The new "Volume 2" of The Escapist gaming web site is on fire right now. A site whose previous incarnation failed drowning in controversy, it's once again embroiled in it, due to a poorly written article from it's Editor-In-Chief and prolific games writer and idealogue Russ Pitts, in which he tries to spark a discussion of ethics by poking every controversial element of the games industry, while offering no real solutions and inviting people to comment. After thinking on this and the bizarre timing of it, I've reached a rather frightening conclusion as to the intent of that, go into detail about why and also why if this is true, that The Escapist truly deserves to fail for good.