The Marketing Cloudcast

Mobile surpassed desktop in traffic over the course of the entire holiday season for the first time ever. Industry experts Rob Garf, VP Industry Strategy and Insights, and Caila Schwartz, Senior Business Intelligence Analyst, join us to share their thoughts on this and so much more from the latest trends discovered over the holidays...and how you can put these into practice in 2019. You can find the latest holiday reporting at sforce.co/holidayhub.

Douglas Burdett, host of the Marketing Book podcast joins us on today's episode. Keeping pace with the ever-changing marketing landscape can be tough, hence why we brought in Douglas to share great reads to power you through the next stages of your career. You can find the full list of his author interviews here: https://sforce.co/2BHGDVq

Douglas Burdett, host of the Marketing Book podcast joins us on today's episode. Keeping pace with the ever-changing marketing landscape can be tough, hence why we brought in Douglas to share great reads to power you through the next stages of your career. You can find the full list of his author interviews here: https://sforce.co/2BHGDVq

In this episode we discuss how to be a great global marketer. I sat down with Michael Peachey, VP for Asia Pacific Marketing at Salesforce and we discussed the importance of maintaining marketing and brand consistency across multiple markets and the importance of scaling by seeding and growing great ideas.

In this episode we discuss how to be a great global marketer. I sat down with Michael Peachey, VP for Asia Pacific Marketing at Salesforce and we discussed the importance of maintaining marketing and brand consistency across multiple markets and the importance of scaling by seeding and growing great ideas.

Today we are joined by Yeva Roberts, Senior Director of Strategic Alliances at PFL. She shares with us 3 productivity hacks for marketers using direct mail. Yeva has spent her career working to bridge the gap between digital marketing and direct mail. PFL is a marketing technology company out of Montana that does printing, mailing and fulfillment. Their claim to fame is that they are America’s first online-only ecommerce print shop. To get the full list of marketing productivity hacks check out sforce.co/8marketinghacks

Today we are joined by Yeva Roberts, Senior Director of Strategic Alliances at PFL. She shares with us 3 productivity hacks for marketers using direct mail. Yeva has spent her career working to bridge the gap between digital marketing and direct mail. PFL is a marketing technology company out of Montana that does printing, mailing and fulfillment. Their claim to fame is that they are America’s first online-only ecommerce print shop. To get the full list of marketing productivity hacks check out sforce.co/8marketinghacks

Hear how Ticketmaster's marketing efforts create a rockstar experience for their fans and events at scale. We spent time with Marco Rivera, Manager of Fan Marketing Operations at Ticketmaster and he shared how they're trailblazing their way in the age of intelligent marketing with Salesforce.

Hear how Ticketmaster's marketing efforts create a rockstar experience for their fans and events at scale. We spent time with Marco Rivera, Manager of Fan Marketing Operations at Ticketmaster and he shared how they're trailblazing their way in the age of intelligent marketing with Salesforce.

We just wrapped up Dreamforce where we connected with trailblazers from around the world, learned a lot, and got to see how organizations are transforming their businesses and everyday lives. In this episode you'll meet Guilda Hilaire, Senior Product Manager and Marketing Cloud Trailblazer, as she shares her journey in Martech, how she's transformed her career, the importance of staying connected through a community and the power of learning from one another.