The ITSPmagazine Podcast

The ITSPmagazine Podcast

By ITSPmagazine, Sean Martin, Marco CiappelliSociety & CultureNewsTechnologyTech News
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The ITSPmagazine Podcast episodes

  • Supply Chain Transparency Isn’t Just Technical—It’s a Business Imperative | A LevelBlue Brand Story with Theresa Lanowitz

    As digital infrastructure becomes increasingly interwoven with third-party code, APIs, and AI-generated components, organizations are realizing they can’t ignore the origins—or the risks—of their software. Theresa Lanowitz, Chief Evangelist at LevelBlue, joins Sean Martin and Marco Ciappelli to unpack why software supply chain visibility has become a top concern not just for CISOs, but for CEOs as well.

    Drawing from LevelBlue’s Data and AI Accelerator Report, part of their annual Futures Report series, Theresa highlights a striking correlation: 80% of organizations with low software supply chain visibility experienced a breach in the past year, while only 6% with high visibility did. That data underscores the critical role visibility plays in reducing business risk and maintaining operational resilience.

    More than a technical concern, software supply chain risk is now a boardroom topic. According to the report, CEOs have the highest awareness of this risk—even more than CIOs and CISOs—because of the direct impact on brand reputation, stock value, and partner trust. As Theresa puts it, software has become the “last mile” of digital business, and that makes it everyone’s problem.

    The conversation explores why now is the time to act. Government regulations are increasing, adversarial attacks are intensifying, and organizations are finally beginning to connect software vulnerabilities with business outcomes. Theresa outlines four critical actions: leverage CEO awareness, understand and prioritize vulnerabilities, invest in modern security technologies, and demand transparency from third-party providers.

    Importantly, cybersecurity culture is emerging as a key differentiator. Companies that embed security KPIs across all business units—and align security with business priorities—are not only more secure, they’re also more agile. As software creation moves faster and more modular, the organizations that prioritize visibility and responsibility throughout the supply chain will be best positioned to adapt, grow, and protect their operations.

    Learn more about LevelBlue: https://itspm.ag/levelblue266f6c

    Note: This story contains promotional content. Learn more.

    Guest: Theresa Lanowitz, Chief Evangelist of AT&T Cybersecurity / LevelBlue [@LevelBlueCyber]

    On LinkedIn | https://www.linkedin.com/in/theresalanowitz/

    Resources

    To learn more, download the complete findings of the LevelBlue Threat Trends Report here: https://itspm.ag/levelbyqdp

    To download the 2025 LevelBlue Data Accelerator: Software Supply Chain and Cybersecurity report, visit: https://itspm.ag/lbdaf6i

    Learn more and catch more stories from LevelBlue: https://www.itspmagazine.com/directory/levelblue

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    37 min
  • ThreatLocker to Unveil Game-Changing Zero Trust Innovations at Black Hat 2025 | Visit Them at Booth #1933 | A ThreatLocker Pre-Event Coverage of Black Hat USA 2025 Las Vegas | Brand Story with John Lilliston

    ThreatLocker to Unveil Game-Changing Zero Trust Innovations at Black Hat 2025 | Visit Them at Booth #1933 | A ThreatLocker Pre-Event Coverage of Black Hat USA 2025 Las Vegas | Brand Story with John Lilliston

    Join ITSP Magazine's Marco Ciappelli and Sean Martin as they preview ThreatLocker's exciting Black Hat 2025 presence with Detect Product Director John Lilliston. Discover upcoming major announcements, hands-on hacking demos, and how ThreatLocker's default deny approach is revolutionizing enterprise cybersecurity through comprehensive zero trust implementation.

    As Black Hat USA 2025 approaches, cybersecurity professionals are gearing up for one of the industry's most anticipated events. ITSP Magazine's Marco Ciappelli and Sean Martin recently sat down with John Lilliston, ThreatLocker's Detect Product Director, to preview what promises to be an exciting showcase of zero trust innovation at booth 1933.

    ThreatLocker has become synonymous with the "default deny" security approach, a philosophy that fundamentally changes how organizations protect their digital assets. Unlike traditional security models that allow by default and block known threats, ThreatLocker's approach denies everything by default and allows only approved applications, network communications, and storage operations. This comprehensive strategy operates across application, network, and storage levels, creating what Lilliston describes as a "hardened system that stops adversaries in their tracks."

    The company's rapid growth reflects the industry's embrace of zero trust principles, moving beyond buzzword status to practical, enterprise-ready solutions. Lilliston, who joined ThreatLocker in February after evaluating their products from the enterprise side, emphasizes how the platform's learning mode and ring fencing capabilities set it apart from competitors in the application control space.

    At Black Hat 2025, ThreatLocker will demonstrate their defense-in-depth strategy through their Detect product line. While their primary zero trust controls rarely fail, Detect provides crucial monitoring for applications that must run in enterprise environments but may have elevated risk profiles. The system can automatically orchestrate responses to threats, such as locking down browsers exhibiting irregular behavior that might indicate data exfiltration attempts.

    Visitors to booth 1933 can expect hands-on demonstrations and on-demand hacking scenarios that showcase real-world applications of ThreatLocker's technology. The company is preparing major announcements that CEO Danny Houlihan will reveal during the event, promising game-changing developments for both the organization and its client base.

    ThreatLocker's Black Hat agenda includes a welcome reception on Tuesday, August 5th, from 7-10 PM at the Mandalay Bay Complex, and Houlihan's presentation on "Simplifying Cybersecurity" on Thursday, August 7th, from 10:15-11:05 AM at Mandalay Bay J.

    The convergence of practical zero trust implementation, cutting-edge threat detection, and automated response capabilities positions ThreatLocker as a key player in the evolving cybersecurity landscape, making their Black Hat presence essential viewing for security professionals seeking comprehensive protection strategies.

    Keywords: Black Hat 2025, zero trust security, cybersecurity conference, ThreatLocker, default deny strategy, endpoint protection, application control, threat detection, enterprise security, network security, cybersecurity solutions, security automation, malware prevention, cyber threats, information security, security platform, Black Hat USA, cybersecurity innovation, managed detection response, security operations

    Learn more about ThreatLocker: https://itspm.ag/threatlocker-r974

    Note: This story contains promotional content.Learn more.

    Guests:

    John Lilliston
    Cybersecurity Director | Threat Detection & Response | SOC Leadership | DFIR | EDR/XDR Strategy | GCFA, GISP | https://www.linkedin.com/in/john-lilliston-4725217b/

    Hosts:

    Sean Martin, Co-Founder at ITSPmagazine | Website: https://www.seanmartin.com

    Marco Ciappelli, Co-Founder at ITSPmagazine | Website: https://www.marcociappelli.com

    ______________________

    Resources

    Learn more and catch more stories from ThreatLocker: https://www.itspmagazine.com/directory/threatlocker

    ThreatLocker® Welcome Reception | Don't gamble with your security! Join us at Black Hat for a lively Welcome Reception hosted by ThreatLocker®. Meet our Cyber Hero® Team and dive into discussions on the latest advancements in ThreatLocker®Endpoint Security. It's a great opportunity to connect and learn together! 
    ‍
    ‍Time: 7PM - 10PM | Location: Mandalay Bay Complex 
    RSVP below and we'll send you a confirmation email with all the details.

    [ Welcome Reception RSVP ]

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    18 min
  • From Black Hat to Black Sabbath / Ozzy: AI Agents and Guitars (again!) + Entry Level Cybersecurity Jobs, Robots Evolution, and the Weekly Recap You Didn’t Expect | Random and Unscripted Weekly Update with Sean Martin and Marco Ciappelli

    ITSPmagazine Weekly Update | From Black Hat to Black Sabbath / Ozzy: AI Agents and Guitars (again!) + Entry Level Cybersecurity Jobs, Robots Evolution, and the Weekly Recap You Didn’t Expect  -  On Marco & Sean's Random & Unscripted Podcast 
     

    __________________
    Marco Ciappelli and Sean Martin are back with another random and unscripted weekly recap—from pre-Black Hat buzz and AI agents to vintage wood guitars, talent gaps, and Glen Miller debates. This week’s reflection hits tech, music, and philosophy in all the right ways. Tune in, ramble with us, and subscribe.
     

    __________________Full Blog Article
     

    This week’s recap was a ride.

    Sean and I kicked things off with the big news: we’re officially consistent. Weekly recap number… I lost count. But we’re doing it. We covered what ITSPmagazine’s been working on, what we’ve been publishing, and where our minds are wandering lately (spoiler: everywhere).

    Black Hat USA 2025 is just around the corner, and we’re deep into prep mode. I even bought a paper map. Why? I don’t know. But we’ve got some great pre-event conversations already out—like our annual chat with Black Hat GM Steve Wylie, plus briefings with Dropzone AI (get ready for “agentic automation” to be the next big buzzword) and Akamai (yes, bots and APIs again, but with a solid strategy twist).

    We also talked about a fantastic episode Sean did on resonance and reinvention—featuring Cindy, a luthier in NYC who builds custom guitars using century-old beams from historic buildings. The pickups even use the old nails. Music and wood with a past life. It’s beautiful stuff.

    Speaking of stories, I officially closed down the Storytelling podcast. But don’t worry—I’m still telling stories. I’ve just shifted focus to “Redefining Society and Technology,” my newsletter and podcast series where I explore how humans and tech evolve together. This week’s edition tackled the merging of humans and machines as a new species. Isaac Asimov meets Andy Clark.

    We also got a bit philosophical about AI and jobs. If machines take over the “easy” roles, where do humans begin? Are we cutting off our own training paths?

    Sean’s episode with John Solomon dug into the cybersecurity hiring crisis—challenging the idea that we have a “talent gap.” The real issue? We’re not hiring or nurturing people properly.

    Oh, and I finally released my long-overdue interview with Michael Sheldrick from Global Citizen. Music. Social impact. Doing good. It’s all there. I’m honored to support even a small piece of what he’s building.

    And yes… Ozzy. RIP. Music never dies.

    So if you’re into random reflections with meaning, tech with humanity, and stories that don’t always follow the rules—subscribe, share, and join the ride.

    See you in Vegas. Or the future. Or somewhere in between.


    ________________ Keywords

    Black Hat USA 2025, ITSPmagazine recap, Marco Ciappelli, Sean Martin, cybersecurity podcast, AI in cybersecurity, agentic automation, Dropzone AI, Akamai APIs, HITRUST security, Global Citizen, Michael Sheldrick, storytelling podcast, Redefining Society, Andy Clark, Isaac Asimov, human-machine evolution, cybersecurity talent gap, custom guitar NYC, Ozzy tribute

    Hosts links:

    📌 Marco Ciappelli: https://www.marcociappelli.com
    📌 Sean Martin: https://www.seanmartin.com

    50 min
  • Bots, APIs, and Runtime Risk: What Exposures Are Driving AI Security Innovation in 2025 | An Akamai Pre-Event Coverage of Black Hat USA 2025 Las Vegas | Brand Story with Rupesh Chokshi

    Ahead of Black Hat USA 2025, Sean Martin and Marco Ciappelli sit down once again with Rupesh Chokshi, Senior Vice President and General Manager of the Application Security Group at Akamai, for a forward-looking conversation on the state of AI security. From new threat trends to enterprise missteps, Rupesh lays out three focal points for this year’s security conversation: protecting generative AI at runtime, addressing the surge in AI scraper bots, and defending the APIs that serve as the foundation for AI systems.

    Rupesh shares that Akamai is now detecting over 150 billion AI scraping attempts—a staggering signal of the scale and sophistication of machine-to-machine activity. These scraper bots are not only siphoning off data but also undermining digital business models by bypassing monetization channels, especially in publishing, media, and content-driven sectors.

    While AI introduces productivity gains and operational efficiency, it also introduces new and uncharted risks. Agentic AI, where autonomous systems operate on behalf of users or other systems, is pushing cybersecurity teams to rethink their strategies. Traditional firewalls aren’t enough—because these threats don’t behave like yesterday’s attacks. Prompt injection, toxic output, and AI-generated hallucinations are some of the issues now surfacing in enterprise environments, with over 70% of organizations already experiencing AI-related incidents.

    This brings the focus to the runtime. Akamai’s newly launched Firewall for AI is purpose-built to detect and mitigate risks in generative AI and LLM applications—without disrupting performance. Designed to flag issues like toxic output, remote code execution, or compliance violations, it operates with real-time visibility across inputs and outputs. It’s not just about defense—it’s about building trust as AI moves deeper into decision-making and workflow automation.

    CISOs, says Rupesh, need to shift from high-level discussions to deep, tactical understanding of where and how their organizations are deploying AI. This means not only securing AI but also working hand-in-hand with the business to establish governance, drive discovery, and embed security into the fabric of innovation.

    Learn more about Akamai: https://itspm.ag/akamailbwc

    Note: This story contains promotional content. Learn more.

    Guests:

    Rupesh Chokshi, SVP & General Manager, Application Security, Akamai | https://www.linkedin.com/in/rupeshchokshi/

    Hosts:

    Sean Martin, Co-Founder at ITSPmagazine | Website: https://www.seanmartin.com

    Marco Ciappelli, Co-Founder at ITSPmagazine | Website: https://www.marcociappelli.com

    ______________________

    Resources

    Learn more and catch more stories from Akamai: https://www.itspmagazine.com/directory/akamai

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    22 min
  • How to Hack Global Activism with Tech, Music, and Purpose: A Conversation with Michael Sheldrick, Co-Founder of Global Citizen and Author of the book: “From Ideas to Impact” | Redefining Society And Technology Podcast With Marco Ciappelli

    ⸻ Podcast: Redefining Society and Technology
    https://redefiningsocietyandtechnologypodcast.com 

    Title: How to hack Global Activism with Tech, Music, and Purpose: A Conversation with Michael Sheldrick, Co-Founder of Global Citizen and Author of “From Ideas to Impact”


    Guest: Michael Sheldrick
    Co-Founder, Global Citizen | Author of “From Ideas to Impact” (Wiley 2024) | Professor, Columbia University | Speaker, Board Member and Forbes.com Contributor

    WebSite: https://michaelsheldrick.com
    On LinkedIn: https://www.linkedin.com/in/michael-sheldrick-30364051/
    Global Citizen: https://www.globalcitizen.org/

    Host: Marco Ciappelli
    Co-Founder & CMO @ITSPmagazine | Master Degree in Political Science - Sociology of Communication l Branding & Marketing Consultant | Journalist | Writer | Podcasts: Technology, Cybersecurity, Society, and Storytelling.
    WebSite: https://marcociappelli.com
    On LinkedIn: https://www.linkedin.com/in/marco-ciappelli/

    _____________________________

    This Episode’s Sponsors

    BlackCloak provides concierge cybersecurity protection to corporate executives and high-net-worth individuals to protect against hacking, reputational loss, financial loss, and the impacts of a corporate data breach.

    BlackCloak:  https://itspm.ag/itspbcweb

    _____________________________

    ⸻ Podcast Summary ⸻ 
    Michael Sheldrick returns to Redefining Society and Technology to share how Global Citizen has mobilized billions in aid and inspired millions through music, tech, and collective action. From social media activism to systemic change, this conversation explores how creativity and innovation can fuel a global movement for good.


    ⸻ Article ⸻ 
    Sometimes, the best stories are the ones that keep unfolding — and Michael Sheldrick’s journey is exactly that. When we first spoke, Global Citizen had just (almost) released their book From Ideas to Impact. This time, I invited Michael back on Redefining Society and Technology because his story didn’t stop at the last chapter.

    From a high school student in Western Australia who doubted his own potential, to co-founding one of the most influential global advocacy movements — Michael’s path is a testament to what belief and purpose can spark. And when purpose is paired with music, technology, and strategic activism? That’s where the real magic happens.

    In this episode, we dig into how Global Citizen took the power of pop culture and built a model for global change. Picture this: a concert ticket you don’t buy, but earn by taking action. Signing petitions, tweeting for change, amplifying causes — that’s the currency. It’s simple, smart, and deeply human.

    Michael shared how artists like John Legend and Coldplay joined their mission not just to play music, but to move policy. And they did — unlocking over $40 billion in commitments, impacting a billion lives. That’s not just influence. That’s impact.

    We also talked about the role of technology. AI, translation tools, Salesforce dashboards, even Substack — they’re not just part of the story, they’re the infrastructure. From grant-writing to movement-building, Global Citizen’s success is proof that the right tools in the right hands can scale change fast.

    Most of all, I loved hearing how digital actions — even small ones — ripple out globally. A girl in Shanghai watching a livestream. A father in Utah supporting his daughters’ activism. The digital isn’t just real — it’s redefining what real means.

    As we wrapped, Michael teased a new bonus chapter he’s releasing, The Innovator. Naturally, I asked him back when it drops. Because this conversation isn’t just about what’s been done — it’s about what comes next.

    So if you’re wondering where to start, just remember Eleanor Roosevelt’s quote Michael brought back:

    “The way to begin is to begin.”

    Download the app. Take one action. The world is listening.

    Cheers,

    Marco


    ⸻ Keywords ⸻ Society and Technology, AI ethics, generative AI, tech innovation, digital transformation, tech, technology, Global Citizen, Michael Sheldrick, ending poverty, pop culture activism, technology for good, social impact, digital advocacy, Redefining Society, AI in nonprofits, youth engagement, music and change, activism app, social movements, John Legend, sustainable development, global action, climate change, eradicating polio, tech for humanity, podcast on technology

    __________________ Enjoy. Reflect. Share with your fellow humans.

    And if you haven’t already, subscribe to Musing On Society & Technology on LinkedIn — new transmissions are always incoming.
    https://www.linkedin.com/newsletters/musing-on-society-technology-7079849705156870144

    You’re listening to this through the Redefining Society & Technology podcast, so while you’re here, make sure to follow the show — and join me as I continue exploring life in this Hybrid Analog Digital Society.

    End of transmission.

    ____________________________

    Listen to more Redefining Society & Technology stories and subscribe to the podcast:
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    50 min
  • Hiring for the Present Is Hurting the Future of Cybersecurity: Why “Entry-Level” Rarely Means Entry | A Conversation with John Salomon | Redefining CyberSecurity with Sean Martin

    ⬥GUEST⬥

    John Salomon, Board Member, Cybersecurity Advisors Network (CyAN) | On LinkedIn: https://www.linkedin.com/in/johnsalomon/

    ⬥HOST⬥

    Host: Sean Martin, Co-Founder at ITSPmagazine and Host of Redefining CyberSecurity Podcast | On LinkedIn: https://www.linkedin.com/in/imsmartin/ | Website: https://www.seanmartin.com

    ⬥EPISODE NOTES⬥

    The cybersecurity industry keeps repeating a familiar line: there’s a shortage of talent. But what if the real issue isn’t the number of people—but the lack of access, mentorship, and investment in human potential?

    In this episode of Redefining CyberSecurity, Sean Martin speaks with John Salomon, an independent cybersecurity consultant and a contributor to the Cybersecurity Advisors Network (CyAN), about how the hiring structure in our industry may be the problem—not the solution. Together, they explore why entry-level roles rarely provide an actual point of entry, and how hiring practices have been shaped more by finance and compliance than by people development.

    Salomon draws on decades of experience to outline the problem: security is often treated as a pure cost center, so training and mentorship are deprioritized. Early-career professionals are expected to be “job-ready” from day one, and organizations rarely account for the long-term payoff of investing in apprenticeships or junior hires.

    He also points to the silent collapse of informal mentorship that once defined the field. Leaders used to take risks on new talent. Now, hiring decisions are driven by headcount limitations and performance metrics that leave no room for experimentation or learning through failure.

    The conversation shifts toward action. Business and security leaders need to reframe cybersecurity as a growth enabler and start viewing mentorship as a risk mitigation tool. Investing in new talent not only strengthens your team—it supports the stability of the industry as a whole.

    And it’s not just on companies. Universities and student organizations must create more opportunities for experiential learning and interdisciplinary collaboration. Leaders can support these efforts with time, not just budget, by showing up and sharing what they’ve learned.

    Whether you’re a CISO, founder, or just getting started, this episode challenges the idea that “mentorship is nice to have” and shows how it’s a cornerstone of sustainable cybersecurity.

    ⬥SPONSORS⬥

    LevelBlue: https://itspm.ag/attcybersecurity-3jdk3

    ThreatLocker: https://itspm.ag/threatlocker-r974

    ⬥RESOURCES⬥

    Inspiring Post: https://www.linkedin.com/posts/activity-7332679935557300224-1lBv/

    ⬥ADDITIONAL INFORMATION⬥

    ✨ More Redefining CyberSecurity Podcast: 

    🎧 https://www.seanmartin.com/redefining-cybersecurity-podcast

    Redefining CyberSecurity Podcast on YouTube:

    📺 https://www.youtube.com/playlist?list=PLnYu0psdcllS9aVGdiakVss9u7xgYDKYq

    📝 The Future of Cybersecurity Newsletter: https://www.linkedin.com/newsletters/7108625890296614912/

    Interested in sponsoring this show with a podcast ad placement? Learn more:

    👉 https://itspm.ag/podadplc

    42 min
  • Dropzone AI Brings Agentic Automation to Black Hat USA 2025 | A DROP ZONE AI Pre Event Coverage of Black Hat USA 2025 Las Vegas | Brand Story with Edward Wu Founder/CEO at Dropzone AI

    As Black Hat USA 2025 approaches, the cybersecurity world is buzzing with innovation—and Dropzone AI is right at the center of it. With roots in Seattle and a mission to bring true intelligence into the security operations center (SOC), the Dropzone AI team is gearing up for a packed week in Las Vegas, from BSides to the AI Summit, and finally at Startup City (booth #6427).

    Founded by Edward Wu, former Head of AI/ML at ExtraHop Networks, Dropzone AI was built on a key realization: the last thing SOCs need is another flood of alerts. Instead, they need help processing and acting on them. That’s where Dropzone comes in—offering an AI-powered security analyst that doesn’t just detect threats, but investigates, correlates, and takes action.

    During a recent pre-event chat with ITSPmagazine’s Sean Martin and Marco Ciappelli, Edward explained the core philosophy behind the platform. Unlike hype-driven claims of “fully autonomous SOCs,” Dropzone takes a practical, tiered approach to automation. Their agentic AI system performs full investigations, determines the nature of alerts (true vs. false positives), and recommends or executes containment actions depending on risk tolerance and policy.

    The tech has found particular traction with lean security teams, or those expanding toward 24/7 coverage without adding headcount. Rather than replacing humans, the platform augments them—freeing analysts from the drudgery of low-priority alert triage and giving them space to focus on strategic work. As Edward put it, “Nobody wants to be a tier-one analyst forever.” Dropzone helps make sure they don’t have to be.

    The platform integrates across existing security stacks and data sources, drawing from threat intel, logs, and endpoint signals to build a full picture of every alert. Security teams retain full control, with human-in-the-loop decision-making remaining the standard in most use cases. However, for low-risk assets and off-hours scenarios, some customers are already authorizing autonomous action.

    With conversations at Black Hat expected to revolve around the reality of AI in production—not just the vision—Dropzone is entering the perfect arena. From demonstrating real-world impact to sharing insights on agentic design and trust boundaries, their presence will resonate with everyone from analysts to CISOs.

    Whether you’re building out your SOC, questioning your MDR provider, or simply overwhelmed with alert fatigue, this may be your signal. Dropzone AI isn’t selling buzzwords. They’re delivering results. Visit them at Startup City, booth #6427, and see for yourself what the future of alert triage and SOC efficiency looks like—one investigation at a time.
     

    Note: This story contains promotional content. Learn more.

    Guests:

    Edward Wu, Founder/CEO at Dropzone AI 
    On LinkedIn: https://www.linkedin.com/in/edwardxwu/
    DROPZONE AI: https://itspm.ag/dropzoneai-641

    Hosts:

    Sean Martin, Co-Founder at ITSPmagazine | Website: https://www.seanmartin.com

    Marco Ciappelli, Co-Founder at ITSPmagazine | Website: https://www.marcociappelli.com

    ______________________

    Resources

    Visit the DROPZONE Website to learn more: https://itspm.ag/dropzoneai-641

    Learn more and catch more stories from Dropzone on ITSPmagazine: https://www.itspmagazine.com/directory/dropzoneai

    Learn more about ITSPmagazine Brand Story Podcasts: https://www.itspmagazine.com/purchase-programs

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    21 min
  • Resonance and Reinvention: Crafting Sound from Salvaged History | A Conversation with  Cindy Hulej | Music Evolves with Sean Martin
    Guest and Host

    Guest: Cindy Hulej, Luthier/Artist | Website: https://www.cindyguitars.com/

    Host: Sean Martin, Co-Founder at ITSPmagazine and Host of Redefining CyberSecurity Podcast & Music Evolves Podcast | Website: https://www.seanmartin.com/

    Show Notes

    What happens when the story of a city becomes part of the music we make? In this episode of Music Evolves, host Sean Martin sits down with luthier and artist Cindy Hulej of Cindy Guitars to explore how reclaimed wood from historic New York buildings is transformed into custom electric guitars—each one uniquely shaped by memory, material, and imagination.

    Craft as Innovation

    Cindy’s process at Carmine Street Guitars isn’t just about building instruments—it’s about listening to what the material has to say. The beams salvaged from landmarks like the Chelsea Hotel and John Lennon’s former home aren’t just structural—they carry decades of vibration, weather, and presence. That physical history directly shapes how these guitars sound, feel, and resonate—offering a kind of analog innovation rooted in human touch and intention.

    Cindy describes how she and her husband Johnny repurpose old beams, often salvaged from 1800s-era buildings, and transform them into guitars that are not only playable but deeply resonant—physically and emotionally. The aged wood, shaped by centuries of seasonal change, yields a tone that’s warm and chimey, with a resonance modern lumber can’t match. “You’re working with material that’s already lived a hundred lives,” she explains. “You just have to unlock the next one.”

    Creativity Beyond Convention

    Each guitar is made by hand, down to the smallest detail. From collaborating with boutique pickup winders to mixing finishes from shellac flakes, Cindy builds instruments that are both sonic and visual statements. No two are alike—because the creative process isn’t about repeating perfection, it’s about shaping something personal and alive. Whether players come with a precise vision or just a feeling, Cindy helps translate that into tone and form.

    Reimagining the Past to Shape the Future

    This isn’t just about guitars. It’s about the convergence of history, artistry, community, and sound. This episode challenges the idea that innovation must come from new tech or flashy trends. Sometimes, the most meaningful advances come from rethinking old materials and techniques.

    Cindy’s guitars are a form of living history—reminding us that sound isn’t just produced, it’s inherited, interpreted, and carried forward. And, Cindy’s path from bartending to building some of the most soulful instruments in New York is a reminder that craft isn’t just skill—it’s commitment to meaning.

    About Rick Kelly and Carmine Street Guitars

    Carmine Street Guitars, located in New York City’s Greenwich Village, is a hand-built electric guitar workshop led by legendary luthier Rick Kelly. Known for using reclaimed old-growth wood from historic buildings across the city, Rick has built instruments for renowned musicians such as Lou Reed, Patti Smith, Bob Dylan, and many others. His approach blends time-honored techniques with a reverence for the city’s past, crafting guitars that are as storied as the musicians who play them. At the heart of the shop’s ethos is a commitment to individuality, craftsmanship, and sonic integrity—values continued today through Cindy Guitars and the growing creative community within the space.

    Sponsors

    Are you interested in sponsoring this show or placing an ad in the podcast?

    Sponsorship 👉 https://itspm.ag/annual-sponsorship

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    Resources

    Carmine Street Guitars: https://carminestreetguitars.com

    More From Sean Martin on ITSPmagazine

    More from Music Evolves: https://www.seanmartin.com/music-evolves-podcast

    Music Evolves on YouTube: https://www.youtube.com/playlist?list=PLnYu0psdcllTRJ5du7hFDXjiugu-uNPtW

    On Location with Sean and Marco: https://www.itspmagazine.com/on-location

    ITSPmagazine YouTube Channel: https://www.youtube.com/@itspmagazine

    Be sure to share and subscribe!

    25 min
  • Black Hat USA 2025: AI, Investment, and the Expanding Scope of Cybersecurity | Our Traditional Pre-Event Kick-Off Conversation with Steve Wylie | On Location Coverage with Sean Martin and Marco Ciappelli

    As Black Hat USA 2025 approaches, General Manager Steve Wylie joins Sean Martin and Marco Ciappelli for the annual pre-conference conversation to highlight what’s new—and what’s next—for one of cybersecurity’s most iconic events. This year’s themes and expansions signal a strong return to growth, technical depth, and strategic investment.

    AI Everywhere—from Training to the Show Floor

    Artificial intelligence emerges as the dominant force across the agenda. From the main stage to the training rooms, Black Hat is packed with AI-related content designed to meet the rising demand for education and clarity. New this year is a comprehensive lineup of instructor-led AI courses and expanded AI tool showcases in the Arsenal and Arsenal Labs programs. As Wylie notes, three of the four Spotlight competition finalists—FireTail, Keep Aware, and Twine Security—are AI-driven solutions, underscoring the technology’s influence on innovation.

    Investor Energy and Startup Momentum

    Cybersecurity investment is back. That momentum is reflected in the expanded Innovators and Investors Summit and the largest-ever Startup Zone on the show floor, now hosting more than 80 companies. This year’s program builds on last year’s debut and aims to connect entrepreneurs, investors, and CISOs in a more targeted and collaborative setting.

    Expanding the Audience: New Summits and Keynotes

    To better serve cybersecurity leaders across sectors, Black Hat has introduced new summits tailored to financial services and supply chain security. These gatherings offer strategic-level insights for professionals who don’t typically engage in technical briefings. Meanwhile, the keynote lineup includes prominent voices from both public and private sectors—such as Miko Hyppönen, Nicole Perlroth, and Chris Inglis—offering grounded perspectives in a time of uncertainty.

    Interactive Additions and Community Growth

    Attendees can expect hands-on experiences like a new drone hacking zone and an expanded hardware lab area. A Career Development Zone also debuts this year, offering sessions designed to help attendees build or pivot their cybersecurity careers.

    ___________

    Guest: Steve Wylie, Vice President, Cybersecurity Market at Informa Tech and General Manager at Black Hat | On LinkedIn: https://www.linkedin.com/in/swylie650/

    Hosts:
    Sean Martin, Co-Founder at ITSPmagazine | Website: https://www.seanmartin.com

    Marco Ciappelli, Co-Founder at ITSPmagazine | Website: https://www.marcociappelli.com

    ___________

    Episode Sponsors

    ThreatLocker: https://itspm.ag/threatlocker-r974

    BlackCloak: https://itspm.ag/itspbcweb

    Akamai: https://itspm.ag/akamailbwc

    DropzoneAI: https://itspm.ag/dropzoneai-641

    Stellar Cyber: https://itspm.ag/stellar-9dj3

    ___________

    Resources

    Learn more and catch more stories from our Black Hat USA 2025 coverage: https://www.itspmagazine.com/bhusa25

    ITSPmagazine Webinar: What’s Heating Up Before Black Hat 2025: Place Your Bet on the Top Trends Set to Shake Up this Year’s Hacker Conference — An ITSPmagazine Thought Leadership Webinar | https://www.crowdcast.io/c/whats-heating-up-before-black-hat-2025-place-your-bet-on-the-top-trends-set-to-shake-up-this-years-hacker-conference

    Catch all of our event coverage: https://www.itspmagazine.com/technology-and-cybersecurity-conference-coverage

    Want to tell your Brand Story Briefing as part of our event coverage? Learn More 👉 https://itspm.ag/evtcovbrf

    Want Sean and Marco to be part of your event or conference? Let Us Know 👉 https://www.itspmagazine.com/contact-us

    ___________

    KEYWORDS

    sean martin, marco ciappelli, steve wylie, black hat usa, ai, cybersecurity, startup zone, drone hacking, career development, summit tracks, event coverage, on location, conference

    27 min
  • The Proof Is in the Posture: What Real Security Maturity Looks Like | A HITRUST Brand Story with Bimal Sheth and Vincent Bennekers

    The HITRUST 2025 Trust Report sheds light on a critical question organizations continue to ask: can you really rely on a certification to mean what it says? According to Vincent Bennekers, Vice President of Quality, and Bimal Sheth, Executive Vice President of Standards Development and Assurance Operations at HITRUST, the answer comes down to one word: reliability.

    The conversation highlights how HITRUST goes beyond a simple checklist by layering in both threat intelligence and maturity modeling. Their framework isn’t just built on abstract risk—it incorporates real-world attack techniques, aligning controls to the MITRE ATT&CK framework. This means that the certification reflects actual adversarial tactics rather than hypothetical risk scenarios.

    Bennekers shares that 99.41% of HITRUST-certified organizations did not report a breach in the last year, and that consistency over two annual reports points to meaningful outcomes—not just marketing claims. Sheth explains how each certification is reviewed in full by HITRUST, not just sampled, and every control is assessed for maturity—not pass/fail. It’s a model that helps companies continuously improve, while also giving relying parties better information.

    For executive teams and boards, the report surfaces where organizations commonly struggle, including access control, vulnerability management, and third-party risk. It also highlights a growing use of external inheritance—leveraging cloud service providers’ security posture—as a strategic move for organizations with tighter budgets.

    Looking ahead, the conversation points to continuous assurance and the evolving role of AI—both as a source of new risks and a tool to enhance security operations. HITRUST is already exploring certification models that reduce drift and increase visibility year-round.

    For organizations wanting to build more than just a paper shield, this episode unpacks how certification—done right—can be a strategic, measurable advantage.

    Note: This story contains promotional content. Learn more.

    Guests:

    Bimal Sheth, Executive Vice President of Standards Development and Assurance Operations at HITRUST | On LinkedIn: https://www.linkedin.com/in/bimal-sheth-248219130/

    Vincent Bennekers, Vice President of Quality at HITRUST | On LinkedIn: https://www.linkedin.com/in/vincent-bennekers-a0b3201/

    Host:

    Sean Martin, Co-Founder at ITSPmagazine and Host of Redefining CyberSecurity Podcast | https://www.seanmartin.com/

    ______________________

    Keywords: sean martin, bimal sheth, vincent bennekers, hitrust, trust report, cybersecurity, compliance, certification, quality assurance, risk management, brand story, brand marketing, marketing podcast, brand story podcast

    ______________________

    Resources

    HITRUST 2025 Trust Report: https://itspm.ag/hitrusz49c

    Webinar: Beyond the Checkbox: Rethinking SOC 2, Cybersecurity, and Third-Party Risk in 2025 — An ITSPmagazine Webinar with HITRUST (https://www.crowdcast.io/c/beyond-the-checkbox-rethinking-soc-2-cybersecurity-and-third-party-risk-in-2025-an-itspmagazine-webinar-with-hitrust)

    Visit the HITRUST Website to learn more: https://itspm.ag/itsphitweb

    Learn more and catch more stories from HITRUST on ITSPmagazine: https://www.itspmagazine.com/directory/hitrust

    Learn more about ITSPmagazine Brand Story Podcasts: https://www.itspmagazine.com/purchase-programs

    Newsletter Archive: https://www.linkedin.com/newsletters/tune-into-the-latest-podcasts-7109347022809309184/

    Business Newsletter Signup: https://www.itspmagazine.com/itspmagazine-business-updates-sign-up

    Are you interested in telling your story?
    https://www.itspmagazine.com/telling-your-story

    47 min

About The ITSPmagazine Podcast

From the publisher's feed

Founded in 2015, ITSPmagazine began as a vision for a publication positioned at the critical intersection of technology, cybersecurity, and society. What started as a written publication has evolved into a comprehensive repository for all their content—podcasts, articles, event coverage, interviews, videos, panels, and everything they create.

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