The Heart of Marketing You with Erica Castner

If you want to make a bigger impact with your message, services, or programs, getting booked for more (virtual) speaking gigs or podcast interviews is a great way to expand your brand awareness without necessarily expanding your marketing budget.

However, if you are applying for (virtual) speaking gigs or podcast interviews without making a great first impression, the decision-makers of these opportunities will pick someone who DOES make a great first impression, even if that person is less qualified than you! UGH!

So, how do you stand out to improve your odds of being a featured guest on a virtual event stage or podcast?

In today's episode of the "Love the Work You Do" podcast, I'm going to give you everything you need to create what I call your "Quality Speaker's Toolkit".

Here's a quick rundown of what will cover in this episode:

-First, will cover the components to include in your "Quality Speaker's Tool Kit".

-Next, will discuss why it's important to lead with your credibility factor and how did to find it.

-We'll also discuss my favorite tools to keep your speaker toolkit together so you're more likely to get booked for more virtual speaking gigs and podcast interviews.

And, if you need a little more guidance with this…don't worry, I've gotcha covered!

I've created a free downloadable guide which includes: fill in the blank sections, examples, links to my favorite tools to put your "Quality Speaker's Tool Kit" together, as well as some additional bonus nuggets that will support you in your goals to get on more virtual stages and podcast interviews, in order to increase your influence, income, and impact with your message, service or product.

If you want to make a bigger impact with your message, services, or programs, getting booked for more (virtual) speaking gigs or podcast interviews is a great way to expand your brand awareness without necessarily expanding your marketing budget.

However, if you are applying for (virtual) speaking gigs or podcast interviews without making a great first impression, the decision-makers of these opportunities will pick someone who DOES make a great first impression, even if that person is less qualified than you! UGH!

So, how do you stand out to improve your odds of being a featured guest on a virtual event stage or podcast?

In today’s episode of the “Love the Work You Do” podcast, I’m going to give you everything you need to create what I call your “Quality Speaker’s Toolkit”.

Here’s a quick rundown of what will cover in this episode:

-First, will cover the components to include in your “Quality Speaker’s Tool Kit”.

-Next, will discuss why it’s important to lead with your credibility factor and how did to find it.

-We’ll also discuss my favorite tools to keep your speaker toolkit together so you’re more likely to get booked for more virtual speaking gigs and podcast interviews.

And, if you need a little more guidance with this…don't worry, I’ve gotcha covered!

I’ve created a free downloadable guide which includes: fill in the blank sections, examples, links to my favorite tools to put your “Quality Speaker’s Tool Kit” together, as well as some additional bonus nuggets that will support you in your goals to get on more virtual stages and podcast interviews, in order to increase your influence, income, and impact with your message, service or product.

Subscribe: Apple Podcasts | Google Podcasts | iHeartRadio | Stitcher | Spotify

If you're feeling less than confident and are ready to unleash your "it" factor, you're in the right spot. In this episode of the "Love the Work You Do" podcast, you will hear from three of my dear friends who share their secrets on how to be more confident and decisive, when it comes to your professional and personal goals.

You will hear from Lisa Demmi, Alicia Couri, and Marcella Espinosa as they guide us on their best practices and advice to unleashing your own "it" factor.

Some of the points we cover in this episode:

-How to invent yourself, after a disaster or tragedy

-Digging deep to get stuff done, even when you don't feel like it

-Simple ways to build up your confidence, starting today

-Powerful connection principles that will help you find your tribe

Plus, Lisa, Alicia, and Marcella will share their favorite resources that have helped "move the needle" as it relates to unleashing your "it" factor. To learn more about our guests, keep reading below.

About Lisa Demmi:

Lisa L. Demmi is a speaker, coach, trainer, and master egg poacher. She LOVES social media and she shows people how not only to embrace it but also how to put it in a headlock and execute a figure eight on it. Lisa helps companies and organizations leverage social media to create relationships that turn into prospects and ultimately, clients. She also helps others see the power of social media from increasing awareness to understanding the best platform for your specific needs and strengths.

Connect with Lisa: Website | Instagram | Facebook | LinkedIn | Twitter

Lisa's recommended resources: Anything by Brené Brown | David Goggins' "Can't Hurt Me"

About Alicia Couri:

As the Audacious Confidence Growth Expert and current Mrs. Elite US Woman of Achievement, Alicia Couri the RedCarpetCEO™, strives to Influence, Educate, Inspire, and Entertain audiences to empower them step boldly into the direction of their dreams and achieve what is possible despite their fears. She is an Empowerment Speaker, Kolbe Certified™ Consultant, PI Certified Consultant, Author, Actor, host, Executive Producer, Beauty, Style and Personal Branding Expert. Alicia works with developing Leaders, Executives and Consults with Organizations to align business goals with personnel performance. Her strengths are to elevate confidence, reorganize teams to ensure the right people are in the right seats, reduce stress, strain and conflict to promote a happier, healthier work environment that is highly productive and profitable for her clients.

Connect with Alicia: Website | Facebook | LinkedIn

Alicia's recommended resources: The Science of Getting Rich | Todd Herman's "Alter Ego Effect"

About Marcella Espinosa:

Marcella Espinosa is a highly creative, bilingual professional who applies her extensive media and entrepreneurial experience to tailor advertising campaigns that provide optimal results.

She began her entrepreneurial journey by launching Marcella Image Consulting Inc. and later went on to start her region's first Spanish-language newspaper. She has also managed an architectural studio and an art gallery in the same city, is the co-founder of Downtown Fort Myers Art Walk and worked for two Hispanic television stations.

Connect with Marcella: Website | Instagram | Facebook | LinkedIn | Twitter

Marcella's recommended resource: Deepak Chopra | Dr. Wayne Dyer

Subscribe: Apple Podcasts | Google Podcasts | iHeartRadio | Stitcher | Spotify

Subscribe: Apple Podcasts | Google Podcasts | iHeartRadio | Stitcher | Spotify

If you’re feeling less than confident and are ready to unleash your “it” factor, you’re in the right spot. In this episode of the “Love the Work You Do” podcast, you will hear from three of my dear friends who share their secrets on how to be more confident and decisive, when it comes to your professional and personal goals.

You will hear from Lisa Demmi, Alicia Couri, and Marcella Espinosa as they guide us on their best practices and advice to unleashing your own “it” factor.

Some of the points we cover in this episode:

-How to invent yourself, after a disaster or tragedy

-Digging deep to get stuff done, even when you don’t feel like it

-Simple ways to build up your confidence, starting today

-Powerful connection principles that will help you find your tribe

Plus, Lisa, Alicia, and Marcella will share their favorite resources that have helped “move the needle” as it relates to unleashing your “it” factor. To learn more about our guests, keep reading below.

About Lisa Demmi:

Lisa L. Demmi is a speaker, coach, trainer, and master egg poacher. She LOVES social media and she shows people how not only to embrace it but also how to put it in a headlock and execute a figure eight on it. Lisa helps companies and organizations leverage social media to create relationships that turn into prospects and ultimately, clients. She also helps others see the power of social media from increasing awareness to understanding the best platform for your specific needs and strengths. 

Connect with Lisa: Website | Instagram | Facebook | LinkedIn | Twitter

Lisa’s recommended resources: Anything by Brené Brown | David Goggins’ “Can’t Hurt Me” 

About Alicia Couri:

As the Audacious Confidence Growth Expert and current Mrs. Elite US Woman of Achievement, Alicia Couri the RedCarpetCEO™, strives to Influence, Educate, Inspire, and Entertain audiences to empower them step boldly into the direction of their dreams and achieve what is possible despite their fears. She is an Empowerment Speaker, Kolbe Certified™ Consultant, PI Certified Consultant, Author, Actor, host, Executive Producer, Beauty, Style and Personal Branding Expert. Alicia works with developing Leaders, Executives and Consults with Organizations to align business goals with personnel performance. Her strengths are to elevate confidence, reorganize teams to ensure the right people are in the right seats, reduce stress, strain and conflict to promote a happier, healthier work environment that is highly productive and profitable for her clients.

Connect with Alicia: Website | Facebook | LinkedIn 

Alicia’s recommended resources: The Science of Getting Rich | Todd Herman’s “Alter Ego Effect” 

About Marcella Espinosa: 

Marcella Espinosa is a highly creative, bilingual professional who applies her extensive media and entrepreneurial experience to tailor advertising campaigns that provide optimal results. 

She began her entrepreneurial journey by launching Marcella Image Consulting Inc. and later went on to start her region’s first Spanish-language newspaper. She has also managed an architectural studio and an art gallery in the same city, is the co-founder of Downtown Fort Myers Art Walk and worked for two Hispanic television stations.

Connect with Marcella: Website | Instagram | Facebook | LinkedIn | Twitter

Marcella’s recommended resource: Deepak Chopra | Dr. Wayne Dyer

Subscribe: Apple Podcasts | Google Podcasts | iHeartRadio | Stitcher | Spotify