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For this episode of the Guest Tap, I sit down with Dustan Sept, Marketing Manager at Central City Brewers & Distillers in Surrey, BC. We sat together in the spirits lounge at the Central City brewery to discuss the importance of data when making marketing and product decisions as a brewery. We also discuss trends in the brewing industry, marketing and branding.
This episode features my conversation with Dustan Sept of Central City Brewers & Distillers. Thanks to Central City for lending him to me for our interview, which we did on-site at the brewery in Surrey.
Topics in this episode include: marketing data, branding, marketing in the brewing industry, and industry trends.
Check out Central City Brewers & Distillers online or visit them in person at one of their three lower mainland locations: Beatty Street downtown Vancouver, Central City Brewpub, or the Brewery in North Surrey.
Guest: Dustan Sept, Central City Brewers & Distillers
Episode Sponsors:
Theme music: Down for Whatever by Silent Partner
Ad music: Smart Riot by Huma-Huma
To catch up on old episodes of the Guest Tap podcast check out the Podcasts page.
For this episode of the Guest Tap, I chat with Mauricio Lozano, co-founder of Faculty Brewing Company in Vancouver. We sat down together in the tasting lounge at Faculty to discuss the challenges of starting up a brewery and what a newcomer to the brewing scene can expect should they want to open up their own brewery. Mauricio shares insights on what to consider as a brewery and a brand, while also delving into what makes Faculty Brewing unique in a sea of new breweries.
This episode features my conversation with Maurico Lozano of Facutly Brewing Company. The lounge at Faculty was moderately busy and you can hear that in the background. Mauricio was gracious enough to give me his time on a rainy Tuesday night in January as well as a stein of their 778 IPA.
Topics in this episode include: starting a brewery, how to address financial challenges in the brewing business, branding and design, education about beer, and zoning issues for breweries in Vancouver.
To find out more about Faculty Brewing’s Cicerone study program check out their website facultybrewing.com or follow them on Facebook, Instagram, or Twitter for the latest news.
Guest: Mauricio Lozano, Faculty Brewing Co.
Episode Sponsors:
Theme music: Down for Whatever by Silent Partner
Ad music: Smart Riot by Huma-Huma
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For this episode of the Guest Tap, I sit down with Monica Frost. Monica is a local social media expert, and provides communications, marketing and social media services for a number of organizations and events both within and outside of the brewing scene in Vancouver. We discuss the importance of social media for business, how to keep on top of trends, and the importance of consistency when using social media.
Monica and I met at Doan’s Craft Brewing Company on Powell Street in Vancouver. The small tasting room wasn’t very busy but there was some background noise that gives some ambiance to our conversation. I arrived late and Monica had already picked out the Rye Stout as our tap for the interview. A big “Thank You!” to Doan’s for letting us sit down and set up for the conversation in their tasting lounge.
This episode features my conversation with Monica Frost. We sat down together at Doans Craft Brewing Company. Monica mentions a few resources to keep your social media game on track so I’ve listed them here for reference:
Guest: Monica Frost: @socially_monica
Episode Sponsors:
For this episode of the Guest Tap, I sit down with Ken Beattie, Executive Director of the BC Craft Brewers Guild and founder of the Eureka Beer Guide. We talk about the BC Craft Brewers Guild, the growth of craft beer in BC, and the BC Ale Trail.
Ken and I met at Tap & Barrel Shipyards at Londsdale Quay in North Vancouver. The folks at Tap & Barrel were gracious enough to let us record upstairs away from the lunch crowd. I asked Ken to choose our tap for the interview and he stuck to North Vancouver and chose the McCool’s Hazelnut Porter from Hearthstone Brewery.
This episode features my conversation with Ken Beattie. Since we recorded this episode, our provincial election is in full swing (voting day is Tuesday May 9th 2017. Get out and vote!). I’ve also published my article about Squamish on the BC Ale Trail, and Backcountry Brewing has opened as well.
Guest: Ken Beattie: [email protected]; [email protected]; @eurekabeerguide
Episode Sponsors:
Theme music: Down for Whatever by Silent Partner
Ad music: Smart Riot by Huma-Huma
For this episode of the Guest Tap, I sit down for a beer with journalist, writer, BJCP judge and certified Cicerone Jan Zeschky.
Jan and I sat down for a pint at St Augustine’s in Vancouver to chat about how to get into beer journalism, the internet, and the growth of craft beer outside of North America.
This episode features my conversation with Jan Zeschky. Since we recorded this episode, Jan has since left the Province newspaper but he is still working with the BC Ale Trail. You can find him on Twitter and Instagram, as well as on the Brewed Awakening Facebook page.
Guest: Jan Zeschky
Episode Sponsors:
Theme music: Down for Whatever by Silent Partner
Ad music: Smart Riot by Huma-Huma
This is the first full episode of the Guest Tap podcast! I’m excited to finally release it. It was a lot of work but also a whole lot of fun and I’m already planning the second series so stay tuned!
This episode features my interview with Leslie Fenn and Franco Corno from Howe Sound Brewing Company. We discuss the brewery’s marketing and branding, their purchase of R&B Brewing in Vancouver’s Brewery Creek neighbourhood, the 2010 Winter Olympics and more.
This episode features my conversation with Leslie Fenn and Franco Corno from Howe Sound Brewing Company. Everyone at Howe Sound Brewing was attentive and kind during our stay an I’m grateful for their hospitality. I also wanted to thank Leslie and Franco for their time – we spent over an hour talking together!
Guest: Leslie Fenn, Co-Owner of Howe Sound Brewing Co. & Franco Corno, Head Brewer
Episode Sponsors:
Theme music: Down for Whatever by Silent Partner
Ad music: Smart Riot by Huma-Huma
This is the first episode of the Guest Tap podcast to serve as a teaser for the upcoming series. The entire series consists of 7 episodes including this teaser. I’m currently finalizing the last of the episodes and they should be released in the coming weeks.
This episode also serves as a way to get the podcast feed running so I can submit it to iTunes and Google Play music. It’s taken longer than I anticipated to get this podcast online but hopefully the wait will be worth it. Please rate the podcast on your pod-catcher to help get the series noticed!
This episode features out-takes from my conversation with Leslie Fenn and Franco Corno from Howe Sound Brewing Company that are featured in the first full episode to be released soon.
Guest: Leslie Fenn, Co-Owner of Howe Sound Brewing Co. & Franco Corno, Head Brewer
Episode Sponsor: Techno Monkey Media
Music: Down for Whatever by Silent Partner
The podcast currently has 7 episodes available.