While I was on holiday, a couple of time people asked me what did I do for a living, and it reminded me of you. You need to be able to explain what you do in a way anyone can understand. 

As you may know, I have just been away on holiday for a week. I planned to not work during this time, but I am a bit of a work-a-holic and it's hard not working on my business. However, this holiday has taught me a lesson. 

I want to talk to you about a little issue that crops up with many business women I know. It's the curse of knowledge.  

Nearly missing the plane made me think of your business. Have a listen to find out why. 

In part 6 of the 7 Easy Steps to Get Started Marketing, we look at another piece of the jigsaw....where do you put your marketing messages? 

In part 5 of the 7 Easy Steps to Get Started Marketing, we talk about your marketing messages and getting these attention-grabbing headlines in front of your super customers. 

In part 4 of the 7 Easy Steps to Get Started Marketing, I take the super customer idea we talked about yesterday a step further and look at what you are going to do for them. 

In step 3 of the 7 Easy Steps to Get Started Marketing, we are looking at super customers. It is so important to get your super customer clear in your head if you are going to target your marketing.  

In step 2 of the 7 Easy Steps to Get Started Marketing I talk about starting to put goals and targets in place. 

This is the first part of a seven-day series - 7 Easy Steps to Get Started Marketing. Today's step is all about creating your business vision, your big, big dreams for you and your business.