Over the past 3.5 years I’ve helped countless health pros get clear on their niche and there’s a few common mistakes I see people make when they’re going through this process.

In this episode I reveal the two BIGGEST niching traps most people make, as well as the one thought-provoking question you should ask yourself to finally gain clarity on your niche.

Connect with Orly:

Instagram: https://www.instagram.com/orlywachter/ 

Website: https://orlywachter.com/ 

Resources:

Still feeling stuck? Get help finding your niche.

Join a group of supportive nutrition entrepreneurs in the Health Pro to CEO Facebook group. - https://www.facebook.com/groups/HealthPro2CEO 

Are you torn between a few different niche ideas and not sure which one to pursue? This is a place where I see so many health pros get stuck...sometimes for months and even years. In today’s episode I’m sharing what to do if you find yourself overthinking your niche, so you can move forward and take imperfect action.

Connect with Orly:

Instagram: https://www.instagram.com/orlywachter/ 

Website: https://orlywachter.com/ 

Resources:

Get clear on a profitable niche for your business. Book your free Nail Your Niche Strategy Call with Orly now!

https://orlywachter.satoriapp.com/offers/175341-nail-your-niche-strategy-call 

Ever wonder whether you should focus on 1:1 coaching, launch a group program, or design a DIY course? Have you spent hours debating whether you should accept insurance or not? The online space is noisy and full of mixed messages about the “best” way to run your dietitian business, so today I’m clearing up the confusion.

In this re-released repurposed livestream from the Heath Pro to CEO Facebook community, we discuss how to pick the right business model for YOUR dietitian business. And that’s the whole thing - there isn’t one perfect model that works for everyone and I’m all about helping my clients figure out what’s best for them based on their personal life and business goals. In this episode I’m sharing the first thing you need to get clear on before making a decision, the pros and cons of each business model, and how I help my clients figure out which route to choose.

Join the FREE Health Pro to CEO Facebook Community:

https://www.facebook.com/groups/HealthPro2CEO/

Today I’m joined by a special guest, Holly Larson, to talk about the power of storytelling and how to use it to create connections and conversions in your business. Holly is a registered dietitian and nutrition copywriter for RDs in business, as well as the founder of the RD Blog Club. 

Here’s what we chat about:

• Using storytelling as an authentic and exciting way to connect with your audience and boost engagement
• The BEST path to becoming a better storyteller (hint, it’s not taking another course)
• What to consider when you’re trying to decide what stories are worth telling
• Tips and tricks for selling your offers in a way that feels true to you

And more!

Connect with Holly:

Instagram: https://www.instagram.com/hollylarsonwrites/ 

Website: https://www.hollylarsonwrites.com/ 

Resources:

Follow The Storytelling Dietitian on Instagram at: https://www.instagram.com/the.storytelling.dietitian/ 

Do you like talking about sales? For many business owners, sales can be intimidating and overwhelming, yet, it’s an essential part of our businesses.

When you know and believe in your offers, there’s extra energy and passion to your selling. The trick is believing in their transformative power AND reframing your mindset. In this episode, let’s talk about how you need to move away from cookie-cutter program models and create intentional, value-packed offers.

Here’s what we chat about:

• Creating intentional, strategic offerings
• The importance of BELIEVING in what you’re selling
• Reframing sales from sleazy to an act of service
• Learning to sell in a way that feels natural to you

Connect with Orly:

Instagram: https://www.instagram.com/orlywachter/ 

Website: https://orlywachter.com/ 

Resources:

Make 2021 the year you finally get consistent clients and cash flow.

Join the waitlist for The Client Compass™ and you’ll be the first to know when it’s open.

https://orlywachter.lpages.co/the-client-compass/ 

Psst, you’ll also get exclusive access to special bonuses & $500 off the program!

This week, I’m talking with Carrie Weitzel about her experience in The Client Compass™.  Carrie is a dietitian who focuses on helping adults with metabolic syndrome incorporate healthy lifestyle changes and reduce their need for medication with the Mediterranean diet.

Here’s what we chat about:

• The pros and cons of working with private paying clients vs. insurance providers
• How selling longer term signature programs benefits both you and your clients
• How quickly results can happen when you’re clear on what you’re selling and who you’re selling it to
• The important difference between a business investment vs an expense and how knowing this can help guide your purchasing decisions

Connect with Carrie:

Instagram: https://www.instagram.com/mediterranean.to.med.free/ 

Website: https://www.coloradonutritioncounseling.com/ 

Resources:

Curious about whether The Client Compass™ is the right fit for you and your business? Book a complimentary consultation call for us to chat all about it. 

https://orlywachter.satoriapp.com/offers/222187-client-compass-call

In this episode, I have Mackenzie Burgess joining me to chat about the three big shifts she had in her business thanks to joining The Client Compass™.  

Mackenzie is a private practice dietitian and recipe developer who helps busy professionals gain kitchen confidence through customizable recipes and her program Coaching + Cooking, where she offers virtual nutrition coaching alongside virtual cooking.

Here’s what we chat about:

• How Mackenzie “came out of the blue” to join The Client Compass™
• The super impactful shift that’s helped Mackenzie feel more positive and confident about business
• How she shifted from selling one-off services to a 3-month program designed to serve clients on a deeper level
• Why words are so powerful and how to use them carefully in your marketing

Curious about The Client Compass™? Doors open soon and this is your last chance to get on the waitlist to snag $500 off the program.

https://orlywachter.lpages.co/the-client-compass/

Connect with Mackenzie:

Instagram: https://www.instagram.com/cheerfulchoices/ 

Website: https://cheerfulchoices.com/ 

Resources:

Make 2021 the year you finally get consistent clients and cash flow.

Join the waitlist for The Client Compass™ and you’ll be the first to know when it’s open.

https://orlywachter.lpages.co/the-client-compass/ 

Psst, you’ll also get exclusive access to special bonuses & $500 off the program!

In this week’s episode, I’m chatting with my client Kacie Ferguson about how joining the Client Compass™ helped her refine her message, create a unique signature program for people who suffer from migraine, and book more discovery calls.

Here’s what we chat about:

• Why Kacie joined the Client Compass™, even though she’s someone who rarely asks for help
• The benefits of being in a group coaching program and learning from your peers
• How she got over her “shiny object syndrome”

Connect with Kacie:

Instagram: https://www.instagram.com/migraine.nutritionist/

Website: https://migrainenutritionist.com 

Join Kacie’s Facebook group: MEND Migraine

Make 2021 the year you finally get consistent clients and cash flow.

Join the waitlist for The Client Compass and you’ll be the first to know when it’s open.

https://orlywachter.lpages.co/the-client-compass/ 

Psst, you’ll also get exclusive access to special bonuses & $500 off the program!

Do you feel like you constantly need to do more in your business?

The online space often makes us feel like we’re not doing enough or that the only path to success requires a ton of hard work and hustle. 

But what I’ve found to be true from building my own 6-figure business on 20 hours/week, while also being a present mom, is that success is about knowing my priorities and being able to say NO to anything that doesn’t align with my goals. 

In this episode, I’m sharing everything I DON’T do in my business to show you that always striving to do more is never the path to sustainable success.

Resources:

Make 2021 the year you finally get consistent clients and cash flow.

Join the waitlist for The Client Compass and you’ll be the first to know when it’s open.

https://orlywachter.lpages.co/the-client-compass/ 

Psst, you’ll also get exclusive access to special bonuses & $500 off the program!

The CEO Time Summit is officially live and in today’s episode I’m sharing more details about what you can expect when you sign up.  Whether your goal is to work 20 hours a week or full-time in your business, you’re going to walk away with productivity tips & tools to help you manage your time in a way that aligns with your personal lifestyle, goals, and vision.

So if you’re ready to take back control of your time and get better results because of it, make sure you join me for the CEO Time Summit. I’ve hand-selected a group of dietitian entrepreneurs with VERY different business models and lifestyles to show you that you CAN build a thriving business, even if you’ve got time constraints.

Resources:

Save your spot for the CEO Time Summit! (it’s totally free!) https://orlywachter.lpages.co/ceo-time-summit/