The MAD Mix Podcast

The MAD Mix Podcast

By The MAD MixBusinessMarketing
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The MAD Mix Podcast episodes

  • S3E30: The Astroworld Festival tragedy and its future impact

    Season 3, episode 30! Here's what Dak and Malick discuss:

    [04:10] Nike announces plans to join Metaverse, selling digital sneakers and accessories

    [12:15] 8 people died and hundred injured at Astroworld Festival - how does something like this happen?

    [22:12] Is it cringe when brands change their tone to appeal to Gen z?

    [28:05] Ranting about LinkedIn polls and the posts that get the most engagement

    [35:55] New livable wage report shows you need to make at least $22 per hour to afford basic living in Toronto

    [40:55] POCAM’s visible and vocal study returns this fall highlighting experiences of BIPOC advertising and marketing professionals


    Send us a message on Instagram (@the_madmix) or email us at [email protected]

    Be sure to subscribe to our podcast channel so that you're the first to know when new episodes drop! All The MAD Mix content can be found at themadmix.com

    @the_madmix

    @malickbba
    @dakturner

    47 min
  • S3E29: Non-toxic work environments are the latest trend

    Season 3, episode 29! Here's what Dak and Malick discuss:

    [06:00] Facebook rebrands their parent company as “Meta”

    [14:02] The Working for Workers act in Ontario that aims to make life easier for employees in the province

    [27:14] Sexual assault case covered up for years by Chicago Blackhawks - brand responses after backlash

    [36:29] 75th season of the NBA and acknowledging the growth and progressiveness of the league

    [42:03] Apple is selling a $19 cloth to clean screens - product of the year?


    Send us a message on Instagram (@the_madmix) or email us at [email protected]

    Be sure to subscribe to our podcast channel so that you're the first to know when new episodes drop! All The MAD Mix content can be found at themadmix.com

    @the_madmix

    @malickbba
    @dakturner

    45 min
  • S3E28: The randomness of brand social interactions in 2021

    Season 3, episode 28! Here's what Dak and Malick discuss:

    [06:36] Examples of brands executing Halloween campaigns

    [12:24] Dionne Warwick’s Twitter fame and interaction with brands

    [17:50] Megan Thee Stallion promotes Cash App in an unconventional way

    [22:50] Do you think Drake is behind his own memes for promotion?

    [28:28] Donald Trump is launching a new social media platform - what are the ramifications of this?

    [37:32] NBA player Enes Kanter speaks out on Nike’s use of child labor in China


    Send us a message on Instagram (@the_madmix) or email us at [email protected]

    Be sure to subscribe to our podcast channel so that you're the first to know when new episodes drop! All The MAD Mix content can be found at themadmix.com

    @the_madmix

    @malickbba
    @dakturner

    46 min
  • S3E27: The impact of Squid Game and how viral success can't be predicted

    Season 3, episode 27! Here's what Dak and Malick discuss:

    [03:20] The impact of Squid Game and its unpredictable success

    [10:31] Red flags trend on Twitter and all the brands get involved

    [17:40] Facebook, Instagram, and WhatsApp goes down and the jokes start rolling in

    [22:57] Is there no pressure for dominant brands to lead in innovation?

    [31:00] How do we actually tackle mental health issues in advertising and performative agency support

    [40:10] Former CEO of Pepsi mentions she doesn’t believe employees should ask for a raise and should be happy they have a job


    Feel good news of the week

    [42:56] Jermaine Jupiter celebrates getting 100 Black people jobs in tech.

    Listen to our podcast episode with Jermaine here


    Send us a message on Instagram (@the_madmix) or email us at [email protected]

    Be sure to subscribe to our podcast channel so that you're the first to know when new episodes drop! All The MAD Mix content can be found at themadmix.com

    @the_madmix

    @malickbba
    @dakturner

    48 min
  • S3E26: When is it too late for a brand to respond to a viral moment?

    Season 3, episode 26! Here's what Dak and Malick discuss:

    [04:00] Recap of the federal election in Canada

    [06:25] When brands are late to the meme - Jack Astor’s CLB billboard ad

    [15:50] What sparks the need for legacy brands to change their branding?

    [25:06] Ad Agencies recreating office environments through digital games - how do we think this will be used?

    [31:35] Apple is looking to test and see if your iPhone can detect a decline in your mental health

    [40:00] Ryerson University is offering a course on Drake & The Weeknd's business moves


    Send us a message on Instagram (@the_madmix) or email us at [email protected]

    Be sure to subscribe to our podcast channel so that you're the first to know when new episodes drop! All The MAD Mix content can be found at themadmix.com

    @the_madmix

    @malickbba
    @dakturner

    46 min
  • S3E25: Is a lunch with Jay-Z really worth $500k?

    Season 3, episode 25! Here's what Dak and Malick discuss:

    [03:13] Discussing the federal election in Canada and the quick turnaround for campaigning

    [11:50] TikTok is officially being watched more than YouTube - what's the future of the platform?

    [20:04] Facebook and RayBans collaborate to launch smart glasses - will it take off?

    [28:12] Taco Bell is trialing a subscription service for tacos in the U.S

    [37:05] Would you rather sit down for lunch with Jay-Z or receive $500k?


    Check out our guest episode on the UnorthoTalks podcast: https://open.spotify.com/episode/39C33Oy69eomSZujHwcE4M?si=OqZHzwsaRFGuLkHQa5MIsQ&dl_branch=1

    Send us a message on Instagram (@the_madmix) or email us at [email protected]

    Be sure to subscribe to our podcast channel so that you're the first to know when new episodes drop! All The MAD Mix content can be found at themadmix.com

    @the_madmix

    @malickbba
    @dakturner

    47 min
  • S3E24: When you're at the top, do your marketing efforts make a difference?

    Season 3, episode 24! Here's what Dak and Malick discuss:

    [02:45] Initial thoughts on Certified Lover Boy and breaking down the overall promotion

    [19:45] Is all publicity good publicity?

    [28:00] LinkedIn says goodbye to their Stories feature due to low engagement

    [33:50] Is having a vaccine passport in Ontario fair?

    [42:10] Private companies stepping up when the government doesn’t - Uber, Lyft, and Bumble respond to the Texas abortion ban


    Send us a message on Instagram (@the_madmix) or email us at [email protected]

    Be sure to subscribe to our podcast channel so that you're the first to know when new episodes drop! All The MAD Mix content can be found at themadmix.com

    @the_madmix

    @malickbba
    @dakturner

    49 min
  • S3E23: Kanye vs. Drake: Battle of the album promo

    Season 3, episode 23! Here's what Dak and Malick discuss:

    [06:10] Initial thoughts on Kanye’s album and its promotion

    [15:40] Drake’s recent promotional efforts for his upcoming album

    [23:13] OnlyFans suspends their ban after a few days - did public backlash play a part?

    [31:50] Should you see your coworkers as your “family”?


    Feel good news of the week

    [41:10] Airbnb offers housing for 20k Afghan refugees


    Send us a message on Instagram (@the_madmix) or email us at [email protected]

    Be sure to subscribe to our podcast channel so that you're the first to know when new episodes drop! All The MAD Mix content can be found at themadmix.com

    @the_madmix

    @malickbba
    @dakturner

    45 min
  • S3E22: What happens when a brand turns its back on their biggest supporters?

    Season 3, episode 22! Here's what Dak and Malick discuss:

    [03:40] Is it fair to require a vaccination to attend sports venues?

    [10:15] OnlyFans is removing all sexually explicit content this fall to refocus their image. Is it too late to pivot?

    [18:35] Tesla is releasing a new human-sized robot and it begs the question whether or not this will do more harm than good

    [27:55] Are there brands that have reached a point where they don’t need to run ads anymore?

    [37:50] Endy mistakingly releases a promo offer that took 95% off a product and then canceled all orders the next day with a CEO response


    Listener topics

    [42:40] What are our thoughts on DaBaby’s controversial statements towards the LGBTQ+ community?


    Positive highlight of the week

    [47:10] The Arkells brought out and celebrated a doctor on stage during their Toronto show


    Send us a message on Instagram (@the_madmix) or email us at [email protected]

    Be sure to subscribe to our podcast channel so that you're the first to know when new episodes drop! All The MAD Mix content can be found at themadmix.com

    @the_madmix

    @malickbba
    @dakturner

    51 min
  • S3E21: What's the return on investment for an outer space ad?

    Season 3, episode 21! Here's what Dak and Malick discuss:

    [04:43] Is there a future for ads and art being streamed from outer space?

    [15:44] Taco Bell uses a subliminal advertising approach with their latest campaign

    [23:00] Jagmeet Singh, the leader of the NDP leveraging Tik Tok

    [30:15] Should kids under 16 have full access to social media?

    [37:05] A Whitney Houston hologram to headline a Las Vegas residency - cool or unethical?


    Listener topics

    [44:00] How do you feel about product placement in media?

    Send us a message on Instagram (@the_madmix) or email us at [email protected]

    Be sure to subscribe to our podcast channel so that you're the first to know when new episodes drop! All The MAD Mix content can be found at themadmix.com

    @the_madmix

    @malickbba
    @dakturner

    50 min

About The MAD Mix Podcast

From the publisher's feed

The MAD Mix Podcast is a show hosted by Malick Ba and Dakarai Turner. Each week you can expect fun and insightful conversations with the two of us, as well guests discussing relevant topics in pop-culture and society drawn from a marketing perspective.