The Impact Podcast: Social Media Marketing for Small Business Owners

15 minutes spent on your bio can do more good for your Instagram than you might even realize! Your Instagram Bio is the peak real estate space of your entire account. The first impression. The clarity it gives your elevator pitch. The direction it gives your audience. Getting the bio right is VITAL. And I'm sharing the tips on how you can do this - whether that's alongside me in 6-week social media coaching, or workshopping it yourself! Can't wait to have you listen.

Episode Links:

⭐️ ⁠⁠Enrollment for the Instagram ABC’s 6-Week Social Media Coaching! Early Bird Price: $349⁠⁠

🗓️ ⁠⁠⁠⁠Inquire about Social Media Management!⁠⁠⁠⁠

❤️‍🔥 ⁠⁠⁠⁠⁠⁠⁠⁠Inquire about Private Coaching!⁠⁠⁠⁠⁠⁠⁠

📲 ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow Brynn on Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠💌 ⁠⁠⁠Join my Email List⁠⁠⁠⁠

🪩 ⁠⁠⁠⁠Join the FREE 'Impactors' Facebook Group⁠⁠⁠⁠

Niche, target market, ideal client... blah blah blah. Let's get to the root of what specifying your audience actually should mean in practice for small business owners. It's the first thing you should start with when it comes to re-hauling your marketing strategy and will bring you so much clarity with every other piece of the puzzle. Can't wait for you to listen!

Episode Links:

⭐️ ⁠⁠Enrollment for the Instagram ABC’s 6-Week Social Media Coaching! Early Bird Price: $349⁠⁠

🗓️ ⁠⁠⁠⁠Inquire about Social Media Management!⁠⁠⁠⁠

❤️‍🔥 ⁠⁠⁠⁠⁠⁠⁠⁠Inquire about Private Coaching!⁠⁠⁠⁠⁠⁠⁠

📲 ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow Brynn on Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠💌 ⁠⁠⁠Join my Email List⁠⁠⁠⁠

🪩 ⁠⁠⁠⁠Join the FREE 'Impactors' Facebook Group⁠⁠⁠⁠

I was so excited to have Erin Rossetta on the podcast this week! She helps Christian women scale purpose-driven businesses with clarity, strategy, & faith, and is a powerhouse when it comes to networking, collaboration, and creating community. Can’t wait for you to tune into our conversation!

Episode Links:

📲 Follow Erin on Instagram!

⏳ Toggl Tool Link

📕 Book Rec: You Are the Girl for the Job: Daring to Believe the God Who Calls You, by Jess Conolly

⭐️ ⁠Enrollment for the Instagram ABC’s 6-Week Social Media Coaching! Early Bird Price: $349⁠

🗓️ ⁠⁠⁠Inquire about Social Media Management!⁠⁠⁠

❤️‍🔥 ⁠⁠⁠⁠⁠⁠⁠Inquire about Private Coaching!⁠⁠⁠⁠⁠⁠

📲 ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow Brynn on Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠💌 ⁠⁠Join my Email List⁠⁠⁠

🪩 ⁠⁠⁠Join the FREE 'Impactors' Facebook Group⁠⁠⁠

Welcome to CLASS! Today we are doing a little "pop quiz" with 20 questions so you can self-identify where your business is and then take actionable steps to get that A+ grade!

A: Audience

B: Bio

C: Content System

D: Differentiation

E: Engagement

F: Flow

G: Growth

Following the IG ABCs format is a simple, effective, and so super powerful framework when it comes to reaching the growth, follower count, and sales capability you're hoping for!!

Episode Links:

⭐️ ⁠Enrollment for the Instagram ABC’s 6-Week Social Media Coaching! Early Bird Price: $349⁠

🗓️ ⁠⁠⁠Inquire about Social Media Management!⁠⁠⁠

❤️‍🔥 ⁠⁠⁠⁠⁠⁠⁠Inquire about Private Coaching!⁠⁠⁠⁠⁠⁠

📲 ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow Brynn on Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠💌 ⁠⁠Join my Email List⁠⁠⁠

🪩 ⁠⁠⁠Join the FREE 'Impactors' Facebook Group⁠⁠⁠

The yearly podcast tradition & your favorite episode of the year!! I adore Fall and alllll the fall aesthetics - and I'll be talking about a few ideas that YOU can implement to make your 2026 fall more whimsical & nostalgic!

Happy listening!!

xx, brynn

Episode Links:

🍁 Fall 2026 Pinterest Board!

⭐️ ⁠Enrollment for the Instagram ABC’s 6-Week Social Media Coaching! Early Bird Price: $349⁠

🗓️ ⁠⁠⁠Inquire about Social Media Management!⁠⁠⁠

❤️‍🔥 ⁠⁠⁠⁠⁠⁠⁠Inquire about Private Coaching!⁠⁠⁠⁠⁠⁠

📲 ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow Brynn on Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠💌 ⁠⁠Join my Email List⁠⁠⁠

🪩 ⁠⁠⁠Join the FREE 'Impactors' Facebook Group⁠⁠⁠

In this episode, I share the mindset shift that completely changed my daily routine this last week and has had a bigger impact on my work + energy than I ever expected it to....

Instead of trying to squeeze every possible minute out of my workday, I started creating healthier boundaries around work, protecting my evenings, and prioritizing rest and leisure without guilt. The surprising result? I actually have more time, more energy, and more mental clarity than I did before.

If you've ever felt like you're constantly behind, exhausted, or convinced that working longer hours is the answer, I think this conversation might be exactly what you need.

Plus, I'm officially opening the doors to my brand-new 6-Week Social Media Coaching Program! If you're ready to build a social media strategy that actually works for your business (without the overwhelm), I'll share everything you need to know about joining me.

This episode is a little life update, a little productivity lesson, and a reminder that sometimes the fastest way forward is slowing down first.

Episode Links:

⭐️ Enrollment for the Instagram ABC’s 6-Week Social Media Coaching! Early Bird Price: $349

🗓️ ⁠⁠Inquire about Social Media Management!⁠⁠

❤️‍🔥 ⁠⁠⁠⁠⁠⁠Inquire about Private Coaching!⁠⁠⁠⁠⁠

📲 ⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow Brynn on Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠💌 ⁠Join my Email List⁠⁠

🪩 ⁠⁠Join the FREE 'Impactors' Facebook Group⁠⁠

What do we do when the post does go viral BUT it comes with some haters in the comments? Let's chat about it. Because with how hard you're working toward higher views on your social media, the last thing you need is a bunch of negativity in your life. Sharing what one of my social media management clients did in this exact scenario this week. Can't wait for you to listen!

Episode Links:

🗓️ ⁠⁠Inquire about Social Media Management!⁠⁠

❤️‍🔥 ⁠⁠⁠⁠⁠⁠Inquire about Private Coaching!⁠⁠⁠⁠⁠

📲 ⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow Brynn on Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠💌 ⁠Join my Email List⁠⁠

🪩 ⁠⁠Join the FREE 'Impactors' Facebook Group⁠⁠

You're going to be so glad you tuned into this one. Hannah is such a gift to the podcast today. In this episode, she shares the what and the why behind biblically based neuroscience, and how this might be the solution you've been looking for. If you're the type-A achiever woman who wants to feel good in her mind and body, connect more directly with God, and have all the business success she's been dreaming of... then this conversation was meant for you.

Connect with Hannah here:

IG: @hannahabadcoaching

Prime Peace program

www.hannahabadcoaching.com

Episode Links:

🗓️ ⁠⁠Inquire about Social Media Management!⁠⁠

❤️‍🔥 ⁠⁠⁠⁠⁠⁠Inquire about Private Coaching!⁠⁠⁠⁠⁠

📲 ⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow Brynn on Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠💌 ⁠Join my Email List⁠⁠

🪩 ⁠⁠Join the FREE 'Impactors' Facebook Group⁠⁠

Abundance is a way we experience God. Because God is a gift giver, isn’t He?! At His essence… and so it seems so silly to me now that I’ve taken Him out of the “manifesting” experience in my life so far. Well. Not anymore. He is at the forefront. This episode is not even close to my typical podcasts but it was on my heart to share and I hope someone out there can resonate or find value. I want to tell you this: God wants to bless you. He wants you to trust Him with every need - the personal, physical, AND financial. Ok. Let’s dive in.

Episode Links:

🗓️ ⁠⁠Inquire about Social Media Management!⁠⁠

❤️‍🔥 ⁠⁠⁠⁠⁠⁠Inquire about Private Coaching!⁠⁠⁠⁠⁠

📲 ⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow Brynn on Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠💌 ⁠Join my Email List⁠⁠

🪩 ⁠⁠Join the FREE 'Impactors' Facebook Group⁠⁠

We have made it to part 3 of the last few weeks' conversations surrounding the dreaded Instagram roadblock: low engagement. First, we talked about what low engagement is (episode #121). Second, we talked about the first 3 easy-peasy lemon-squeezy steps you can take to help your account (episode #122). And third, we talk today all about what kind of content to create to increase your engagement! Can't wait for you to dive into the episode!

Episode Links:

🗓️ ⁠⁠Inquire about Social Media Management!⁠⁠

❤️‍🔥 ⁠⁠⁠⁠⁠⁠Inquire about Private Coaching!⁠⁠⁠⁠⁠

📲 ⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow Brynn on Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠💌 ⁠Join my Email List⁠⁠

🪩 ⁠⁠Join the FREE 'Impactors' Facebook Group⁠⁠

Resources Mentioned:

3 Pillars: @elliewfrazier

Yap Challenge: @jessijeanhome

3 Pillars Notes: by @elliewfrazier

1. “Hey, thats me” content: your unique situation (“I’m a 30-year old graphic designer who just moved to a new city)
2. “Hey, thats useful” content: educational tips for your client. (“How to know when you should top DIY’ing your brand and hire a graphic designer)
3. “Hey, I’ll watch that all day” content: comfort content. (“Today we’re visiting a bookstore downtown and will rate the graphic design of book covers there)