The Level Up Lab

Amy Cosper Doesn’t Do Fluff—and Neither Should You.

In this episode of The Level Up Lab, I sit down with legendary editor, motorcycle-riding badass, and author of The Ultimate Guide to Startups—Amy Cosper.

We get real about what it actually takes to launch something meaningful, the myth of “having it all figured out,” and how clarity beats chaos every time. Plus: some AI conversations, wild business ideas that should never exist, and one raw conversation about fear, reinvention, and riding through the fire.

If you've ever wondered if you're too late, too stuck, or too messy to start—this one’s your reminder that it's never too late to burn it down and build it better.

🎙️ Episode 1: Reinvention Ain’t for Cowards

Welcome to The Level Up Lab!

In this debut episode, your host, Starr Hall (publicist by day, vintage slinger by night, creative chaos architect 24/7) kicks off the lab experiments with a no-holds-barred riff on what it really means to reinvent your career, your brand, and your dang life.

This one’s solo-style—no guests, just raw truth, questionable analogies, and one caffeinated monologue about burning it all down (metaphorically… mostly).

🔬 In This Episode:

• The messy magic of starting over (again)
• Being multi-hyphenate AF and owning it
• Live Selling for retail
• 3rd Concept Store overview
• An AI segment: "Should robots write your Instagram captions?” 🤖💅
• Wild ideas for future guests (yes, I name names—kinda)

⚗️ Mentioned in This Episode:

• How live social selling is changing the game
• Why being both a hot mess and a boss is the new normal
• Free idea: someone should create AI that also makes espresso. Just sayin’.

👩‍🔬 Your Lab Homework:

Subscribe, share this episode with your reinvention-curious bestie, and leave a review filled with emojis, affirmations, or passive-aggressive love notes.

🎧 Brought to you by: Literally no one. We’re DIY’ing this thing. Sponsors, where you at?