The Business Strategist With Adam Strong

The LinkedIn Commenting Strategy

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Want to stand out on LinkedIn and boost your visibility?

In today's episode, I'm joined with one of the World's leading copywriting and personal branding experts Jasmin Alic to discuss the importance of having an engagement strategy on LinkedIn to boost visibility and your personal brand. Jasmin (Jay) Alić focuses on three main business topics: LinkedIn, personal branding, and content creation.

He also discusses his personal beliefs, such as kindness and supporting others. By focusing on these topics, he has built a strong brand and community on LinkedIn and has over 240,000 followers on the platform. He emphasises the importance of building an emotional connection with your audience, as it leads to a stronger community and business growth.

Jay has also had his commenting matrix featured by LinkedIn in their publications

{Case Study} How I Helped One Client Grow From £170,000 to £500,000 and Exit In Less Than 12 months: https://adamstrong.notion.site/Case-Study-ffe4872385f24e4dbca03bdd5660c103


Takeaways
  1. Why having an engagement strategy is crucial for boosting visibility and building a personal brand on LinkedIn.
  2. Commenting strategically on other people's posts can be more effective in gaining traction and visibility than posting content.
  3. Having a content strategy that includes both business topics and belief topics can help prevent burnout and keep content interesting for both the creator and the audience. Focus on a few core business topics to build a strong brand and community.
  4. A deep dive into the 12-step commenting strategy
  5. Learn about adding a PS comment in posts makes it easier for readers to engage and continue the conversation.
    6. Chapters

    00:00 Introduction to Jay Alec

    05:47 The Shift in LinkedIn's Focus

    10:43 Pros and Cons of Commenting vs Posting

    20:05 Common Pitfalls in Building a Brand on LinkedIn

    29:44 Introduction: Personal Beliefs and Underdog Stories

    32:02 The Importance of Educational and Personal Content

    39:59 The LinkedIn Commenting Strategy

    47:46 Making it Easy for Readers to Engage with PS Comments


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    ABOUT THE GUEST

    Linkedin: https://www.linkedin.com/in/alicjasmin

    Newsletter: https://hey-jay.com/newsletter


    ABOUT THE HOST

    LinkedIn: https://www.linkedin.com/in/adamistrong

    Have you got a plan for scale in 2024? If not, take the business growth quiz here: https://howtogrowabusiness.scoreapp.com

    Get early access to the game changers inner circle business mastermind waitlist go to https://bit.ly/business-mastermind-waitlist for more info

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    The Business Strategist With Adam StrongBy Adam Strong
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