Do you want to land that major TV network interview? Powerhouse publicist and PR expert Annie Scranton gives us tips for landing TV interviews and leveraging media opportunities. She also shares insider stories from her days as a TV producer.

Entrepreneur, PR extraordinaire and fellow podcaster, Gina Rubel, shares her vision for the future, including opportunities and new realities. She also provides practical advice for launching a podcast.

In-house legal marketer and self-professed data geek Elizabeth Brick shares insightful truths about making your mark working out of a satellite office, and she gives three solid tips for setting yourself up for career success.  

What does psychology, ballet and BD have in common?  A lot more than you might think. In this episode, Vanessa and Jessica talk with business development coach and techprenuer David Ackert of Ackert Inc. about coaching lawyers through business development strategies and how legal marketers can help prepare their attorneys for success.  

In this episode, Vanessa and Jessica talk with Liz Tran about her time as a legal marketer and life after legal, working in marketing roles for accounting and technology companies. We also get into her life as a reality TV star! 

We kick off Season 2 of The Legal Slant with solo legal marketer, sound engineer, and musician Micah Petrea. Listen to Micah as he shares the tips and tricks that every marketer needs to know to be productive, stay on budget, and positively impact revenue generation. Get your pen and paper ready!

Micah Petrea’s suggestions for small firm marketing resources include:

• The Noun Project for inexpensive icons: https://thenounproject.com/
• Piktochart for turning data-heavy content into reports, infographics, social media graphics, etc.: https://piktochart.com/
• Klipfolio for turning Excel data into awesome graphics: https://www.klipfolio.com/
• Storybrand for creating your firm’s story and learning how to promote/sell more effectively: https://storybrand.com/
• Clio for cloud based solution to manage time, billing, client journey mapping, workflow and lead tracking: https://www.clio.com/

Having gone from a solo marketer to being the CMO of a 150-lawyer firm leading a team of five, Michael Blachly shares with us how he built a dynamic marketing team to support the growth of his firm.  

In this episode, Ezra Crawford tells us how best to drive the lateral integration process and gives us ways to double back and save an integration when things go awry.  

MOVE OVER Alex P. Keaton and young Sheldon T. Cooper, Roy Sexton is here. In this episode, Jessica and Vanessa talk with legal marketer, thought leader, community leader, published author, actor and singer Roy Sexton on personal branding, standing out on social media, and thriving through authenticity.  

In this episode, legal marketer and law firm administrator Josie Morgan opens up about the raw and rewarding realities of juggling a thriving career, social relationships, a growing family, and meaningful volunteer opportunities. She also shares how strong friendships can open doors for professional growth.