Travel sports may not be the most convenient as far as time and money for a family, but it can be pretty great for a local economy!

This month, I am plugging the St. Louis Area Foodbank. To get more information, or to find out how to donate your time/money/food, visit their website: https://stlfoodbank.org/

SOURCES:

https://sportsplanningguide.com/the-next-evolution-of-youth-sports-destinations/

https://www.deseret.com/sports/2024/03/12/pros-cons-travel-sports/

https://projectplay.org/news/2025/2/24/project-play-survey-family-spending-on-youth-sports-rises-46-over-five-years

https://medium.com/@groundwork_bill/the-most-and-least-expensive-travel-sports-4f6664d3c2e2

https://youthsportsbusinessreport.com/sports-travel-industry-trends-2025-expert-insights-on-growth-youth-sports-and-major-events/

The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.

Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles – creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!

The goal of The Marketing Gateway is simple – we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.

And the next best way is to share!

For more episodes: http://themarketinggateway.com/

Copyright 2025, The Research & Planning Group, Inc.

Working from home becoming increasingly normal was one of the only good things that came from the pandemic. Unfortunately for some businesses, that came at a huge cost.

This month, I am plugging the St. Louis Area Foodbank. To get more information, or to find out how to donate your time/money/food, visit their website: https://stlfoodbank.org/

SOURCES:

https://www.thestreet.com/restaurants/troubling-trend-forces-surprising-restaurant-closures-time-out-market

https://www.bizjournals.com/stlouis/news/2026/01/21/office-momentum-weber-shandwick-st-louis.html

https://wfhresearch.com/wp-content/uploads/2026/01/WFHResearch_updates_January2026.pdf

Photo Credits:

Stadium one west building: https://www.bizjournals.com/stlouis/news/2023/11/30/anthem-to-add-250-workers-downtown-st-louis.html

Timeout Boston: https://www.timeout.com/time-out-market-boston/faqs

The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.

Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles – creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!

The goal of The Marketing Gateway is simple – we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.

And the next best way is to share!

For more episodes: http://themarketinggateway.com/

Copyright 2025, The Research & Planning Group, Inc.

You've heard of the map to the stars, but what about a map for marketing? Perceptual maps fill that role for us, and I'm going to explain them for you on today's episode!

SOURCE:

https://www.youtube.com/watch?v=FQ2XGgbNXWY

This month, I am plugging the St. Louis Area Foodbank. To get more information, or to find out how to donate your time/money/food, visit their website: https://stlfoodbank.org/

The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.

Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles – creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!

The goal of The Marketing Gateway is simple – we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.

And the next best way is to share!

For more episodes: http://themarketinggateway.com/

Copyright 2025, The Research & Planning Group, Inc.

From the sanitarium to the supermarket, let talk about the history of breakfast, and how it played into marketing!

SOURCES:

https://docs.google.com/document/d/1Np2otFsqJE171_e_MXsh2fxIDybcRx1O39LcoBo6C7s/edit?usp=sharing

This month, I am plugging the St. Louis Area Foodbank. To get more information, or to find out how to donate your time/money/food, visit their website: https://stlfoodbank.org/

The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.

Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles – creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!

The goal of The Marketing Gateway is simple – we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.

And the next best way is to share!

For more episodes: http://themarketinggateway.com/

Copyright 2025, The Research & Planning Group, Inc.

Have you ever wondered what the thought process behind making a logo is? What do designers think of? What steps do they go through to ensure it fits the prompt?

I did too, so I picked up a book about it! Let's talk all about logos and how simple choices aren't really that simple.

This month, I am plugging the St. Louis Area Foodbank. To get more information, or to find out how to donate your time/money/food, visit their website: https://stlfoodbank.org/

The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.

Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles – creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!

The goal of The Marketing Gateway is simple – we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.

And the next best way is to share!

For more episodes: http://themarketinggateway.com/

Copyright 2025, The Research & Planning Group, Inc.

You may know what B2B means, but what about B2C,C2C, and C2B? Let's talk about it in today's episode!

This month, I am plugging the St. Louis Area Foodbank. To get more information, or to find out how to donate your time/money/food, visit their website: https://stlfoodbank.org/

The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.

Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles – creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!

The goal of The Marketing Gateway is simple – we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.

And the next best way is to share!

For more episodes: http://themarketinggateway.com/

Copyright 2025, The Research & Planning Group, Inc.

Today we are talking about even more brands from childhood favorites to some more culturally influenced ones!

The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.

Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles – creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!

The goal of The Marketing Gateway is simple – we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.

And the next best way is to share!

For more episodes: http://themarketinggateway.com/

Copyright 2025, The Research & Planning Group, Inc.

Today Trish, Holly, and I are talking about brands and what we know about them! It is interesting to see where how certain things intersect with us sometimes, regardless of age or gender!

The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.

Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles – creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!

The goal of The Marketing Gateway is simple – we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.

And the next best way is to share!

For more episodes: http://themarketinggateway.com/

Copyright 2025, The Research & Planning Group, Inc.

If you didn't already know, and couldn't tell by todays background, I am A HUGE Lego fan! So why not make episode 50 all about Lego?

Today we are talking about the evolution of Lego, and how they almost fumbled the bag... er... the box!

The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.

Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles – creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!

The goal of The Marketing Gateway is simple – we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.

And the next best way is to share!

For more episodes: http://themarketinggateway.com/

Copyright 2025, The Research & Planning Group, Inc.

Here is part 2 of my interview with Brandon! This was a really fun interview for me, so I am excited to share it with everyone!

Brandon's bio:

"Better questions reveal better truth."

Founder and CEO of Words Have Impact, a content agency that creates thought leadership that humans love, and that AI remembers.

Also founder of Human Driven Understanding, a market research company that reveals how and why a company's best clients buy so that they can replicate the journey and increase revenue.

Contact Brandon: https://www.linkedin.com/in/brandontowl/

Brandon's plugs:

Brandon's company:

https://hdunderstanding.com/

Support local! The coffee shops mentioned:

https://www.livingroomstl.com/

https://www.telvastl.com/

https://kaldiscoffee.com/

https://www.antagonistcafe.com/

https://e61cafe.com/

https://www.northwestcoffee.com/

The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.

Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles – creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!

The goal of The Marketing Gateway is simple – we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.

And the next best way is to share!

For more episodes: http://themarketinggateway.com/

Copyright 2025, The Research & Planning Group, Inc.