The Likeable Expert Podcast

Yikes. Today's newsletter is kind of long. So if you're in a hurry, the point is simply this: figure out what you are naturally good at and find a way to turn that into your career.

For everyone else, and now that those "super busy" people are gone, there's some good stuff below. And, admittedly, some of the usual time-wasting commentary, too.

Today's newsletter is about dating. And dancing. And for those of you who actually care about marketing, the importance of getting things off to a quick start.

Today's newsletter is about taking time to slow down and find the "spaces between." In my experience, that's where the biggest business leaps forward occur.

Working solo is terrific. But, all that time spent alone can lead us to concoct false stories from very little evidence. When that happens, it can throw everything off. Today's newsletter shares three suggestions for avoiding that. (Four, if you count this one: Avoid that!)

Today's newsletter is about AI and how ignoring it is potentially dangerous to your business.

Today's newsletter looks at the inherent benefits of doing work for which you are supremely gifted and qualified.

Today's newsletter looks at the difference between working as an employee and working on your own and shares three, dare I say, fabulous, suggestions for making things easier.

In addition to using marketing tactics that reach your particular audience and that you enjoy (or at least don't hate), it's important to connect with your prospective clients in different ways. Today's newsletter explains (I hope).

This is issue #573, a number that is evenly divisible by 3. How do I know that? Because when you add all the digits together (5 + 7 + 3 = 15; 1 + 5 = 6), the resulting number (6) is. And if that much math has your head spinning, you definitely do not want to buy the book I reference in today's newsletter.

Audience – who are you trying to reach and where do they hang out – plays an important role in bringing the clients you want.