If you've always thought about writing a book, NOW is your time. 

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As soon as you call or email someone, they want to know who you are, why you're calling, and if you're someone who can help them. They find this out with a quick Google search. What's returned from that search is your personal brand. Your website, your LinkedIn profile, and anything else you've got online. And it's more important than ever for sales professionals and sales leaders to have a stand out personal brand. 

How can sales pros do this, in just a few minutes at a time, and STILL make their numbers? Join me for a conversation with sales leader Ian Moyse as we have a conversation about personal branding. 

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The greatest enemy to your sales success is fear. And right now, maybe you're feeling a lot more of it.

Fear of what - and how can you work through it? Listen in to a candid conversation between me and veteran sales trainer Ryan McRae as we talk all about sales fear, and how to deliver sales excellence in spite of it.

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How can you grow your speaking business, even in a down economy, by giving speeches, without commanding a huge speaking fee? By writing a book, and suggesting it to those companies and associations you speak to, even if your speaking is mostly virtual. 

Join me for a terrific conversation with Cathy Fyock and Lois Creamer, author of the very helpful book The Speaker Author: Sell More Books and Book More Speeches, available on Amazon.

Want more from these 2 brilliant speaker authors?

• Connect with Cathy Fyock: https://cathyfyock.com 
• Connect with Lois Creamer: https://bookmorebusiness.com 

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If you're looking to take your leadership to the next level, join me for a conversation with Doug Conant, where he shares insights from his book The Blueprint: 6 Practical Steps to Lift Your Leadership to New Heights. 

Learn more at https://conantleadership.com/blueprint/

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How can your inside sales team get a competitive advantage over its competition? By changing how they sell to their customers.

There are three deadly assumptions that kill deals and harm sales organizations - and there's a framework for defeating those deadly assumptions and achieving scalable world-class sales performance. Listen to this conversation with George Brontén to learn how you can turn HOW you sell into a competitive advantage.

And when you want to go deeper, go get a copy of George's book Stop Killing Deals. It's not meant to be read - it's meant to be implemented.

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Recently I got to talk to Morgan J. Ingram, host of the SDR Chronicles, former SDR, and now salesperson for JB Sales. We talked for 30 minutes about what's working for SDRs now, and what they need to be doing.   A few key takeaways:

• Create and nurture an internal brand and an external brand
• Be a detective and do the work needed to connect with the buyer - don't just use the same templates that worked yesterday
• Learn from Customer Success, RSMs/AEs, and from case studies - and incorporate this into your conversations
• Try new messaging methods and types - using GIFs, emojis, video and LinkedIn voice messaging as 75% per a RevOps Squared research paper
  
• Have an unshakeable mindset and know that if you can be successful now, you'll be successful ANY TIME

Definitely worth investing 30 minutes in this.

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Can you restart your sales activities in these challenging times? Jeff Koser, CEO of ZebraFi, has a lot to say about this. Not just strategic thoughts, but practical tactical insights.

A few of the things we conversed about:

• How do I make the first call?
• How do you position yourself as the solution of choice - without saying "I'm the greatest! Pick me!"
• Do you have to acknowledge the elephant in the room (Covid-19) or can you just skip it?
• Why is it important to get hyper-relevant - and how can you do that to re-engage a conversation?
• It used to be "8 and a date." Now, I believe it takes "12 to get love" now. What are you seeing for contacts, and what channels are you seeing, and how do you use those channels?

Listen in and learn how inside sales pros can restart their sales activities now. 

Get the beta version of the ZebraFi Salesbot plugin by going here and clicking TRY FREE.

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Want to create an unstoppable team? US Naval Academy grad, former Navy S.E.A.L. and former Inc. 500 CEO Alden Mills says you've got to C.A.R.E.: Connect, and you’ll build trust.  Achieve more, and you’ll create direction.  Respect others, and you’ll build an environment of continuous contributions.  Empower others, and you’ll create ownership within your team.

To lead is to serve and to serve is to care is how Alden leads, and he shares some of his best leadership insights in this all too brief conversation.

After you've listened, get yourself a copy of Alden's latest book Unstoppable Teams.

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The Context Marketing Revolution is deeply supported by significant research showcasing what separates high performing marketing organizations from everyone else, and it all begins with a new idea of marketing, not new marketing ideas.

This book (and this conversation) will change forever how you think about the purpose and practice of marketing and what it means to be a modern brand. 

In this too brief conversation, Mathew and I talk about the importance of CONTEXT in your marketing and your sales. 

Listen in - then go get your copy of The Context Marketing Revolution. 

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