Right now the opportunity for brands to take advantage of this fast-growing vertical is huge. In this stage of the Voice experience evolution, brands can still surprise and delight their users with their first Voice experience and establish themselves as true innovation leaders as well as driving leads and sales. With 15% market penetration and 30% of Australians intending to purchase a smart speaker in the next 12 months, it’s time for brands to take advantage of this new channel and build something meaningful that can deliver real value for both their consumers and their brand.

Today we talk about using YouTube as a channel to market to your audience and to grow your business through new customer acquisition.

Infusionsoft Rebrands as Keap, Launches New Smart Client Management Software for Small Service Businesses

Targeted at small service providers such as interior design, home repair, fitness or business consulting, Keap is smart client management software that automates repetitive sales and client-related tasks like appointment scheduling, following up on leads/quotes, and collecting payments. It does this by intelligently prompting the user when and how to follow-up with personal and professional communications that progress leads more quickly into more happy clients that refer.