Probably my biggest podcast gig so far as I had the co-authors of the new book, Do No Harm, a manual (if you will) for law enforcement agencies to help guide their officers and staff with a values-based system and guidelines. Additionally, Mark, Ramon and John (who helps with the education of this values-based system) talk about the conception of the book, the history of law enforcement and their hopes to make a major difference in the world we live in today. 

And, yes, this book's concepts can also easily be applied to any organization, including your business. Email me at [email protected] for your FREE eBook copy of Do No Harm.  

There may not be a more important episode to date for small business owners than this one with Profitopia's Kevin Marshall and Sean Smiley as we discuss the Employee Retention Program (ERC). If you're a small business that has any employees, you may have the opportunity for assistance to help you recover from the last 12 months. This is really a must-listen-to episode! 

And, yes, we do discuss some tips for entrepreneurs, books to read, and offer some other valuable nuggets of information. 

As an entrepreneur, it's important to know the marketing tools at your disposal and Facebook Ads are often misunderstood or not utilized properly. Here are five components your Facebook Ads need to be effective - and I ponder the thought of eating a leftover chocolate chip on my desk. And, of course, there are a few extra nuggets for you regarding your Facebook Ads.   

Are you using Facebook Ads? Or, as importantly, have you used them without any decent results? Then podcast is certainly one you should take in. Afterwards, what questions do you have? Email me at [email protected].

This is an extra special episode as I had the opportunity to sit and chat with an amazing person and the most compassionate Realtor I've ever met - Jairo Aragon. Get your tissue ready as we talk about his "why" and backs it up with a story from his early career you need to listen to. Additionally, Jairo offers first-time home buyers and home sellers three BIG tips to make things go a little smoother during your journey. 

People, you need to check out this episode. 

As an entrepreneur, you have so many hats to wear and many responsibilities. Unfortunately, a lot of us forget to take care of first things first, that being our health. As an entrepreneur, I find myself a lot more equipped to take care of business when I'm at my healthiest.   This video, yes, states the obvious reasons, but also addresses the added benefits for entrepreneurs when our lifestyles and health is addressed and well taken care of.   What do you think? Are there some benefits that I overlooked? Place them in the comments or email me at [email protected]!

As an entrepreneur these days, you need to be paying attention to your personal brand as much as the business' brand. Here are three ways you can energize your brand as an entrepreneur and move yourself into the upper atmosphere of entrepreneurship!   And, of course, I cover three platforms and ideas on how to implement them for your personal brand - and not just for your small business. Remember, people buy who and what you're all about before they buy your products or services - they buy your "why". So, of course, energizing your personal brand is key in our era!

You're a small business owner and now you've reached a point where you need to hire a social media agency to help you market your company. Whether it's because you simply don't have the time to do it yourself or you just don't "get it", hiring a social media agency can be a daunting task. From my experience as a social media marketer, and as a fellow small business owner, I've put together this video help you through the process and to realize what questions you should ask and what some of the qualities you should be looking for in a social media agency.   For instance, there are a lot of "social media marketers" out there, but do they really have a background in marketing or is it their side gig? I offer a very direct response regarding this scenario.   Another thing that happens all too much is a small business owner just assigns the responsibility to their niece or nephew. This is another big misstep and I offer reasons why this is so.   If you have any questions about this topic or podcast, you can always reach me directly at [email protected]   

Yes, I do appreciate the small business owner who actually does something with their social media marketing; however, I do see some bad mistakes that are easily correctable. In this video, I advice small business owners, solopreneurs and entrepreneurs on the three most common and biggest mistakes I see every day.   My business is assisting small business owners with their social media and I've been in business for five years this month. A lot of times, it comes down to having the right outlook and just being persistent with your social media. This video will really help the small business owner realize that it's not all that hard and having the right approach to their social media marketing can take them a long way.   If you have any questions or comments about the podcast, please leave them below or email me at [email protected].

Are you sabotaging your own success? As an entrepreneur, your mindset is everything and, although you may not realize it, you may be sabotaging your own success. This video/podcast covers the three areas in which I believe you may be your biggest obstacle to success as an entrepreneur.   Let's face it, entrepreneurship is tough. Why, then, as one do we do this to ourselves?  Afterwards, tell me what you think. Was I way off or did you agree with me? Email me at [email protected] with your questions or comments.

Sometimes more is less - and I especially believe that to a point when it comes to your ability to sell as a small business owner. In this video, I had recently had a lunch with a gentleman who, ironically, sells a Sales Course. Furthermore, he was absolutely the worst sales person I had ever met - ever.   So, how should you sale in today's environment? Be educational. Listen. Care about your customer. And, above all else, have the 80/20 Rule in mind. I cover all this and a bit more for my fellow small business owners in this video.   And, lastly, check out the end and a little mindless trivia and giveaway I have.   Got any questions about your marketing efforts as a small business? Place them in the comments or email me at [email protected].