The Life Purpose Podcast on Life Signatures Radio

Nokia has been used as an example all over the place about the importance of moving with change and swimming with the currents.

The truth is that we also can be exposed to the same danger that Nokia had and totally miss the opportunity that is available to us through changes that are happening.

As such, our personal brand has to stay current and has to be flexible and responsive to the trends. Listen to this.

Momentum is a friend. A friend to everyone. Whether nature of humans. It brings in great rewards. Someone said that one ten units of effort will give you one unit of results.

However, due to momentum, one unit of effort will start giving you ten units of results. This is also true with personal branding. Therefore, one big mistake that people make with their personal brand is inconsistency. Listen to this and find out why.

Momentum is a friend. A friend to everyone. Whether nature of humans. It brings in great rewards. Someone said that one ten units of effort will give you one unit of results.

However, due to momentum, one unit of effort will start giving you ten units of results. This is also true with personal branding.
Therefore, one big mistake that people make with their personal brand is inconsistency. Listen to this and find out why.

Success in anything is a result of concentration. Failure at anything comes about because of broken focus.

In building a successful personal brand, one of the biggest mistakes that people make is to have a broken focus. They start something and immediately change to something else totally different from what they were passionate about a few months back.

That kind of outlook will not help with building a successful personal brand. Listen to this.

Success in anything is a result of concentration. Failure at anything comes about because of broken focus.

In building a successful personal brand, one of the biggest mistakes that people make is to have a broken focus. They start something and immediately change to something else totally different from what they were passionate about a few months back.

That kind of outlook will not help with building a successful personal brand. Listen to this.

You have probably heard the phrase, "all hat and no cattle"...it is a devastating phrase if it is applied to personal branding. In fact, for the most part, that phrase applies to personal branding.

Of the mistakes that people make about their brands, one of the greatest of them all is what Jesus referred to as "whitewashed tombs". Having a semblance of finesse at the outside, but rotting on the inside.

You and I need to be on the lookout that we do not have this kind of lousy brand in our lives. Listen to this.

We can make many mistakes in life and get away with it. One of the things that we should not make a mistake about is our personal brand.

Why? Because chances are that you and I might not necessarily get away with it. Perhaps the greatest thing about a brand is how well it has been crafted and built.

When the audience perceives that no cost has been spared in building a brand, they get to respect it and they want to identify themselves with it. The same applies to a personal brand.

Listen to this.