In this episode of the "Deliberate Leaders" podcast, host Allison Dunn discusses the pervasive issue of "busyness" in the business world and argues that it is often overused and doesn't necessarily equate to progress. She points out that "busy" has become a common response when asking leaders and entrepreneurs how they are doing.

Dunn challenges the notion that being busy is a "badge of honor," suggesting that it can actually indicate being stuck rather than moving forward. She shares a personal anecdote of a time when her calendar was so full she had to schedule bathroom breaks, yet her major business goals were not advancing. This illustrates the core idea that being busy doesn't automatically lead to business growth; being deliberate does.

The episode delves into what Dunn calls the "cult of busy," outlining several reasons why people fall into this trap:

•  There's a social currency associated with being busy, where having a lot to do is perceived as being important and successful, while having open time might be viewed negatively.

•  People confuse motion with progress, believing that a full calendar and constant notifications mean they are achieving their goals.

•  Busyness can become a convenient excuse for avoiding deep, meaningful work that would truly move the needle, such as strategic planning.

Dunn then offers three mindset shifts to help leaders move away from the "busy" trap:

•  Replace "busy" with specific language: Instead of saying "I'm busy," try describing what you are actively working on and creating.

•  Measure outcomes, not activity: Focus on whether your actions are moving you closer to your important goals, rather than just assessing how busy you were. A focused hour on a priority is more valuable than scattered hours of busyness.

•  Embrace strategic pauses: Effective leaders intentionally schedule time for thinking, strategizing, and creating without constant interruptions.

Finally, the episode provides three actionable steps to help listeners break free from being constantly busy:

•  Conduct a "busy audit": For a week, pay attention to how often you say or think "I'm so busy" and then question what you are busy doing and whether it aligns with your top priorities.

•  Identify your high-leverage activities: Determine the 2-3 activities that have the most significant impact on your business or leadership and schedule them first, protecting that time diligently.

•  Practice strategically saying "no": Recognize that saying yes to one thing means saying no to something else, and consider what you are implicitly declining when you take on a new commitment.

In conclusion, Allison Dunn emphasizes that true leadership is not defined by how full your calendar is but by the impact of your actions, urging listeners to prioritize being deliberate over being busy.

About the Host:

Allison Dunn

•  Host of the Deliberate Leaders Podcast

•  Business Coach

•  Founder of Deliberate Directions

Connect:

•  Website: Deliberate Directions

•  Podcast: Deliberate Leaders Podcast

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