The Goal Standard

Have you ever found yourself having conversations so deep with friends and family that you thought someone else should hear the conversation? Do you have strong opinions about specific topics and want your voice to be heard? Are you a professional that wants to tell the world about your profession and allow them to see it in a different light? Do you have a brand and want to reach more people?

If you answered yes to any of these, podcasting may be for you.

In this episode, I am helping you to figure out if podcasting is the best way to get your thoughts and opinions out into the world.

In this episode I discuss:

• Why I started a podcast
• Who podcasting is for
• Why I chose podcasting over other mediums
• How podcasting can help you grow your brand

Stay in touch!

Instagram: @goalstandard_

If you've been dreaming of being in the biggest publications and having your business be known worldwide, this episode is for you. If you've been wondering how the biggest names in your industry got to where they are, this episode is also for you.

This week we are speaking with PR Guru, Lindsey Walker. She is dropping all the gems on how to increase brand awareness and publicity in your business.

After 8 years in Public Relations, Lindsey has had the opportunity to work with BET, Interscope Records, and other clients whom her agency has been able to get exposed to The NY Times as well as Forbes. 

If you want to learn how to get your business out into the world and how to be seen by publications, you'll want to listen in.

In this episode we discuss:

• Lindsey's journey to creating her PR agency
• How she decided on PR as a career
• Tips on how to get your branding off the ground in your business

Reach Out:

Instagram: www.instagram.com/lindseyawalker

A few episodes ago I talked to my Virtual Assistant about her transition into full-time entrepreneurship and I realized that I had never told the story of my journey!

If you're anything like me, you want to maintain your lifestyle. I knew that I didn't want to go backward and that I wasn't cool with struggling just to leave my 9-5. I knew I needed a plan, so I created one. Within a year I was able to leave my job, move to be with my then-fiancé who is in the army, and work 100% remotely.

This episode is for you if you are trying to figure out if it's the right time to leave your job or if you're in need of a guide on how to make a well-prepared transition.

In this episode I discuss:

• How to leave your 9-5 and venture into full-time entrepreneurship with ease
• What prompted me to make the transition
• The logic behind the one-year timeline I created for myself

RESOURCES

Grab The Exit Plan Guide here

Stay connected!

Instagram: @goalstandard_

This week we're taking it back to episode 50 of The Goal Standard Podcast! We're talking to Chelsea Guarriello about her journey from trying to figure out what to do, to growing her dropshipping business from zero to six figures in less than a year.

This episode is really interesting because Chelsea really takes us behind the scenes to show us exactly how she got to this point in her life, from her childhood to relationships, and everything in between. Everything that Chelsea decided she wanted, she manifested and created the life she wants.

If you're at a point in your life where you know you want more, but you're not sure what steps you should take to get there, this episode is for you.

Reach out!

Chelsea Guarriello

Instagram: @hunigold

The Goal Standard Podcast

Email: [email protected] | Instagram: @goalstandard_ 

If you've been daydreaming about handing in your notice for your 9 to 5 and becoming a full-time entrepreneur, this episode is for you.  If you've been working in your business (either part-time or full-time) and you feel like you can't do it alone, this episode is for you. AND if you've been trying to figure out that business idea and have heard the term Virtual Assistant but not sure what it's about, this episode is for you. 

We're talking to The foundation behind The Goal Standard Iyana Hoskins about being a high-paid VA, how she got there, and what it takes to make 4 figures a month as a virtual assistant. 

Iyana's journey is super relatable and interesting as she talks about going from Ultrasound school to becoming a VA and how she's able to still use some of the same skills now. 

She's FRESH out of the 9 to 5 world (we recorded this on her last day) so for those of you wondering what that day is like, she'll tell you.  

Here's what we talk about 

1. The importance of being aligned in your gifts and goals 
2. What a Virtual Assistant is and how to make 4 figures a month
3. How to know if you'd be a good fit as a VA
4. How to know when you're ready to hire one (hint - you don't need to be making a milli a month first) 

Learn more about Iyana 

Iyana is a VA and coach who helps other virtual assistants recognize their value and charge their worth. She's also the superstar behind The Goal Standard that helps us keep everything together.  Her superpower is taking care of her clients and students to make sure they have everything they need to excel. 

Reach out!

Instagram: www.instagram.com/iyanahoskins

This week I decided to chat with you all about Impostor Syndrome and how it shows up in our lives and businesses especially. Impostor syndrome is something that I've dealt with in my previous career, as a wife and in my current business. You would think that because I've had so much success, that I'd have it all together but sis that is the furthest thing from true!

In this episode I discuss:

• My battle with impostor syndrome and how I learned to manage it
• What happens when impostor syndrome creeps in and how to "get rid of it"
• How to recognize impostor syndrome when it shows up in your everyday life

We are going to get through this together!

Reach out!

IG: @goalstandard_

This week I had the pleasure of speaking with Ashley Copeland of Stacks and the City! Ashley is an investor who teaches first-generation working professionals how to make money in the stock and real estate industry. 

Ashley grew up in a family with her siblings and her single mother. She never saw her parents have much money and always worried about making sure she had savings to help out if a crisis ever struck. This lifestyle led her to her interest in investing and by the age of 21, she had saved $10K and started her portfolio as well as investing in real estate throughout her 20's. Today she is worth over $100,000. 

Her goal now is to help people make investing work for them in a simple way.

In this episode we discuss:

• How Ashley learned about investing at the early age of 6
• How her childhood upbringing played a role in her success
• How knowing the right people can take you far in life

More on Ashley:

Ashley Copeland is a financial literacy expert that focuses on educating professional millennial women of color on how to create financial security with limited resources. She hosts a podcast called Stacks and the City which boasts over 30,000 downloads. Raised by a single mother in rural North Carolina, Ashley learned early about how money can affect your way of life.  Ashley avidly read about personal finance and homeownership throughout her teens and twenties.  As a result, Ashley used $10,000 saved from hours of serving tables and college refunds checks to open her first investment account at 21.  Ashley then purchased her first investment home at 24 and her second the following year with money steadfastly saved from working two jobs. Ashley proudly worked as a server trainer for six years at Founding Farmers and Farmers & Distillers and greatly attributes her experiences there for her financial success.  She is a graduate of Duke University with a BA in History. 

Reach out!

Website | www.stacksandthecity.co

Instagram | www.instagram.com/stacksnthecity

Invest in 10 Days with this E-Course: 

https://stacks-and-the-city.ck.page/3080de8ef0

In this week's episode, we are talking to Jessa Glover, an Intuitive Business Strategist and Coach. Jessa is a 3-time college dropout turned successful entrepreneur, teaching others that it's okay to go down a different path. Jessa worked her way up the corporate ladder until a corporate layoff led her to start her own business as a virtual assistant. 

Jessa pivoted her business after not feeling aligned with her virtual assistant career and decided that coaching was a better fit for her. She now teaches other business owners to build businesses that they are aligned with.

When Jessa is not strategizing, coaching, and supporting other entrepreneurs, Jessa enjoys spending time with her son outdoors, taking a saucy dance class, and enjoying the best margaritas Atlanta has to offer.

In this episode we discuss:

-The importance of investing and return on investment

-Jessa's journey of discovery to what she wanted to do in life

-How "overlearning" can play a negative role in your business

-The challenges that new business owners struggle with when building their business

Reach out!

Jessa Glover

www.jessaglover.com

Instagram: www.instagram.com/jessa_glover_  

This week we are chatting with Pauleanna Reid, Celebrity Ghostwriter, mentor, and Senior Contributor for Forbes and The Business Insider. Pauleanna has an amazing story and she uses her story of depression, abuse, suicide attempts, and more to help other women through their tough journeys.

Pauleanna knew she wanted to be a writer from a young child however her grades in school cast doubt over her family and she ended up being sent to college by her parents. After 2 years, Pauleanna decided to run with her dreams and left her college education behind. Pauleanna went on to become an amazing writer despite the odds set against her. 

Pauleanna not only runs her ghostwriting company, WritersBlok, but she also mentors young women and women in business through her "New Girl On The Block" platform. It is a go-to resource for millennial women to receive assistance with life planning, career strategies, personal brand development, and style advice. With unique teaching methods and a curriculum designed to educate, entertain, and inspire women in transition, New Girl On The Block effortlessly converts shy girls into fly girls.

What we discussed:

-Pauleanna's tough journey through childhood and self-discovery

-Her humble beginnings as a blogger

-How Pauleanna worked her way to her current status

-Her advice on going against what others feel that you should do with your life

Reach out!

Pauleanna Reid

www.pauleannareid.com | www.newgirlontheblock.com | www.thewritersblok.com

Instagram: @pauleannareid

Whether you've heard of Trap Yoga Bae or you haven't we're super excited for you because this episode is fire!  Britteny, the CEO of Trap Yoga Bae tells us her unconventional story of finding her purpose through teaching Trap Yoga internationally. 

She gets candid about how her upbringing and early experiences with Therapy led her on a journey to find herself which resulted in traveling the world, taking a yoga training.  Most interestingly, Britteny shares how a chance encounter with a teacher-led to her instructing her first Trap Yoga class and taking off from there.  

Since this first class, Britteny has worked alongside mega stars, and been featured in major magazines such as Essence, Ebony, and OK Africa. 

If you're still trying to figure out what your purpose is, or recognizing that your path to success might be unconventional, this episode is for you.  

We'll talk about 

• The stigma of therapy in the black community 
• The pipeline to college and how it might not be right for everyone 
• How all of our experiences culminate in making us who we are
• Why being authentic should be your main goal in your business
• How to pivot during COVID and other difficult times