Minnesotans are notoriously provincial.  In episode 12, hotlou discusses how he leveraged their provincialism to grow a Facebook App and Page to 100,000 users/followers in 30 days.  Show notes: hotlou.com/ep12

After a brief aside where hotlou and Mike realize the opportunity to ride Apple's coattails in marketing episode 10 as episode X, they discuss a marketing productivity hack for any group or organization that's struggling with creating ideas for social media or capturing the stories that happen to them.  Whether you're a dromedary camel, a non-profit, or a CEO of a small fruit company like Apple, Inc., this is truly the best hotlou show yet.  Show notes: hotlou.com/epx

Amidst Mike’s coining of the term “Resting Lou Face”, host hotlou tells us how Facebook’s failed AI-powered facial recognition technology led to an incredibly valuable marketing tactic anyone can use.  It might even allow you to get what amounts to an ad showing up in your followers’ photo albums on Facebook. Show notes: hotlou.com/ep9

This week, creator and host of Living on a One Way joins hotlou and Mike to discuss how she built her community of 50k YouTube subscribers and 10k Instagram followers.  Plus, she reveals her newest endeavor and even offers up a prize to one special listener (apologies to Mark Zuckerberg, et al, celebrity listeners are not eligible for said prize). Show notes: hotlou.com/ep7

At long last, host hotlou (aka Lou Abramowski) tells co-host Mike Franklin the origin story of his nickname. And while the name may imply some kind of sexiness or narcissism, believe it or not, it was an executive at a 100+ year old company that forever changed the course of hotlou history.  Full show notes: hotlou.com/ep6

Listen as hotlou (aka Lou Abramowski) and co-host Mike Franklin discuss the perils of Twitter marketing.  And later, how one obscure competition a long long time ago in a galaxy very very close (the Milky Way, you may have heard of it) helped hotlou understand how to approach Twitter marketing by working smarter, not harder.  Plus, see if you can tell which parts of the podcast are a simulation versus real-life Lou and Mike. 

Full show notes: https://hotlou.com/ep4