The Imperfect Christian

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The book of Proverbs in the Bible has a lot of wisdom on embracing change, among other things. This book doesn't specifically say "Embrace change," but it offers insights and principles that encourage adaptability, wisdom, and a positive attitude.

I'm glad you're here with me as we go through life's biggest transitions. As a mom, you never get chunks of time to do what you want, but you keep moving forward.

Just like me, this podcast is evolving. It started out focusing on Instagram for business, but now it covers life and faith. 

Introducing The Imperfect Christian Podcast which will explore faith, debunk religious mindsets, and more through interviews, stories, and discussions.

As long as you embrace change with faith, you'll find the right path. This podcast shows that being a Christian is not boring, but a life filled with abundance and God's love. It will be a space to share testimonies of God's goodness and encouragement for those navigating life's challenges.

So join me on this journey, as we launch the rebranded podcast in September. Sign up for our email list at EmmyCornwell.com/scoop to be the first to know about the new episodes and exciting giveaways. Remember, you are never standing still; embrace change and keep moving forward in faith.

See you in September for The Imperfect Christian Podcast.

You’ve always wanted a VIP invite to the coolest party, right? Then you want to be an Instagram Insider. You will get all the current algorithm hacks and tips to grow your following, bring in new potential clients (and friends), and make some MONEY with the GRAM Here’s your invitation to the VIP INSTAGRAM INSIDER SCOOP INVITE!

Connect with Emmy on the GRAM @theheyheyemmy or hang out on Facebook.

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Get a 3-pack bundle of my 60 Minute Social Media Content Strategy Sessions for 50% off 🤯
Here’s what you will get in our time together:
👉 optimize your social media accounts including your bios (this includes Instagram and Facebook)
👉  create a content plan and structure for knowing exactly what to post where and when
👉 learn how to create copy for your captions that will convert to CA$H 
Book your first strategy session with me below.👇
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Hey Hey, Sister Girl! Let’s talk about how Barbie and Ken (shout out to Mattel’s Marketing team) are taking over the internet.  The fabulous world of Barbie and Ken to uncover some mind-blowing lessons for our Instagram marketing game. This is gonna be epic!

“Come on Barbie, Let’s Go Party…”

First, let's talk business! Just like Barbie's marketing team, flexibility is key. Adapting to our audience's ever-changing needs is essential for our success.

We also need to give props to Barbie's marketing team, they deserve a raise. With their extensive market research and knowledge of their target audience, they nailed it. It's time to take notes, 'cause we can learn a lot from them, right?

There is nothing like Barbie's collaborations! Have you seen those brilliant insurance ads? Geico, Liberty Mutual, Progressive – they know how to grab our attention. I once asked Scott why insurance companies have the best commercials, and his answer was they have the money to create them.

Barbie is a great way to illustrate the benefits of our own offers. We learn adaptability, customer focus, storytelling, inclusivity, and consistency from her marketing lessons. We are always growing and expanding every day so our marketing should keep up with the times.

Let me spill the beans on three juicy post ideas that'll get everyone talking about Barbie. Guess what? Barbie's marketing campaign goes far beyond movie releases. Like pros, we can surf that summer wave and ride the current cultural trends.

Who said marketing strategies were just for big companies? There's no reason small businesses can't rock them too. Let's use these traditional marketing techniques to make our entrepreneurial efforts soar!

Just like Barbie, stay true to yourself. Her brand identity is on point while staying true to her core values. Let's work some Instagram magic together, sister girl, by channeling the power of Barbie and Ken. We're here for the party

You’ve always wanted a VIP invite to the coolest party, right? Then you want to be an Instagram Insider. You will get all the current algorithm hacks and tips to grow your following, bring in new potential clients (and friends), and make some MONEY with the GRAM Here’s your invitation to the VIP INSTAGRAM INSIDER SCOOP INVITE!

Connect with Emmy on the GRAM @theheyheyemmy or hang out on Facebook.

You’ve always wanted a VIP invite to the coolest party, right? Then you want to be an Instagram Insider. You will get all the current algorithm hacks and tips to grow your following, bring in new potential clients (and friends), and make some MONEY with the GRAM Here’s your invitation to the VIP INSTAGRAM INSIDER SCOOP INVITE!

Connect with Emmy on the GRAM  @theheyheyemmy or hang out on Facebook.

You've probably heard about the new Threads App, a text-based platform linked to Instagram. You might be wondering if you should join Threads. Today I’m sharing about the pros and cons of being on this platform and what it can do for your brand and business. The question of whether Threads is a distraction or an essential tool for your social media strategy will also be addressed.

Like any new app, Threads is constantly evolving, so staying updated on any improvements and changes is crucial. On the basis of my experience and expertise in Instagram, I'll share my own thoughts and suggestions. The thing about Threads is that it's a numbers game. You don't have to be a genius to join, but you do have to think strategically. Don't worry, I'll share tips and tricks on how to grow your Threads account.

In order to get a better understanding of Threads, let's start by reviewing the key facts. Instagram's parent company, Meta, launched this app to improve some aspects of the Instagram experience. There is an interesting feature in Threads that prompts users to follow suggested accounts, including those they already follow on Instagram. You can easily gain followers and increase your reach by doing this.

MONEY HIT: Three ways to use threads.

1. Instead of relying solely on text, include eye-catching photos, videos, and graphics in your posts. Your content will stand out and reinforce your message, attracting more attention and engagement.

2. Engage your audience: Threads encourage conversations. Take part in discussions, respond to comments, and ask thought-provoking questions to engage your audience. You can build connections with your audience by showcasing your personality as a business owner while focusing on niche-specific content.

3. On Threads, you can share punchy and witty thoughts without additional context or long captions. Take advantage of this feature to say a few words, observe reactions, and potentially engage in a conversation.

Follow these tips to make the most of Instagram Threads and grow your account effectively. Join me over on Instagram @theheyheyemmy and let’s continue the conversation about threads!

Connect with Emmy on the GRAM @theheyheyemmy or hang out on Facebook.

You’ve always wanted a VIP invite to the coolest party, right? Then you want to be an Instagram Insider. You will get all the current algorithm hacks and tips to grow your following, bring in new potential clients (and friends), and make some MONEY with the GRAM Here’s your invitation to the VIP INSTAGRAM INSIDER SCOOP INVITE!

Connect with Emmy on the GRAM  @theheyheyemmy or hang out on Facebook.

Let's talk about how alcohol affects individuals and society and some resources to help you overcome addiction. I think it's an important topic as many people struggle with alcohol abuse. I know it’s possible to recover. The first thing you need is to develop a relationship with God to beat alcohol addiction. Having Christ as our partner will give us guidance and support. 

It's also important to find a mentor or therapist. Help from a professional can make a big difference, and it's safe to ask for support. My depression and heavy drinking led me to seek counseling after college. I got a lot of help from a counselor with a Christ-centered perspective.

Additionally, I found that joining a supportive group was invaluable. Participating in a Bible study or a church group provides guidance, encouragement, and accountability. We need to surround ourselves with people who can bring us upliftment. I was lucky that I was given permission from the courts to spend time with my church group in addition to AA. During that as I was able to deepen my connection to the Lord and I think made me the person I am today. 

I'm grateful for God's help in overcoming my alcohol addiction and becoming a better mother. Addressing the negative culture of "mommy drinking" is a priority for me. We must reconsider our relationship with alcohol and find healthier coping mechanisms and sources of fun. My journey towards enjoy life without relying on alcohol is ongoing but with Jesus as my partner I know that I can have success over this disease. 

For continued conversation and support, connect with me on Instagram. Let's support one another as we pursue freedom and breakthroughs. With God's help, we can overcome anything. So let's turn to Him, pray for strength, and live life to the fullest.

Resources Mentioned: 

I highly recommend the book "Codependent No More." It fosters personal growth and understanding of codependent relationships. It enlightened me and could benefit many on their recovery journey.

Connect with Emmy on the GRAM @theheyheyemmy or hang out on Facebook.

You’ve always wanted a VIP invite to the coolest party, right? Then you want to be an Instagram Insider. You will get all the current algorithm hacks and tips to grow your following, bring in new potential clients (and friends), and make some MONEY with the GRAM Here’s your invitation to the VIP INSTAGRAM INSIDER SCOOP INVITE!

Connect with Emmy on the GRAM  @theheyheyemmy or hang out on Facebook.

Here's my journey to freedom from alcohol. It's been a year and a half since I started the Hey Emmy Show, and one of my very first episodes was about this. Sadly, the recording got deleted, but maybe it was a good thing because it was a long episode.

There are a lot of people out there struggling with alcoholism, feeling trapped and lacking freedom. We're supposed to live in abundance and freedom, not misery and bondage. Alcohol seems fun and refreshing at first, but it has more negatives than positives. In sharing my story with you, I am not condemning or judging anyone, but I am shedding light on an issue that must be addressed. Many people struggle with alcoholism, either personally or in their relationships. 

Over the last year and a half, I've been trying to find the best way to share my story. I don't want to gossip or dwell on the negative stuff. I want to tell you the truth, though. I made some mistakes, like getting a DUI but have since found freedom. My journey with alcohol hasn't always been easy, and there have been ups and downs. I have found that true freedom is found when we live in alignment with our original design. In order to be free, we must make choices that align with our true selves. Freedom comes with responsibility.

Finding freedom requires repentance. It's about turning 180 degrees and choosing a different path, not just saying sorry. There are no strings attached when God gives us the chance to turn our lives around. Despite setbacks, we can always turn back to the path of true freedom.

Throughout my alcohol journey, I've gone through periods of abstinence, but I don't like to identify as "sober" because it seems to limit. Let me encourage you to seek freedom in all areas of your life and to experience the joy that comes from living your purpose.

It's time to talk about the challenges, the lessons learned, and the journey to true freedom. Let's embrace the freedom waiting for us together.

Connect with Emmy on the GRAM @theheyheyemmy or hang out on Facebook.

You’ve always wanted a VIP invite to the coolest party, right? Then you want to be an Instagram Insider. You will get all the current algorithm hacks and tips to grow your following, bring in new potential clients (and friends), and make some MONEY with the GRAM Here’s your invitation to the VIP INSTAGRAM INSIDER SCOOP INVITE!

Connect with Emmy on the GRAM  @theheyheyemmy or hang out on Facebook.

Our lives can throw us unexpected challenges, disrupting even the best-laid plans. Uncertainty really tests our faith. Reflecting on past experiences, I realized how easily our carefully crafted plans could go awry. We might have chosen a different path if we'd known about this hard time beforehand. It's always 20/20 in hindsight.

I never imagined myself becoming an entrepreneur growing up in a family of educators. Life had other plans for me. I learned that sometimes the unexpected can open doors we didn't know existed. Faith is important in these moments.

Hebrews 11:1 (NIV): Faith is confidence in what we hope for and assurance about what we do not see.

Proverbs 3:5-6 (NIV): Trust in the Lord with all your heart and lean not on your own understanding; in all your ways submit to him, and he will make your paths straight.

Having faith doesn't mean life will be easy. I'd say the opposite is true. Faith gives you peace and strength in unexpected times. When unexpected obstacles happen, it's easy to wonder why they weren't part of our plan. Faith reminds us that things will get better and that the best is yet to come.

Faith is a verb. We have to take action and trust in God's guidance. We're told to walk by faith, not by sight in 2 Corinthians 5:7. It means we're willing to keep moving forward even if we don't see the whole picture. Faith is based on personal conversations with God. During tough times, it gives us resilience.

Whenever life takes an unexpected turn, hold on to faith. Trust in the One who holds our future. With faith, we can overcome any challenge and keep moving. When we walk with God anything is possible. 

Connect with Emmy on the GRAM @theheyheyemmy or hang out on Facebook.

You’ve always wanted a VIP invite to the coolest party, right? Then you want to be an Instagram Insider. You will get all the current algorithm hacks and tips to grow your following, bring in new potential clients (and friends), and make some MONEY with the GRAM Here’s your invitation to the VIP INSTAGRAM INSIDER SCOOP INVITE!

Connect with Emmy on the GRAM  @theheyheyemmy or hang out on Facebook.

I'm sharing some tips and tricks about Instagram stories. I love Instagram stories, and if you're not using them for your business, you're leaving money on the table.

What makes Instagram stories so important for business owners? The main benefit is that they increase your visibility and engagement with existing followers. You get to show off your products and services in a more authentic way and tell your brand's story in a fun and creative way.

Money Hit: Quotes can be a really good transition piece in your stories since your stories take place from day to night.

Here's how to make the most impact on your Instagram stories by creating and sharing these four types of content. Taking your Instagram game to the next level with these tips.

The 4 Types of Content you can share in Your Instagram Stories to Grow Your Business

• Your first type of Instagram Story content should be a lifestyle and behind-the-scenes content. By doing this, your followers get to know you and connect with you beyond your products and services. This is key in building your personal brand. 
• The second type of content you should share is educational content. There should be mini-training. Regardless of what you're trying to sell, you should be teaching and training people. Because you cannot sell 24 hours a day, no spammy tammy’s in my audience. So, how are you teaching people?
• Third, your stories need to be entertaining and encouraging. If you're boring or broke, no, and you can't just share quotes, either, because that's boring too. So what can you do, show some inspiration, show some motivation, show some encouragement, show some entertainment? Have fun. It's a must. 
• That brings us to the fourth type of content and stories you need to share. Okay. Every week, you should sell at least one soft sale and one hard sale. Growing your business requires selling, but you must balance your content between these 4 types. 

If you're ready to up your Instagram Stories game and start seeing results for your business, grab your headphones. The episode will be informative and fun, and you'll be able to connect with your followers and earn that cash. 

Grab my Exclusive FREE Two-Part Training- How to Build a Successful Personal Brand from Scratch.  This is a must if you want to make money online.

As always, this episode is brought to you by my favorite Liquid Collagen. Check out my fave duo to help you tone, tighten and feel good from the inside out. CLICK HERE Use code “3324349” at checkout to get $10 OFF your first order

Connect with Emmy on the GRAM @theheyheyemmy or hang out on Facebook.

You’ve always wanted a VIP invite to the coolest party, right? Then you want to be an Instagram Insider. You will get all the current algorithm hacks and tips to grow your following, bring in new potential clients (and friends), and make some MONEY with the GRAM Here’s your invitation to the VIP INSTAGRAM INSIDER SCOOP INVITE!

Connect with Emmy on the GRAM  @theheyheyemmy or hang out on Facebook.

What to do when you are not sure what to do. Let's be honest, we've all been there. Getting stuck in business, in your personal life, or in life can be frustrating. Today, I want to share some incredible insights with you. Being in motion is the most critical part of moving through these feelings.

Taking action can help you move forward and open up new opportunities, even if you have no idea where you're going. Everything doesn't have to be figured out before you start. You only need to be one step ahead of your ideal client to make a difference in their life.

 "Here's how you know when to go and when to move forward. is if you're 51% sure, you're never going to be a 100% sure when it comes to life and business and everything in between."

— Emmy

When you're stuck, think about your personal brand and who you are. In the crowded world of social media, it's easy to conform to certain expectations. But when you conform, you lose the ability to stand out for being who you really are. God made us perfectly and didn't make any mistakes. Being true to ourselves can help us connect with others and stand out.

This is your reminder that you don't have all the answers. We're all works in progress, and that's part of what makes life so great. When we take action, trust in God's timing, and stay true to ourselves, we can create the life of our dreams. You've got to be yourself. Being yourself is your secret sauce. That's how you'll get paid.

Stop getting stuck in analysis paralysis and start building the business and life you want. Let this be your kick in the patootie to get things moving.

Reference:

Episode 85: Why I Don't Follow Anyone On Instagram

Grab my Exclusive FREE Two-Part Training- How to Build a Successful Personal Brand from Scratch.  This is a must if you want to make money online.

As always, this episode is brought to you by my favorite Liquid Collagen. Check out my fave duo to help you tone, tighten and feel good from the inside out. CLICK HERE Use code “3324349” at checkout to get $10 OFF your first order

Connect with Emmy on the GRAM @theheyheyemmy or hang out on Facebook.

You’ve always wanted a VIP invite to the coolest party, right? Then you want to be an Instagram Insider. You will get all the current algorithm hacks and tips to grow your following, bring in new potential clients (and friends), and make some MONEY with the GRAM Here’s your invitation to the VIP INSTAGRAM INSIDER SCOOP INVITE!

Connect with Emmy on the GRAM  @theheyheyemmy or hang out on Facebook.

Pinterest is your secret weapon for coming up with content ideas. Since Pinterest allows you to search, thank you SEO, it gives you a unique way to search for content in your niche. These can be used for inspiration to create content for your Instagram. From quotes to facts, Pinterest has you covered. 

The first thing I would like you to do is take more video and save it as a B-roll. Get rid of unnecessary recordings on your phone to make it easy to find when creating content. B-roll is great for creating interesting content that has you or your life in front of the camera, without you talking face-to-camera. 

Your own B-roll provides a more personal connection since it is something from your life that your ideal client can relate to. You don't have to relate your B-roll to your niche to make an impact. Your everyday life footage is part of your brand just like your brand pillars. With your B-roll created, it's time to get Pinterest inspired. 

How to use Pinterest for more content ideas for Instagram

Pinterest has a large collection of ideas and inspiration that you can use to create your own content quickly. You need to first understand your brand and your ideal client. Once you know these things you can search for tips, tools, and quotes that would get your ideal client to stop the scroll and engage with your content.

For example, a math teacher might look for end-of-year funny quotes for teachers. Using a program like Canva or the Instagram App, you can build your Reel or Instagram Story once you find the quotes you like. You would do this by uploading your video, adding your quote or tip, setting duration, adding trending music, creating a caption, adding hashtags, and posting. Use this process over and over again to keep track of your Pinterest ideas. 

Now you have a secret weapon in your pocket to create endless content!

Grab my Exclusive FREE Two-Part Training- How to Build a Successful Personal Brand from Scratch.  This is a must if you want to make money online.

As always, this episode is brought to you by my favorite Liquid Collagen. Check out my fave duo to help you tone, tighten and feel good from the inside out. CLICK HERE Use code “3324349” at checkout to get $10 OFF your first order

Connect with Emmy on the GRAM @theheyheyemmy or hang out on Facebook.

You’ve always wanted a VIP invite to the coolest party, right? Then you want to be an Instagram Insider. You will get all the current algorithm hacks and tips to grow your following, bring in new potential clients (and friends), and make some MONEY with the GRAM Here’s your invitation to the VIP INSTAGRAM INSIDER SCOOP INVITE!

Let me take you behind the scenes of a training I did inside the ProjectMe with Tiffany Carter Posse about creating content that connects. As business owners, we also must be content creators. This can become overwhelming when we have things outside of our business to attend to, like being a new mom. You need to feed this content monster if you want to grow your business. To do this with ease, you need a personal brand.

It's no secret that connections turn into conversations, and conversations turn into cash. We're in business to make money and serve people, right? The first step is knowing your personal brand so you can create engaging social media content that sparks conversations. 

We'll show you how to create your own personal brand content buckets, how to use them to create engaging content, and how to repurpose them to connect with potential clients. There's no need to spend all day on social media. You just need a strategy. I'd like to share with you how I manage multiple businesses, am a first-time to little boy with extra needs, and still have time for me.

What is personal branding and content buckets? They remind me of an octopus. It's your story, your personality, and your unique qualities that make up the head of the octopus. Content buckets are things that make up your brand, like octopus tentacles. My tentacles are personal branding, health, social selling, family, and Jesus. You then structure your content around your brand pillars and niches. Using this method will give you the structure to have a bit more freedom from the overwhelm of feeding the content monster.

Your personal brand will help you create content that connects with your audience. Step two is figuring out what kind of content you want to create and what platforms your audience uses. Video is still the best way to connect, so in this training, I'll show you how to use it. This works on Facebook and Instagram. In case you're still overwhelmed by how much content you have to make, I'll talk about repurposing your content.

By the end of this episode, you'll know how to create a brand, what type of content you need, and how to repurpose your content. If you use the strategy I teach you in this episode, you'll be able to handle the content monster's needs without feeling overwhelmed.

Get your pen, paper, and earbuds ready, and let's get you feeding the content monster like a pro so you can start bringing in the cash.

Training from the ProjectMe Posse, Check it Out Here


You’ve always wanted a VIP invite to the coolest party, right? Then you want to be an Instagram Insider. You will get all the current algorithm hacks and tips to grow your following, bring in new potential clients (and friends), and make some MONEY with the GRAM Here’s your invitation to the VIP INSTAGRAM INSIDER SCOOP INVITE! 

Connect with Emmy on the GRAM  @theheyheyemmy or hang out on Facebook.

Connect with Emmy on the GRAM @theheyheyemmy or hang out on Facebook.