Emma speaks to Bhargava Ram Kummamuru, Product Manager leading Digital Product Creation at H&M. Together, they explore where H&M stands on its DPC journey today, the strategic direction that Ram and H&M see DPC taking, as well as how the broader tech ecosystem for fashion is maturing.

Emma speaks to Nina Khoury, VP of Strategic Operations at SKIMS, about her own career path and the popular brand's technology journey.

Emma hosts Lydia Hartley, the Co-Founder of Continue - a startup enabling fashion brands to adopt circular practices and boost customer retention by powering their own peer-to-peer marketplaces.

Emma speaks to Patrik Frisk, CEO of Reju, a company working to recycle polyester at unprecedented speed and scale.

Together, they get into what it might take to secure fashion industry buy-in for industrial-scale textile-to-textile recycling - and what the future of the circular economy could look like.

For this episode, Emma is joined by two of the team from Munich Fabric Start: Claudia Mynott, Marketing and Communications Director, and Simon Angel, Sustainable Innovations Curator.

Together they talk about:

• What the driving principles of the MFS show are today and what is important for live events to offer in the current climate.
• Whether the role of technology has changed over the years with the development of digital product creation, AI, and also the tightening regulations around sustainability.
• How the sourcing landscape might shift in the near future.

Find out more about the team's next event in Munich on the 21st and 22nd of January 2025 at: https://www.munichfabricstart.com/en/

Emma talks to Nicolas Favreau, Product Marketing Director for Lectra, about what Industry 4.0 means for fashion, how the industry can achieve higher levels of traceability and transparency, what role AI will play in extracting insights from unstructured fashion data - and much more.

For more analysis of Lectra's new announcements, look for a full report on The Interline next week.

Emma and Ben speak to Kalypso’s Digital Product Creation and Transformation Lead, Sophia Lara, to unpack the findings of this year's digital adoption research and ask whether DPC is ready for the deep end.

Download the full findings from Kalypso: https://kalypso.com/files/docs/2024-Digital-Adoption-Research-3.pdf

Emma speaks to Hasna Kourda,  Founder and CEO of Save Your Wardrobe - a platform and an ecosystem designed to streamline the post-purchase experience, across repair, maintenance, and upcycling.

Together, they discuss the pathway to systemic change, and a vision for sustainable fashion.

Emma chats to Mark Harrop, Founder and CEO at WhichPLM, who has helped brands, retailers, and manufacturers make intelligent investments in technology and smart choices for process change for over five decades.

Together, they run down the definition of product lifecycle management (PLM), the journey of technology in fashion over Mark's long career, and PLM's place at the centre of both the near-term and the longer-term future of fashion.

Emma welcomes Emily Rea, the Co-Founder and Chief Product Officer at Circulo to discuss the importance of repair, and the technology and data around it, in driving the circular fashion economy - and all-round sustainability - forward.