Being ranked to your business name is great but it’s probably not what people searching for when they’re looking. But what search will you look at to make it work?

LinkedIn marketing is a great tool for business owners to connect and generate new business.

The difference between just having a LinkedIn account and effectively using it to generate leads and grow your business is miles apart.

Business valuation increases with an effective sales and marketing strategy, put these in place early to have a significant effect on the overall value of your business

Facebook Ads are one of the best ways to promote your business online no matter whether your customers are consumers of other businesses. But you need the right approach to get the most from Facebook Ads.

How do you get your business or brand out there with a small or limited marketing budget? 

You're at a networking event when someone asks “what do you do?”. Having your introductory pitch can make or break your first impression.

One of the best sales improvement hacks is to develop and document a Sales Process. This can make a massive difference to your conversion rate - but where do you start?

Why referrals matter when all the marketing buzz is about being online. Referrals are important but you’ve got to start with that TRUST base. So, how do you start with that trust base?

One of the key elements of your marketing plan is understanding who your buyers are, knowing who you are selling to and where they are in their buyers journey. A buyer persona can help fill in some of these blank spaces.

With a proper CRM you can avoid a lot of the hassles of employee turnover by having all your customer relationship information digitized and transcribed for easy access and searching.

One of the biggest challenges when implementing your CRM is getting the salespeople to actually use it.