The Karen Chayne Show

Growing your brand can be difficult, especially if you’re not sure how to go about it. Content marketing is a great way to scale your brand, and has the advantage of being more flexible and cheaper than traditional advertising. 

In my recent interview with Gareth Rafferty, a content marketing manager at Trust Keith,  we talked about how you can you take your content marketing strategy to the next level.

Gareth explains why you should be using content marketing to scale your brand along with some strategies that you need to increase your brand awareness and sales. 

Building a team for your business can be crucial to its success and growth.   

Plugging in trained Virtual Assistants to grow your business can be one of the greatest decisions you make.   

It will help you to easily delegate your tasks which in turn gives you more time so you can focus on activities that have the greatest impact on growing your business.  

In this recent episode, I talked with Ryan Reger, the Host of Streams of Income Radio Show;  and the Author of Streams of Income Book who also owns Virtual Assistant services.   

He shared his experiences about building his team of Virtual Assistants, how is it working with them, how they’ve been able to help his business grow.   

Take a listen to this episode to know more about his insight into what a Virtual Assistant is and what they can do to help you and your business.

Glad to share that I was invited to speak at Prerna - Ain't No Stoppin' Us Now organized by Girl Up Ahsaas on 15 April 2021. 

Girl Up Ahsaas is an organization where it ignites the empowerment of girls, by girls around the world. In partnership with the United Nations, they stand up for girls, speak up for programs that help them thrive, and rise up as a community of advocates out to change the world, for good.

This is such a wonderful event about empowering women and encouraging them to be their best self and that they can achieve anything they want in any field they choose.

Take a listen on this episode as I share my career journey, the obstacles that I’ve faced and how I overcame them. I also share my motivational mantra and life lessons in general.

This is just a short talk, I don't have a script.. but I just speak what's in my heart 💖

Your Brand SERP is vital to your business.

It's the first thing your prospect sees when they search for you.

When you google your brand or business, what’s the first thing you see?

Is your website even on the first page of Google?

Being found for who you are will always be easier than being found for what we do.

And that’s where improving your BRAND SERPS can help.

Today I’m chatting with the one and only Jason Barnard “The Brand SERP Guy” to talk about why your Brand SERP matters and how to make it work for you.

This is what you will learn by listening to the podcast:

Listen to today’s podcast to learn how to take control of brand SERPs both for your business and for your clients.

Want to get in touch with Jason? Just Google Jason Barnard. Or….

https://twitter.com/jasonmbarnard

https://www.linkedin.com/in/jasonmbarnard/

https://www.facebook.com/jason.barnard.330467/

There is always a huge interest in digital marketing trends and innovation in marketing as we get closer to the New Year.   

In my recent interview with Carlos Mireles, we talked about some guides to digital marketing - the strategy and best practices for 2021   As we all know, there is no fixed formula for digital marketing strategy.   

To be successful, you need to adapt, change, and improve continuously.   We need to be receptive to new technology, tools, and strategies to gain an edge over your competition.   

If you want to grasp the opportunities from digital marketing in 2021 and beyond, then you should definitely listen to this episode, learn and put into practice about the insights and practical recommendation from Carlos.   

Follow Carlos on his social media pages to know more about how to increase your business sales with effective marketing. 

 https://www.linkedin.com/in/carlos-n-mireles/ 

https://www.facebook.com/blubambudesign 

https://www.youtube.com/user/BluBambuDesign

Whether you’re a big brand or a startup, User Generated Content is for everyone.  

It doesn’t require elaborate planning or many resources.   

To know more about UGC, here's my interview with Jez Parsons about how to drive user-generated content through influencer marketing.  

In this episode, we talked about the key benefits of integrating user generated content into an eCommerce strategy, what can influencer marketing do for your brand, how influencers can play a crucial role in your marketing success and so much more.   

UGC can give you a big edge over your competitors. It’s a strategy that can help you create a powerful presence on social media.   

The best part is that you can get creative and explore different ways of engaging with your audience.   

Take inspiration from Jez and get started today!  

Get in touch with Jez on LinkedIn  

https://bit.ly/3oGlx0D

I had an awesome talk with Ash Borland as he shared about personal branding, content creation, social media strategies and social influence.  

Ash is a Personal Branding Coach, Podcaster and Speaker from the UK. 

His expertise and practical advice is really helpful especially those who are working online or has a business online.  

In this episode, we talked about the basics of personal branding and why it is important to have one. 

Follow Ash on his social media pages below to know more about the secrets of Personal Branding: 

https://www.facebook.com/groups/ashborland/

https://www.instagram.com/ashborland/

https://twitter.com/ashborland_

https://www.linkedin.com/in/ashborland/

https://ashborland.com/

Virtual assistant jobs come with a lot of perks.   

For one, virtual assistants can work and complete their job duties from anywhere—home, a coffee shop or co-working space, or even while traveling. 

 Additionally, VAs can keep a flexible schedule and take on clients and tasks and provide services as desired.   

In this episode, my fellow VA friend Jo Rothchild shares about her experience and advice about being a VA, the perks and the realities in this kind of job.   

Get to know the day in a life of being a VA and why we love it!  

Follow Jo on her social media accounts below:  

https://www.linkedin.com/in/jo-rothchildmakingitwork4u

 https://www.instagram.com/makingitwork4u 

https://www.facebook.com/makingitwork4uva 

https://twitter.com/dejoannawww.makingitwork4u.net

Meet Sam Lister, 20 years old, a Video Editor, Podcast Host, Speaker and he owns a Video Production Agency based in Wisconsin, USA. 

He was recently featured in Yahoo Top 15 Entrepreneurs of 2020.  

Since his senior year of high school, Sam knew he wanted to pursue business— he just wasn’t sure which of his many talents to turn into his full-time job. 

Sam started making videos in his senior year of high school, documenting his story which then led into him starting BLNK SLATE MEDIA, a content agency specializing in high level personal brands creating content for platforms like Instagram, Tiktok and LinkedIn.   

In this episode, we talked about how video content is a valuable marketing tool for businesses. 

For starters, videos are an excellent tool for establishing an emotional connection with your audience.   

What’s more, social media users prefer watching and sharing video content. 

So how do small and medium-size businesses reap from video marketing? 

Take a listen to find out more! 

Sam's thoughts and experiences will also inspire you to take action towards a life you want to live!  

So don't miss this!

Managing your money—like anything—takes time to understand and to improve on.   

And to master, it also takes commitment and a solid understanding of your financial situation.   

If you’re struggling with money management issues, then you should listen to this episode as I talk with Gareth Bown about smart ways to manage your finances.

He is a Qualified Accountant who now runs Gareth Lawrence Ltd, his own bookkeeping and accounting service in the UK.   

In this interview, Gareth shares his expertise and experience about managing your finances to improve your financial habits.  

Life is much easier when you know how to manage your money wisely, right?  

Follow Gareth on his social media accounts below:  

www.linkedin.com/in/gareth-bown 

www.instagram.com/gareth.bown/

 www.facebook.com/gareth.bown.98