The Goal Standard

In this episode, we're talking to Gaynete Jones, an entrepreneur who has seen major success in the online space as a service provider. She's been featured in Black Enterprise and so many other publications and now she has created a product that's about to revolutionize the way that women deal with their periods each month. She's switching to a product-based business and she's showing us step by step how she was able to do it including a lot of challenges that she faced along the way.

We discuss:

• What it's like going from a service-based business to owning a product-based business

• Differences she has experienced between service and product businesses

• The importance of educating your audience about your product

• Deciding what to sell as a product

Stay connected!

Instagram: @gaynete| @best.periodt

Website: www.gaynete.com | www.bestperiodt.com 

The Goal Standard

Instagram: @goalstandard_

Website: www.thegoalstandard.co

On today's episode, The Goal Standard founder Lene Green shares how 2020 impacted her, including quitting her full-time job to focus on her business. She's giving you an inside look at what went right and what went all the way wrong in her life this year.

In this episode we talk about:

• What it's really like to quit your job during a pandemic 
• The best way to reflect on your past year
• How she got ghosted by someone she hired
• What it's like to hire friends
• What it's like to live in Japan 
• The first year of marriage and what she learned
• What The Goal Standard is planning for 2021

Reach out!

The Goal Standard

Email: [email protected] | Instagram: @goalstandard_ | Twitter: @goalstandard_ 

This week, we're taking it back to our conversation with Chris-Tia Donaldson, the founder of Thank God It's Natural, a manufacturer of natural hair products. Chris-Tia shares her journey through the corporate world as a lawyer, running a successful business, and surviving breast cancer. 

What makes Chris-Tia's story so amazing is that she's had to juggle everything that life threw at her while fighting breast cancer. She talks about keeping her faith and balance, life after becoming a survivor, and what she learned along the way. 

Here's what we talk about:

• What it's like to balance your side hustle and your business
• Surviving breast cancer 
• The importance of actually dealing with your issues instead of suppressing them 
• What it's like to be a black woman in corporate America
• Starting a company from scratch

Chris-Tia's Book: This Is Only A Test 

Natural Hair Products: Thank God It's Natural 

Reach out!

Chris-Tia Donaldson

Email: [email protected]  | Website: https://christiadonaldson.com/ | Instagram: @tginceo

The Goal Standard Podcast

Email: [email protected] | Instagram: @goalstandard_ 

If you've scrolled through social media and seen the phrase #heyFRIEND, chances are you've come across Keisha Mabry. We loved this episode so much that we've brought it back around for you all to hear!  

Keisha's goal is to help you get connected to the people and resources needed to catch your dreams.  Keisha does this as a speaker and through her book ' Hey Friend: 100 Ways to Connect to 100 People in 100 Days'.  Most recently, she's created her one-day conference in St. Louis called 'MastHerclass', A day of application and inspiration for entrepreneurs, creatives, and influencers in the Midwest. 

Keisha shares her most important tips when it comes to networking as a black woman, but that's just the tip of the iceberg.  She talks about finding what she loves to do, how speaking was the perfect way to get into entrepreneurship, and so much more.

What  I love the most about this episode is that even though it wasn't always easy, she always found a way to weave in her passion:  Mission work and business into her career. 

If you know you're meant for something more, but you don't know what the next step is, this episode is for you.

Reach out!

Keisha Mabry

Email:[email protected] |  Instagram: @keishamabry | Website: keishamabry.com

The Goal Standard Podcast

Email: [email protected] | Instagram: @goalstandard 

Jacqueline is a full-time IT professional and Career coach focused on helping black women to climb the corporate letter. 

So this episode is perfect if you're still trying to get your corporate coins and business coins because   Jacqueline is going to show you how to balance both!

This week we are taking it back to a super informative episode! We are speaking with Ticora Davis of The Creator's Law Firm who talks to us about why it's important for us to trademark our creations as people of color, and how to get it done as cost-effective as possible. 

Ticora has actually helped me in the process of trademarking my brand properly. I'm sharing the story, what I went through, and what I learned through my big mistake of not trademarking my brand in the beginning.

If there's one thing I've learned through this experience, it's that the culture vultures are lurking, listening and waiting to swoop in and take credit for what we create.  (not saying that I created the term Glow Up, but a person of color surely did. The owner of the trademark is not a person of color) PROTECT YOUR SMARTS, SIS!  Ticora shows you exactly how to do so in this episode. 

Reach out!

Ticora Davis

Email: [email protected] | Instagram: @ticoradavis | Website: www.ticoradavis.com/creators-law-firm

The Goal Standard Podcast

Email: [email protected] | Instagram: @goalstandard_ 

If you are a Black woman that feels suffocated in Corporate America, this episode is for you. If you feel inferior, undervalued, or unappreciated this episode is also for you. If you know that you deserve more and desire to take the leap of faith and go out on your own, this episode is definitely for you.

This week we are talking to Diamond and Lidia of Pothos Beauty, an inclusive beauty and wellness marketplace. These women met while both working in the tech industry. 

They both experienced the struggles of being a Black woman in Corporate America and decided that they weren't going to deal with it. These women left their jobs and created a business that they saw a need for.

In this episode we discuss:

-Black women advocating to be treated equally in the workspace

-How much we have changed from our ancestors when it comes to standing for what we deserve

-The journey of starting their own company

Reach out!

Instagram: www.instagram.com/pothosbeauty

This week we're taking it back to episode 55 of The Goal Standard Podcast!

We're talking to Tina Fears who tells us the story about how she kept running away from her creative side and toward stability.   This didn't last long because her purpose kept pulling her back in. She ultimately started her company Stage Ready after leaving college. Stage ready ended up being a full-service base for creatives. 

If you know you're meant to do something different, listen to this episode and use it as the fuel you need to go after your purpose, fearlessly. 

Here's what we talk about: 

• How her upbringing helped her become who she is today
• How having parents as entrepreneurs actually motivated Tina to do the opposite 
• The ups and downs of being an entrepreneur and how to persevere
• How working a 9 to 5 is actually smart when starting out as an entrepreneur

Reach out!

Tina Fears

Email: [email protected] |  Instagram: @tinafears | Website: tinafears.com

If you're interested in learning how to pay off the debt that you've gathered over the years from loans, bills, etc. to give yourself peace of mind, this episode is for you. If you are tired of not being able to focus on your business or other important things in life this episode is also for you.

Nicole Jones was not a woman that grew up with a silver spoon, nor did she cash in a trust fund. She was raised by a single mother who had just enough to make ends meet. Due to her upbringing, once Nicole got a taste of money and living life, she never thought about the debt from school that would trail her.

Nicole has managed to slay $80K worth of student loan debt! She is an author, a Project Manager at her 9 to 5, and a business owner of 2 businesses, Mediocre to Masterful and The PM Suite.

In this episode we discuss:

-How Nicole accumulated and paid off $80K in debt

-How she balances her businesses while working her 9 to 5

-How she unlearned her bad financial habits and how it helped her get to where she is now

Reach out!

Instagram: @mediocretomasterful

If you've ever thought about moving your career or business abroad but weren't sure how to make the move as a mom, this episode is for you. 

This week I am talking with Rukiya Mcnair, author of Melanin Migration. Rukiya has taken both her business and her family to several different countries. 

This episode is for everyone that has been craving the independence and freedom that moving abroad gives.

We discuss:

• Her journey of learning how to manage being a mompreneur in a different country
• How she branched into her first work from abroad venture and the tests and trials she endured
• How her children have adapted to their migrating lifestyle

Reach out!

Instagram: @themigratingmom | @melanin_migration

Stay connected!

Instagram: @goalstandard_