The Hotel Podcast from Aró

In this timely episode we delve into the way web search is evolving with the rise of AI and platforms such as Claude, Gemini and Perplexity.

Aró Digital SEO specialist Devangana Rathore guides us through AI search and how websites, and the whole ecosystem which supports them, need to adapt to a new paradigm.

The good news is that this is an evolution not a revolution and the fundamentals which have always underpinned strong SEO performance remain as relevant as ever. Your content must be:

a) accurate

b) fresh

c) reliable

Contact Aró Digital for more details

In this episode, Alan Rowe, Managing Director and Co-Founder of Aró, joins Richard Blowes to unpack a different way of thinking about hotel tech and digital growth.

Alan breaks down Aró’s partnership-led model, why it's getting more sustainable results for independent hotels and what true long-term collaboration with clients actually looks like in practice.

The conversation also explores AI’s growing role in hospitality, cutting through hype to discuss what’s genuinely changing today, what’s coming next, and how hotel leaders should be thinking about technology, data, and decision-making in the years ahead.

A practical, forward-looking discussion on partnerships, performance, and the future of hotel digital strategy.

Mario Ovsenjak took over as general manager (GM) of Comis Hotel and Golf Resort in the Isle of Man in June 2024, moving on from his previous role as GM of Manchester's Gotham Hotel.

One of his first decisions was to upgrade Comis Hotel's digital strategy with a new website and booking engine from Aró Digital.

With these now live for several months, we chat to Mario to discover more about the Isle of Man, his stunning hotel, the challenges of being a GM and what impact the new digital strategy is having on direct bookings.

Eithne Cosgrove, director of Sales, Marketing & Revenue at Knock House Hotel, shares insights about our 26-year partnership, which began in May 1999. Recently, the hotel has experienced an increase in revenue of over 30%. She gives particular credit to our wonderful team members Susie Kilgannon & Nieves Pequeño Feijoo her account manager and SEO manger

In this video episode, Alan Rowe from Aró Digital sits down with Louis Murphy who is one of the owners of The Dunraven, a luxury 4* hotel in the beautiful Limerick village of Adare.

Louis guides us through the history of this independent, family run hotel which has grown from 22 rooms to 90 including 24 suites.

The Dunraven has been an Aró client for over 8 years and Alan and Louis discuss what each bring to a very successful partnership.

The excitement is building in Adare (known as Ireland's prettiest village) and The Dunraven as the Ryder Cup is coming to Adare Manor in September 2027.

For this timely episode, I chat with Aró Digital's new commercial director Ciara Clancy about last minute summer vacancies and her top tips for how hotels can fill them.

Rather than simply reducing rates, there are are several different approaches which your property can take to drive occupancy even at this stage of the season. For example, have you considered partnering with local attractions for a stay and play package?

As always Aró are here to help luxury hotels and resorts with their digital strategy and increase their online revenue. You can contact us at arodigitalstrategy.com/contact-us.

In this episode Aró's managing director Alan Rowe chats with Jonas Treffers, the General Manager of Aloft Dublin City and Tenters Gastropub.

Jonas explains why their location in Dublin's The Liberties is so important, what benefits their partnership with Aró brings them and how it has transformed their digital journey.