The JourneyUP

The JourneyUP

By David AlonsoBusinessManagement
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The JourneyUP episodes

  • 002: Angela Middleton – How to Crush it With your Personal & Company Brand and Why Diversification is Key

    Do you ever see those people that "do it all" and you wonder how the heck they have the time?

    Angela Middleton is one of those people. Angela is a graduate of the University of West London, where she achieved an honors degree in Business Studies and also of the Goldman Sachs 10k Small Business Program. Angela is the owner of Middleton Murray, an Apprenticeship training provider and Apprenticeship Levy consultancy that takes a holistic view of the job market to maximize the chance that the right candidate gets placed with the right employer.

    Angela has an extreme passion for health and fitness, theatre, fashion, reading and mindfulness. She is a firm believer that success starts with your own mind and body. This podcast explores the importance of personal branding, issues with growing a company, finding the time for life outside of work, and advice on investment vs organic growth. Angela is the definition of a Bad A** in the workforce.

    42 min
  • 001: David Searns of All Things Marketing – All the Things you NEED to Know to Successfully Market your Staffing Business

    Is your recruitment firm lacking when it comes to differentiating itself among your competitors? Are your social posts boring?

    When it comes to marketing a staffing firm, few people know the industry like David. David has a degree in information systems from Clarkson University, an MBA from The Wharton School, and more than 20 years of marketing and consulting in the staffing industry. He is the CEO of Haley Marketing, the largest marketing firm in the world dedicated to servicing the staffing and recruiting industry.

    This podcast dives deep into the recruitment marketing space. David explains the importance of branding, the 4 pillars of recruitment marketing, why cold calling IS NOT dead, and advice on how to stand out among other recruiters. His knowledge of marketing in the staffing industry is second to none.

    44 min

About The JourneyUP

From the publisher's feed

David Alonso, the owner of a recruitment software company, discusses the stories & trials of some of the leading CEO's in the recruitment and staffing space. In this series of The JourneyUP, the…