Years ago I heard advice from Success Champions Network founder Donnie Boivin. He taught that every networking event is a sales opportunity. For some time, I did not like this because I did not understand it. I heard it to encourage pitching at networking events, but that’s not what it means at all. One absolutely should not pitch, but one should always remember that the goal of all this meeting and greeting and relationship building is to ultimately find a sale, whether today, tomorrow, or next year.
In this episode, I discuss more how to thread the needle between being too salesy while networking and being too social.
Success Champions Network - https://www.successchampionsnetworking.com