The Loyalty Minute

Welcome loyal listeners to another episode of The Loyalty Minute, I’m your host Rob Gallo and today I am excited to chat with Jonathan Silver, CEO of Affinity Solutions, a global insights and marketing solutions firm.

Welcome to the show Jonathan, thanks for joining me.

For those loyal listeners out there who don’t know who you are or what you do, perhaps you can share a bit of your story and background...

Welcome loyal listeners to another episode of The Loyalty Minute, I’m your host Rob Gallo and today I am excited to chat with Carlos Dunlap-Beard.  Carlos currently serves as the VP of Loyalty Solutions at Clarus Commerce. He is a recognized Loyalty Marketing strategist and thought-leader who has been designing, enhancing and implementing loyalty programs for more than 20 years.. 

Welcome to the show Carlos, thanks for joining me.

For those loyal listeners out there who don’t know who you are or what you do, perhaps you can share a bit of your story and background...

Welcome loyal listeners to another episode of The Loyalty Minute, I’m your host Rob Gallo and today I am excited to chat with Laura Rea Dickey, CEO of Dickey’s Barbecue Restaurants, Inc and the Ultimate Pit Master.

Welcome to the show Laura Rea, thanks for joining me.

For those loyal listeners out there who don’t know who you are or what you do, perhaps you can share a bit of your story and background…

Welcome loyal listeners to another episode of The Loyalty Minute, I’m your host Rob Gallo and today I am excited to chat with Adam Fox, the Director of Digital Experience @ QDOBA Mexican Eats. 

Welcome loyal listeners to another episode of The Loyalty Minute, I’m your host Rob Gallo and today I am excited to chat with CJ Ramirez the SVP of Marketing at Dog Haus.

The Haus in Dog Haus is spelled HAUS for those of you who are going to google it right now… C.J. Ramirez plays a vital role in driving brand innovation and the company’s marketing strategy. Since joining the team in 2013, he implemented marketing and branding campaigns that have directly impacted Dog Haus becoming one of the hottest emerging brands in the restaurant industry.

Welcome to the show CJ, thanks for joining me.

Welcome loyal listeners to another episode of The Loyalty Minute, I’m your host Rob Gallo and today I am excited to chat with Mark Johnson. Mark is the CEO and CMO of Loyalty 360. Loyalty 360 is THE authority on everything customer loyalty. From loyalty programs to customer engagement, Loyalty 360 is the association in the know.

Welcome to the show Mark, thanks for joining me…

Welcome loyal listeners to another episode of The Loyalty Minute, I’m your host Rob Gallo and today I am excited to chat with Prateek Dayal. Prateek is the Chief Strategy Officer at Aqilliz, a martech solutions provider that seeks to restore trust, transparency, and equitability in a fragmented digital marketing ecosystem. 

Welcome to the show Prateek, thanks for joining me...

Welcome loyal listeners to another episode of The Loyalty Minute, I’m your host Rob Gallo and today I am excited to chat with Bram Hechtkopf.  Bram is the CEO of Kobie Marketing, a loyalty marketing company that designs, builds and optimizes loyalty programs for some of the largest brands in the world. Kobie’s business is focused on building relationships with customers through emotional connections by optimizing the consumer behavior both at the transaction and in between the transaction.

To listen to more episodes, please visit theloyaltyminute.com

Welcome Loyal listeners to episode 70 of the loyalty minute.  Today we’re going to be talking about what Sephora has done to update its Beauty Insider loyalty program.

It actually joined other beauty retailers like Ulta and Dermstore in providing monetary incentives to customers and began to offer cash rewards last week.

According to Allegra Stanley Krishnan, the VP of Loyalty at Sephora, customers can now redeem $10 for 500 points, and the retailer will host point-multiplier events and points-for-discount events twice a year. The free shipping minimum has been reduced to $35 for VIB members (who spend at least $250 a year), and Rouge members (who spend at least $1,000 a year and already receive free shipping) will receive one-day early access to new products beginning in the fall.

“We’ve seen that members are craving value more than ever, which speaks to the role that the Beauty Insider program can continue to play in their beauty journey,” said Allegra. “The thing we hear most often from members is that they want to use points in new ways and earn points in new ways.”  That is something near and dear to my heart as a loyalty program evangelist.

To learn more about this story and to discover other helpful loyalty insights, please visit theloyaltyminute.com enjoy!

Welcome loyal listeners to another episode of The Loyalty Minute, I’m your host Rob Gallo and today I am excited to chat with Michael Huard. Michael is a Content Marketing Manager at Iterable, a growth marketing company.

Welcome to the show Michael, thanks for joining me.

For those loyal listeners out there who don’t know who you are or what you do, perhaps you can share a bit of your story and background...