The Kandy Life

Are you listening, watching, paying close attention, to the signals your business is sending you about what's working or not working?  When you take actions that work, there will subtle signs and signals that you need to tune into to that you must follow up, and take the right actions, to grow your initial success. Many entrepreneurs miss these signals, so Kay and Andy teach you through examples on how to tune into them so you can benefit from early successes and take similar actions to grow and succeed quickly.

Working at home is harder than it might appear. There are distractions like the TV, the fridge, your kids and the couch. Kay and Andy unveil the dirty little secrets of staying productive when your home is also your office. And now more than ever learning to work productively in your house, condo, or apartment is critical because with the COVID19 pandemic requiring social distancing and self-isolation, we all might be working at home away more often. Say bye bye to a traditional office and learn that normal office life may be steps from your bed for everyone and not just those that live a Kandy Life.

Worried about your business in a crisis? Whether it is a recession, a hurricane, a man-made emergency or even a pandemic, you can turn the challenge to your business into an opportunity for growth, expansion, or even rest and reflection. And it can be for the common good in the face of the crisis at hand. A lot of how you deal with a disruptive problem is mindset. In this episode of the Kandy Life, we talk about how you can overcome any problem even when the rest of the world doesn't think it is possible. This episode was inspired by the coronavirus crisis, but it is advice that extends beyond it.

Learn how to be a super-connector and your business will thrive. Business is about connecting with the right people, whether you offer a service or product. So how do you get in front of the right people? How do you make connections with people who will be your business partners or customers and clients? And when you do connect, how do you sell yourself and your business in a way that's authentic, awesome, and so connecting with you is as an opportunity for others?

This week, Kay comes home from, "schmoozing with the Hollywood types in LA", as Andy puts it. Learn her stealthy connection tactics, as well as, the techniques Andy used early in his career to become a TV show host, editor for a tech magazine start-up in San Francisco called Dig It, and eventually got honored by a medal from Queen Elizabeth II.

Connections take you far. They are the foundation of a successful business. Be a super-connector and your business takes care of itself.

Andy and Kay share the secrets of email marketing. Did you know email marketing is the most effective and lowest-cost marketing channel available to you as an entrepreneur? The problem is most people do it wrong and alienate their subscribers. But done right the strategy can be a wickedly profitable selling machine. We reveal how to do it right and profit from it massively. 

Starving artists are starving because they insist on creating their art their way, even if no one wants to buy it.

First-time entrepreneurs often act like artists and complain that they can't make a living because no one wants to buy what they want to sell. 

In this episode of the Kandy Life, we talk about how to merge your art-minded approach (products and services that may sell well) with commerce so that you can make a living that doing what you love without compromising your passion. 

You can be an entrepreneur, do what you love, and make a living selling it. Kandy explains how in this episode.

If you choose to be an entrepreneur, you get to own, run and execute the business. You also get all the problems, all the stress and all of the responsibility. If you choose to stay an employee for someone else, you get less responsibility and less money. But less of all the problems. It's a choice. And not an easy one. We talk about that today in this episode. And what it means to choose either one. And both, curiously enough, are valid. 

Want to make money while you sleep? In the early 2000s, Andy was doing that. He ran a blog that made $80,000 CDN per year when making money online wasn't common. It set him on a path to continue to learn how to do this as the business landscape evolved alongside the Internet. In this episode, you'll learn about today's "low hanging fruit" of online earning. You'll learn basic ways to make money via online mechanisms.

To be successful at building any business you have to learn how to quickly squash fear. In Episode 5 Kay shares how she sidestepped a fear that almost stopped a new puzzle business venture from happening. The hosts give you a suite of practical tools you can use to conquer fear quickly and easily the moment you notice it's in the way. Reclaim your personal power fast. Be unstoppable in business.

Overwhelm can be an entrepreneur's constant companion and a soul destroyer. It can make you want to stay in bed and avoid everything you have to do that day. And that can be the undoing of a business. This week Kay helps Andy dismantle his overwhelming. She provides a step by step process to help him (and you) dismantle overwhelm and get back into action.