“Stand back,” shout Silicon Valley’s tech billionaires, “geniuses at work!”

They refer to themselves, of course, demanding that public officials, farmers, towns, environmentalists, and all others get out of their way as they impose their massive AI data centers over rural America. “Our Big Money and Big Brains,” they exclaim, “will remake nature and produce phenomenal wealth.”

Haven’t we heard this before? Yes… and from these same über-rich zealots. Just a decade ago, they declared they intended to replace farmland agriculture with a techno-marvel they called “vertical farms.” Yes, instead of relying on messy, natural stuff like soil, food would henceforth be produced on sanitary plastic strays stacked to the ceilings of windowless factory warehouses controlled by computer networks. Big Tech investors like Jeff Bezos, Walmart, and Japan’s SoftBank plowed hundreds of billions of dollars into their “reinvention” of agriculture.

But what the geniuses actually produced was a bumper crop of bankruptcies, for the tech bros knew nothing about farming. Sure, displacing nature meant saving money to till the soil and feed the hogs, but those costs are nothing compared to the piles of capital required to pay for the ever-rising costs of corporate infrastructure, computers, utilities, executive salaries, administrative overhead… and capital itself.

Worse, the clueless corporatizers were surprised to discover that consumers are not actually motivated to buy a head of lettuce just because it was “vertically farmed.” So, with exorbitant costs and zero market appeal, the tech geniuses’ ag revolution fizzled.

Let us all recall this as Bezos and his billionaire coterie now insist we must follow them into their Brave New World of artificial intelligence.

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