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All your MadTech podcasts from ExchangeWire in one feed: The MadTech Podcast: our weekly news wrap-up with a special guestThe MadTech Daily: your ... more
FAQs about The MadTech Podcast:How many episodes does The MadTech Podcast have?The podcast currently has 1,064 episodes available.
June 09, 2023Bayyina Black, R/GABayyina Black, global director, sustainability and impact at R/GA, joins ExchangeWire CEO Rachel Smith and research lead Mat Broughton to discuss the importance of ESG in the agency selection process, why authenticity is imperative to DEI, and the evolution of content strategies....more55minPlay
June 02, 2023Charlotte Thomson, Copa90Charlotte Thomson, head of women's football at Copa90, joins ExchangeWire's head of content John Still and COO Lindsay Rowntree to discuss DAZN's UWCL YouTube channel, Burnley FC Women's use of TikTok, the Women's World Cup broadcasting rights, and more....more44minPlay
May 26, 2023The MadTech Podcast Special: CTV as an Effective Marketing EnvironmentIn this The MadTech Podcast Special, Konrad Feldman, co-founder and CEO, Quantcast, and Grace Bailey, senior agency and digital marketing manager at Auto Trader, join ExchangeWire CEO Rachel Smith to discuss the wider CTV ecosystem, the effectiveness of the channel, and the technology available to make the most of it....more37minPlay
May 23, 2023The MadTech Podcast Special: Alkimi Exchange on Web3 in MediaIn this The MadTech Podcast Special, Alkimi Exchange's Adam Chorley and Chandrasekhar Narayana analyse the findings of the Web3 in Media Insights & Attitudes report, discussing media buyers' understanding of Web3, barriers to adoption and how brands are utilising the technology....more33minPlay
May 19, 2023Josh Sternberg, Morning BrewJoshua Sternberg, executive editor, Morning Brew, joins ExchangeWire's head of content John Still and CEO Rachel Smith to discuss Linda Yaccarino's appointment as Twitter CEO, the sale of Vice Media after it files for bankruptcy, and identity as a targeting tool....more54minPlay
May 12, 2023Rob Beeler, Beeler.TechOn this week's episode of The MadTech Podcast, Rob Beeler, founder and CEO, Beeler.Tech, joins ExchangeWire research lead Mat Broughton and CEO Rachel Smith to discuss TikTok's Pulse Premier, The Guardian licensing its IP for contextual targeting, the CMA's AI probe, and more....more49minPlay
May 05, 2023ExchangeWire on Anti-Tracking, the CMA's Microsoft-Activision Ruling, and UK Ad SpendOn this week's episode of The MadTech Podcast, ExchangeWire's CSO Ciarán O'Kane and head of content John Still join staff writer Hannah Dillon to discuss Apple and Google's draft anti-tracking specification, the CMA blocking Microsoft's deal to buy Activision Blizzard, and the AA/WARC's downward forecast for UK ad spend....more27minPlay
April 28, 2023Patrick Kelly, ITVOn this week's episode of The MadTech Podcast, Patrick Kelly, head of digital, ITV Commercial, joins ExchangeWire COO Lindsay Rowntree and CEO Rachel Smith to discuss UK brands' reliance on third-party cookies, Newsworks' 'Trust Calculator' for brands and agencies, and the demand for increased streaming ad options amongst US viewers....more56minPlay
April 21, 2023Jo Redfern, Content StrategistOn this week's episode of The MadTech Podcast, content strategist Jo Redfern, joins ExchangeWire staff writer Hannah Dillon and head of content John Still to discuss the recovery of SVOD subscriptions in the UK, Google's move into the FAST space, Netflix's advancement into gaming, and more....more45minPlay
April 14, 2023Harriet Kingaby, Conscious Advertising NetworkOn this week's episode of The MadTech Podcast, Harriet Kingaby, co-founder of the Conscious Advertising Network, joins ExchangeWire senior editor Mat Broughton and CEO Rachel Smith to discuss Meta's introduction of a personalised ad opt out, concerns around TikTok's impact on young people, the AOP calling out data scraping, and more....more53minPlay
FAQs about The MadTech Podcast:How many episodes does The MadTech Podcast have?The podcast currently has 1,064 episodes available.