Subscribe on Apple Podcasts: https://apple.co/3A57jkR
Subscribe on Spotify: https://spoti.fi/4cs6ReF
Subscribe on YouTube: https://www.youtube.com/@TheGamblingFilesPodcast
Fintan Costello on LinkedIn: https://www.linkedin.com/in/fintancostello/
Jon Bruford on LinkedIn: https://www.linkedin.com/in/jon-bruford-84346636/
Follow the podcast on LinkedIn: https://www.linkedin.com/company/the-gambling-files-podcast/
Sponsorship enquiries: https://www.thegamblingfiles.com/contact/
Get our newsletter: https://thegamblingfilestldr.substack.com/
This episode was produced by Story On Media & Marketing: https://www.SuccessWithStories.com
Fintan and Jon were this close to broadcasting from a cardboard box when Optimove and Clarion Gaming burst in with their sponsorships, amazing CRM marketing solution (Optimove), and awesome multi-platform network of live and digital brands (Clarion Gaming). They’re the real MVPs—Most Valuable Podcasters!
How is artificial intelligence currently being used in gambling? Also, in the future, what do we have to look forward to (and to fear)?
Your hosts spoke with two AI/gambling experts to get some answers. Joining us for this episode is Mark Flores Martin (CEO of XGENIA) and Adam Davis (CRO of XGENIA). Oh, and XGENIA develops AI-powered tools to create and deploy AI-generated online slot games and personalized gaming experiences for the iGaming industry.
In a nutshell:
* Currently in gambling, AI is used for entertainment-side story-building and video creation, and for taking over certain boring tasks like slot mathematics.
* The guests and hosts talk about using AI ethically in the gambling industry.
* AI will potentially revolutionize the gambling industry by enabling faster, more efficient game development and distribution.
* What will be some of the practical implications of AI, including its role in entertainment and compliance?
* Jon once again successfully and seamlessly sneaks the word “cromulent” into the conversation.
Choice quotes:
* Mark Flores Martin: “One of my favorite sayings about Ai is: the moment we invent an AI that is smarter than us, it’ll be the last thing we invent.”
* Mark Flores Martin: “One of the current key issues for AI is that when people aren’t educated in prompt writing and how to write effective prompts.”
* Fintan Costello: “Technology should work for me, not the other way around—that’s my view on all technology.”
* Jon Bruford: “If I'm walking up a big hill, I break it down into groups of four steps. I pull my hat low so that I can see four steps in front of me. Before I know it, I’m in the rhythm.”
* Jon’s ex-girlfriend: “Life's a cow. Then you realize you have a milk allergy.”
Thanks to Mark and Adam for being on the show!
Visit XGENIA: https://www.xgenia.ai/
Mark Flores Martin, CEO of XGENIA: https://www.linkedin.com/in/markfm/
Adam Davis, CRO of XGENIA: https://www.linkedin.com/in/adamodavis/
This podcast is presented by Optimove, which is used by 56% of the EGR Power50 to personalize player experiences. Visit Optimove here for more info, not least because it helps to support independent podcasts like ours. Go on, click it! Find out! It’s awesome.
The Gambling Files podcast delves into the business side of the betting world. Each week, join Jon Bruford and Fintan Costello as they discuss current hot topics with world-leading gambling experts.
Website: https://www.thegamblingfiles.com/
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Fintan Costello on LinkedIn: https://www.linkedin.com/in/fintancostello/
Jon Bruford on LinkedIn: https://www.linkedin.com/in/jon-bruford-84346636/
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Get our newsletter: https://thegamblingfilestldr.substack.com/
This episode was produced by Story On Media & Marketing: https://www.SuccessWithStories.com
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