The Marketing Cloudcast

The role of a Customer Experience (CX) Lead is quickly growing to be one of the most important roles in an organization as they transform their business. This week, we talk with Rich Wilson, Global CX Lead at Kimberly-Clark Professional. He shares his 20 years experience watching the role CX evolve to what it is today. 

In light of International Women's Day happening in March, we wanted to celebrate two women who are leading the way when it comes to women in tech. Today's guests include Tiffani Bova, a top influencer in Customer Experience, Digital Transformation, the Future of Work, and Sales, a Top 100 Women in Tech, and one of the most Powerful and Influential Women in California according to the National Diversity Council and is a Wall Street Best selling author for her book ,Growth IQ. We also talk with Eileen O’mara who leads the Salesforce EMEA Marketing team, is the Executive Sponsor of the EMEA Women in Salesforce Network, an active campaigner of Women in Technology and leading advocate for children in education.

In light of International Women's Day happening in March, we wanted to celebrate two women who are leading the way when it comes to women in tech. Today's guests include Tiffani Bova, a top influencer in Customer Experience, Digital Transformation, the Future of Work, and Sales, a Top 100 Women in Tech, and one of the most Powerful and Influential Women in California according to the National Diversity Council and is a Wall Street Best selling author for her book ,Growth IQ. We also talk with Eileen O’mara who leads the Salesforce EMEA Marketing team, is the Executive Sponsor of the EMEA Women in Salesforce Network, an active campaigner of Women in Technology and leading advocate for children in education.

Salesforce CMO, Stephanie Buscemi, joins us this week to help us uncover 4 key takeaways from the Fifth Annual State of Marketing Report. She shares her thoughts on what marketers should be thinking about in 2019. According to Stephanie, "to be a really world class marketer, you have to get out of the four walls of your building." To get the full report head to salesforce.com/stateofmarketing. 

Salesforce CMO, Stephanie Buscemi, joins us this week to help us uncover 4 key takeaways from the Fifth Annual State of Marketing Report. She shares her thoughts on what marketers should be thinking about in 2019. According to Stephanie, "to be a really world class marketer, you have to get out of the four walls of your building." To get the full report head to salesforce.com/stateofmarketing. 

The CEO and founder of Torchlite, Susan Marshall, joins us today to share her perspective on how freelancers are blazing trails when it comes to helping marketers innovate faster and meet the growing expectations consumers have. She also shares her experience starting a business from the ground up - spoiler alert, it's a rollercoaster. You can learn more about Torchlite at torchlite.com.

The CEO and founder of Torchlite, Susan Marshall, joins us today to share her perspective on how freelancers are blazing trails when it comes to helping marketers innovate faster and meet the growing expectations consumers have. She also shares her experience starting a business from the ground up - spoiler alert, it's a rollercoaster. You can learn more about Torchlite at torchlite.com.

In this episode, we look at how you can unlock your best marketing voice to make sure your message resonates with any audience. Our guest on this episode is Simon de Cintra, who is a speaking coach and author of the book, Unlock Your Business Voice. Tune in and find out what qualities the best marketing leaders have in common, and how you can start putting in the work to develop your own marketing voice with the help of a simple acronym: VOICE.

In this episode, we look at how you can unlock your best marketing voice to make sure your message resonates with any audience. Our guest on this episode is Simon de Cintra, who is a speaking coach and author of the book, Unlock Your Business Voice. Tune in and find out what qualities the best marketing leaders have in common, and how you can start putting in the work to develop your own marketing voice with the help of a simple acronym: VOICE.

Mobile surpassed desktop in traffic over the course of the entire holiday season for the first time ever. Industry experts Rob Garf, VP Industry Strategy and Insights, and Caila Schwartz, Senior Business Intelligence Analyst, join us to share their thoughts on this and so much more from the latest trends discovered over the holidays...and how you can put these into practice in 2019. You can find the latest holiday reporting at sforce.co/holidayhub.