In this episode I am sharing my thoughts on why branding matters and what it can do for your work as well as five relatively simple steps towards creating your brand or giving your existing one a refresh for the summer. I really hope you'll give it a go - having a beautiful visual language for your work can give you a confidence boost and really helps you attract the kinds of people you'd like to work with. 

Here is the branding with Canva course I mentioned: https://pinkwellstudio.com/branding-with-canva-course/

and here is more info on the co-working sessions I am hosting this summer: https://pinkwellstudio.com/summer-vibes/

Thank you for listening! 

We're nearing a hundred episodes! In this one I am sharing why I think it's so important to intentionally look for evidence of your resilience, creativity and success. In a world that is endlessly distracting and competitive it can be way to easy to feel too slow or not good enough, but when we shift our attention we can also shift that feeling of always being behind. 

I hope listening will make you feel warm, fuzzy and good about yourself. 

Here is the Create & Launch program I mentioned: https://pinkwellstudio.com/create-launch/

Love,

Yarrow

This episode is all about the Create & Launch program, which starts live next week on May 9th. I'm sharing how I started teaching online courses in 2016, about how hard the first recordings were and what I'm doing differently now to make it easier. I also talk about how offering courses is a great balance of sharing skills and making some extra income for me and offer some tips for deciding what you might want to create a course around. 

Here is the program sign up: https://pinkwellstudio.com/create-launch/

Let me know if you have any questions!

Love,

Yarrow

This episode was an absolute joy to record - I spoke to the wonderful Anna of Studio Gently, who recently took my picture. Having this conversation and working with Anna as a brand photographer has really changed the way I feel about being seen and telling stories with my work. I feel more proud and excited about what I do and I am so grateful for Anna's incredibly ability to make people comfortable. Here is some of what we talked about:

Anna is an Edinburgh-based brand photographer working with creative kin across the UK. She loves helping even the shyest clients feel comfortable on camera, and when she's not shooting, you'll probably find her cosied up under a blanket with a fave magazine.

https://studiogently.com/

The Create & Launch program I mentioned: https://pinkwellstudio.com/create-launch/

Thank you for listening!

In this episode I am revisiting a golden tool that I've loved and worked with for many years. It comes up in almost every workshop I offer and folks seem to really love it because it's so simple and yet so practical and illuminating. If you are feeling overwhelmed with too many ideas you could be working on right now, please give this one a listen.

Being full of ideas is beautiful and means we're fully alive, we just have to put a few structures in place to make sure we have the right priorities.

Here is the Create & Launch program I mentioned: https://pinkwellstudio.com/create-launch/

Thanks for listening!

Love,

Yarrow

In this episode I am sharing five ideas to help you find your first (or next few) clients, none of which are posting on instagram everyday, ha. I hope they're helpful in feeling more creative about how you share your work and that they'll connect you to some folks that are a perfect fit for what you're offering! 

More info about the marketing immersion: https://pinkwellstudio.com/marketing-immersion/

Thank you for listening!

Love,

Yarrow

In this episode I am taking you behind the scenes of my own marketing plan - it's sweet and simple and it really works for me. I'm sharing what my main focus is, what I'll be tweaking and doing differently this year and what I do instead of being on social media to grow my community.

I mentioned the marketing immersion coming up in April: https://pinkwellstudio.com/marketing-immersion/

as well as my re-launched Patreon: https://www.yarrowmagdalena.com/practice/

Thank you for listening!

In this episode I am sharing practical tips and strategies to grow your newsletter list. Starting with why you want to grow it and thinking about what you want to write about, how and how often, we'll then think about how to manage expectations, communicate transparently and make it super easy for people to sign up. I am also sharing some thoughts about the pros and cons of incentives that might be helpful!

This is the link to the April Marketing immersion: https://pinkwellstudio.com/marketing-immersion/ and here is the link to my newsletter course: https://pinkwellstudio.com/newsletter-magic/

Thank you for listening!

In this episode I am taking about how we can make space for exploration and change in our work. We're often told to "be a brand" or choose a niche, but we're also humans whose interests and identities will naturally change over time.

Sometimes it makes sense to commit and go all in and sometimes the best investment you can make in yourself is to allow yourself time to play and try different things on. Tune in for some insightful questions to ask yourself and some practical considerations to look at before you decide to pivot, commit or play.

Here is Alexis Cunningfolk's work: http://www.wortsandcunning.com/

and here is my April marketing immersion: https://pinkwellstudio.com/marketing-immersion/

Enjoy!

Happy new year!

In this episode I am exploring a framework that has been hugely helpful for me - it allows me to orient myself in the seasons of my business and to make better and clearer decisions. Untangling ourselves from the myth of endless linear growth is not easy, but so worth it! I also talked about how to bring appreciation and care to your livelihood regardless or where you're at right now and shared some tips about dealing with financial anxiety.

Here is the invite for the business foundations course I mentioned: https://pinkwellstudio.com/business-foundations-course/

Enjoy!

Love,

Yarrow