You can future-proof your marketing career by learning new marketing skills.

A new marketing skill is your strongest career currency.

Many marketers think they've learned a skill just by watching a video or completing a certification. But that is only the beginning to truly retaining and learning a marketing skill.

Listen to this episode (2 of 3) and learn about a proven learning model to effectively learn and develop your next marketing skill.

Have you faced these moments in your marketing career, and do you wish you were better prepared?

...You’re passed over for the promotion because you’re ‘not ready’

...You don’t move on to the final round of that social media marketing role because you just didn’t have enough ‘hands on’ experience.

...Your marketing team is using terms and talking about tools you never heard of...Do you even know how to develop them as marketers?

The solution for these situations is simple.

Skill building.

Listen to this episode (1 of 3) and learn about our 3-step skill building plan that will help get you started.

A successful marketing career requires familiarity with today's and tomorrow's marketing trends.

However, this is not a "marketing predictions" episode.

This episode is actionable.

This episode is focused on identifying WHAT the key 10 marketing topics for the coming year are and HOW you should be talking about them.

This episode will provide you guidance and equip you to master that conversation around key marketing topics in the upcoming interview, team meeting, networking event or trade show.

Your marketing career will most likely include working for specific types of companies.

The companies you choose to work for are heavily influenced by your career factors and career profile.

Where you've been, where you are and where you're going is what we consider your Marketing Career Path.

Listen to this episode for the 3 main types of companies you will work for and how to integrate your career path with your career factors and profile.

Every marketer is familiar with the career advice of "It's not what you know, but who you know."

And while that is sound advice, it is not completely accurate when developing your marketing career profile.

Listen to this episode for the critical 8 components you need to identify and document now in order to successfully develop your marketing career profile.

Every marketer eventually asks themselves these questions -

Where should I start my marketing career?

Which marketing job is the best for me?

Listen to this episode for the critical 6 factors you need to prioritize right now. Then, you'll have the confidence and clarity on how to navigate your marketing career.

Every marketing career should start with, or eventually develop, a career strategy. It can be challenging to know where to start, what to consider important and what to identify as a focus. Listen now for how to identify, and embrace, your marketing career currency, moments and SuRF score.

One great path for your marketing career is to secure a job at digital marketing agency.

Why?

You have a chance to learn a lot - very quickly!

You are able to increase the volume of value within your 'who you know' and 'what you know' marketing career profile in a relatively short amount of time.

Hear what digital agency co-founder Garrett Gillin has to say about the challenges in starting a digital agency and the ONE most important skill you need to be successful in your role at a digital agency.

A marketing career is not a career without making mistakes.

Mistakes can be valuable learning experiences.

But which marketing career mistakes should be avoided at all costs?

Hear what Bobby Louden, Director of Marketing for a leading industrial buying group, has to say about marketing career mistakes. Which ones he regrets. Which ones he has learned the most from. And, which marketing career mistakes you should be prepared for.

A marketing career in social media is a popular path.

But, it is not all about instagram posts with influencers.

Alex Gilson, a leader in social media at a leading marketing agency, will cover how to prepare for a social media role interview, career and how it is successful in an industry like healthcare.