When should a company license rather than sell what it produces? The question is becoming more and more relevant for companies of all sizes. While the game changing approach might not be actionable for you today, it should kept in mind. Jason dives into the idea of becoming an innovative organization with an eye toward licensing products.

Jason Jennings provides a preview to telling research uncovered in his next book about the lack of trust and subsequent damage to business. As always, Jason touches briefly on the challenges, then provides four game changing actions you can start immediately to grow trust in your organization.

What do four economists, four Oxford students and four garbage men have in common? Not much, especially when it comes to predicting the future. Jason provides a game changing approach to seeing the future by sharing the story of the economists, students and garbage men along with stops for stories from Italy and India. By the end of this value-packed podcast, Jason gives you the five ways you can start anticipating the next big thing in your future.

Jason gives you a behind the scenes look at his bestseller, Think Big, Act Small. Learn how one of the business leaders profiled in the book gave Jason the book title. Most importantly, Jason shows you why thinking big and acting small is the one thing successful businesses have in common. Then, he gives you the action steps to think big while acting small.

Jason shares the inspiring and game changing story of Jack Strack of SRC Holdings. Jack turned a debt ridden, poor performing company into a high performing success – and he did it with transparency and honesty. Jason breaks it down with actionable steps you can learn from Jack’s accomplishments.

Whether a business sells coffee and pastries, dry cleaning or airline seats, it’s not enough for the owners and management to know the lifetime value of a customer. In this game changing conversation, Jason Jennings shares three stories that show why the front-line people in your business must know the true lifetime value of the customer.

Listeners from Great Falls, Montana to Cape Town, South Africa; Birmingham, UK, to Mobile, Alabama ask Jason questions. Hear Jason explain principle-based leadership, the power of small bets and if the leadership principles really apply across cultures.

Jason Jennings was made to feel a little uncomfortable recently, but the experience opened his eyes to a game changing paradigm. In this episode, Jason shares how this event in his life caused him to change one important way in which he spends three-to-four minutes each day. Jason will show you how this small change in your life can make a big difference. Listen and answer the question: Will you accept the challenge? Write to us at [email protected].

Jason Jennings shares the story of a game changing business practice he discovered at a successful martial arts studio in Chicago. What did the studio sell? Self-defense training for kids to survive on very tough streets? After school babysitting? A way to build self esteem? Try, none of the above. The owner took a step back and defined his business in simple generic terms. Listen to the podcast and learn the result. Better yet, discover how to do it for your business.

Looking for the true competitive advantage in your work? Jason Jennings shows you the game changing approach that will make you stand out from the competition: Collect one story a day. Think of just a few of the immediate benefits. Seeking stories provides unique insights into people and possibilities. Hearing stories allows you to connect life’s dots. Tuning in to the world around you keeps you humble and grateful.