For my New Year message, I’m sharing the opening of a brand spanking new presentation I’m giving later this week on how I’ve been engineering the evolution of my business (instead of letting it happen by itself). So if you like what you hear, we’d love it if you write a review, subscribe on Apple Podcasts and sign up for Quick Tips from Marketing Mentor.

Did you know content marketing could be a poem? Yup, it can, and here’s a really excellent example from the web guy, Robert Lodi. If you like what you hear, find Bob on LinkedIn and let him know. And we’d love it if you write a review, subscribe on Apple Podcasts and sign up for Quick Tips from Marketing Mentor.

If you struggle with your own content marketing, aren’t sure what to write about or how to find your voice or just keep resisting the idea of doing an email newsletter, you’re in for a treat. In today’s episode, I’m talking with Ann Handley, author of the best-selling book, Everybody Writes, about everything content marketing. So if you like what you hear, we’d love it if you write a review, subscribe on Apple Podcasts and sign up for Quick Tips from Marketing Mentor.

If you believe that being creative is incompatible with being a good negotiator, this episode is for you. I talked with Mori Taheripour, the author of Bring Yourself: How to harness the power of connection to negotiate fearlessly, about how to value and advocate for ourselves to ultimately get what we deserve. And if you like what you hear, we’d love it if you write a review, subscribe on Apple Podcasts and sign up for Quick Tips from Marketing Mentor.

And now for something a little different: Today’s episode is a short clip from the most recent Office Hours, a monthly live and very interactive gathering that has become the centerpiece of the Simplest Marketing Plan, the framework I teach (and sell in the marketing mentor shop). Join me and my guest, copywriter, Bob Bly, for a free live event to launch the new SMP for 2023 with a one-day deal and amazing bonuses. That’s live on Cyber Monday Nov 28 at Noon ET. Sign up here: https://tinyurl.com/SMP2023

If your palms sweat when someone asks, “What do you charge?” this episode is for you. I talked again with writer and coach, Austin L. Church, who has some very interesting ideas about the limiting beliefs we hold about money and how it affects the pricing of your freelance services. And if you like what you hear, we’d love it if you write a review, subscribe on Apple Podcasts and sign up for Quick Tips from Marketing Mentor. 

Want to make money while you sleep? Jill Anderson of Jill Lynn Design shares exactly what it took to make $10K selling one digital product, her Client Onboarding Toolkit, and what her plan is to make the next $10K. If you like what you hear, we’d love it if you write a review, subscribe on Apple Podcasts and sign up for Quick Tips from Marketing Mentor.

If you want to know the secret to a winning proposal, today’s episode is for you. It’s all part of my Proposal Oreo Strategy (from my Domestika course, Writing a Winning Proposal) and in today’s episode, web designer, Mary Maru, and content strategist and writer, Rebekah Mays, share how they use the proposal oreo to win those better clients. And if you like what you hear, we’d love it if you write a review, subscribe on Apple Podcasts and sign up for Quick Tips from Marketing Mentor.

Should you add a note when you invite someone to connect on LinkedIn? I’ve always said yes, but today’s guest, writer and coach, Austin Church, shared a strategy he’s tested that’s a little different. Did it work? Listen in and you’ll find out. He also shared his 1X, 5X 10X LinkedIn content strategy and much, much more. And if you like what you hear, we’d love it if you write a review, subscribe on Apple Podcasts and sign up for Quick Tips from Marketing Mentor.

Most freelancers use hourly rates for all the wrong reasons. In today’s episode, I started the debate about hourly rates with Jamie Saunders and Karen Larson of Clear Brand Strategy in this preview from HOW Design’s 2nd Annual Creative Freelance Summit on September 14-15, Details and registration at HOWdesignlive.com. And if you like what you hear, we’d love it if you write a review, subscribe on Apple Podcasts and sign up for Quick Tips from Marketing Mentor. Mentor.