The JetRails Podcast

The JetRails Podcast

By JetRailsTechnology
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The JetRails Podcast episodes

  • Vetting Web Development Freelancers
    There are times when both agencies and end-users alike determine that they need freelancers to help with particular short-term or long-term projects. However, finding high-quality, dependable freelancers that will be available right when you need them can be very difficult.
    Robert and Raleigh discuss the challenges that businesses face in finding dependable freelance devs, including some of the ways that Codeable has streamlined the process for the WordPress and WooCommerce communities.
    Guest: Raleigh Leslie, Codeable
    Host: Robert Rand, JetRails
    Mentioned Resources:
    Get a $60 credit to try out Codeable for the first time: https://codeable.io/partners/jetrails/
    (Note: JetRails gets no kickbacks, this is simply an offer extended by Codeable for our podcast listeners)
    Test your Time to First Byte (TTFB): https://jetrails.com/speed/
    Learn about WordPress Loading Speed Optimization: https://www.bigcommerce.com/blog/wordpress-page-speed/#7-providers-of-tools-for-checking-page-speed
    1 hr 15 min
  • Navigating the End of Life of Magento 2.0, 2.1, and 2.2
    Magento 2.0 and 2.1 already reached their "end of life" dates, and Magento 2.2 will go end of life in a few weeks. Meanwhile, Magento has started to release patches for Magento version 2.3.2+, allowing merchants to patch instead of upgrading, minimizing the development work needed to keep a Magento 2 site secure. Add to that Temando, the system powering Magento Shipping, is being shut down, and some payment gateways like Cybersource and eWay are being deprecated from Magento releases. There's a lot to take in, but in this episode, we cut through the noise and talk about what Magento merchants can do to operate safely and effectively.
    Guest: Brandon Alberts, NuEthic
    Host: Robert Rand, JetRails.com
    Read up on more details about these M2 End of Life dates on The JetRails Blog: https://jetrails.com/blog/magento-2-0-2-1-and-2-2-end-of-life-dates/
    Still have questions about upgrading and patching your Magento 2 site? Get a free consult from the NuEthic team! https://nuethic.com/
    46 min
  • How Magento stores are running pay for performance advertising
    In the early days of eCommerce, digital marketing was [relatively] easy. There was less competition, and channels like Google Ads had a lower average cost per click (CPC). Of course, paying for clicks that don't turn out to be profitable, or that may even turn out to be from bots and not real shoppers, can be a big risk. What's not a bit risk, is a new pay-for-performance model that's emerged.
    Guests:
    Cooper Harris, Founder & CEO, Klickly
    Daren Limas, Accounts Director, Klickly
    Klickly is currently by invite only, but as JetRails Podcast Subscribers, you can skip the line: http://bit.ly/Skip-The-Line
    Host:
    Robert Rand, Director of Partnerships & Alliances, JetRails.com
    39 min
  • How Partnerships are Contributing to the eCommerce Ecosystem
    In eCommerce, you need lots of systems and experts to grow and thrive, including an eCommerce platform, designers and developers, marketers, apps and extensions, web hosts, and systems that will integrate with your website, such as to accept credit cards.
    While there may be many independent companies providing solutions for your site, many of these teams work together to bring you better solutions, support, and results. In this episode, we get into details on best practices, why some companies are partnered, why some aren't, and what it all means to you.
    Guest: Rachel Jacobs, eCommercePartnerships.com
    Host: Robert Rand, JetRails.com
    1 hr 16 min
  • Magento Web Design & Branding Process Best Practices
    There are lots of branding agencies and graphic designers in the world, but creating a Magento website properly requires as much science as art. You have to think about Magento's default features and functionality, extensions and customizations, mobile and desktop users, and a process that will ultimately lead to a finished product that works well for your shoppers. In this episode, we discuss best practices for designing a Magento website, and share some tidbits to try to avoid too!
    Guest: Robert Floyd, Product Designer and Creative Director @ Gauge
    Host: Robert Rand, Director of Partnerships & Alliances @ JetRails.com
    39 min
  • Why BigCommerce is Betting on Headless Commerce
    Have you heard of Open SaaS? A few years ago, the thought of BigCommerce participating in Open Source communities like WordPress and Drupal might have sounded surprising. In reality, with their push into Headless Commerce, BigCommerce now allows merchants to leverage their choice of frontend website interface... so we invited a member of their team to weigh in on the evolution of Headless Commerce at BigCommerce.
    Guest: Daniel Fertig, Global Director of Agency Partnerships, BigCommerce
    Host: Robert Rand, JetRails.com
    Want to learn even more about Headless Commerce Benefits and Best Practices? Check out this multi-faceted guide written by BigCommerce, Bolt, & JetRails: http://bit.ly/2VbKl2G
    Interested in Headless Commerce Hosting? Check out https://jetrails.com/blog/headless-commerce-hosting/
    36 min
  • eCommerce Email Marketing Optimization
    Email Marketing may seem like yesterday's news, but it can have an outsized impact on important metrics like customer lifetime value. This episode includes great tips and tricks for maximizing your Email marketing success.
    Guests:
    Joe Devine, Partnerships & Alliances Manager, Emarsys
    Steve Wagner, Senior Marketing Manager, Webbula
    Host:
    Robert Rand, JetRails.com
    49 min
  • Best Practices for eCommerce QA Testing
    Robert chats with the team at DCKAP about quality assurance, and how a drive to follow best-practices led to the creation of QA Touch, a platform now used by other agencies and developers.
    Guests: Karthik Chidambaram, Founder & CEO, DCKAP
    Bhavani Ramasubbu, QA Lead & Quality Architect, DCKAP
    Host: Robert Rand, JetRails.com
    25 min
  • Are you really listening to your eCommerce Analytics?
    Online merchants have a lot to manage. You've got customers, orders, products, payments, shipments, taxes, and bears... oh my! With what can seem like an ever-growing list of things to do to manage and maintain your eCommerce business, it can be easy to miss the story that your data is telling you. It's crucial to collect, connect, and visualize your data, creating meaningful analytics that you can act on. Intrigued? So were we, so we called in some experts.
    Guests: Meaghan Connell & AJ Yager, Praxis Metrics - https://bit.ly/2kFFetZ
    Host: Robert Rand, JetRails.com
    57 min
  • The Journey to Entering the Magento Marketplace
    Clyde built a robust platform to allow eCommerce store owners to easily offer extended warranties and product insurance plans, and decided that to target Magento users, they'd benefit from having a Magento Extension. Learn how they connected with Xumulus, a web development agency (and Magento Extension Partner) to help build their Magento extension and launch it in the Magento Marketplace.
    Host:
    - Robert Rand, JetRails
    Guests:
    - Brandon Gell, Clyde
    - Dan Kozlowski, Xumulus
    33 min

About The JetRails Podcast

From the publisher's feed

Hosted by Robert Rand, The JetRails Podcast presents interviews with industry leaders, visionaries, and veterans with insights and expertise into websites, eCommerce, and digital marketing. Learn…