The MediaBooks Podcast

Welcome to The MediaBooks Podcast - the only place on the internet where creative accounting, isn’t a bad thing. 

Links:

Marketing Week: https://www.marketingweek.com/how-barbie-got-comfortable-being-uncomfortable-to-strengthen-its-brand/Leaked Barbie Photos: https://variety.com/2022/film/news/margot-robbie-barbie-set-photos-leak-humiliating-1235377925/Barbies

Dream House: https://www.youtube.com/watch?v=OB6nGt3cf5Q

Timestamps:

0:00 - Intro

0:53 - Background on Barbie

4:00 - Barbie Today

4:45 - The Movie

5:20 - The Marketing - Billboard

6:20 - The Marketing - Malibu House

7:40 - The Lessons

*Links included in the show notes may be affiliate links and subject to compensation by MediaBooks

Welcome to The MediaBooks Podcast - the only place on the internet where creative accounting, isn’t a bad thing. 

TIMESTAMPS: 

0:00 - Intro 

1:30 - Deinfluencing Trend

4:50 - Best Decisions

5:30 - Starting A Podcast

7:30 - Brand Photography

9:45 - Building Out My Website

12:00 - Flodesk

LINKS:

Deinfluencing Defined

Squarespace

Flodesk

To learn more about MediaBooks and our marketing services for accountants, visit our website or follow us online: www.Mediabooksagency.com 

Facebook: https://www.facebook.com/groups/proadvisorsandaccountants/ 

LinkedIn: https://www.linkedin.com/in/kristen-corey/ 

Instagram: https://www.instagram.com/mediabooksagency/ 

*Links included in the show notes may be affiliate links and subject to compensation by MediaBooks

Welcome to The MediaBooks Podcast - the only place on the internet where creative accounting, isn’t a bad thing. 

TIMESTAMPS: 

0:00 - Intro 

1:35 - My thoughts on Threads

8:05 - What does it mean to be the face of your business?

9:35 - Do you need someone to be the face of your business?

11:00 - Your Options

14:15 - Tech Companies & Their Partners

16:00 - Who should be the face of your business?

18:40 - Some Challenges You May Face

23:30 - Final Thoughts

To learn more about MediaBooks and our marketing services for accountants, visit our website or follow us online: www.Mediabooksagency.com 

Facebook: https://www.facebook.com/groups/proadvisorsandaccountants/ 

LinkedIn: https://www.linkedin.com/in/kristen-corey/ 

Instagram: https://www.instagram.com/mediabooksagency/ 

*Links included in the show notes may be affiliate links and subject to compensation by MediaBooks

Welcome to The MediaBooks Podcast - the only place on the internet where creative accounting, isn’t a bad thing. 

TIMESTAMPS: 

0:00 - Intro 

1:20 - How I Market 

6:20 - How I Select Our Tech 

9:35 - Elfsight 

11:30 - Hotjar 

13:40 - Flodesk 

15:35 - Squarespace 

17:00 - App Database 

LINKS: 

Morning Brew - https://www.morningbrew.com/daily 

5 Ways to Make IVF More Affordable - https://www.youtube.com/watch?v=uL8tmucheCE 

Money With Katie - https://www.youtube.com/@MoneywithKatie/videos 

Squarespace - https://squarespacecircleus.pxf.io/c/3171037/1159652/14659 

Elfsight - https://go.elfsight.io/click?pid=356&offer_id=4 

Hotjar - https://www.hotjar.com/ 

Flodesk - https://flodesk.com/c/ZPUUR3 

MediaBooks App Database - https://www.mediabooksagency.com/app-database 

To learn more about MediaBooks and our marketing services for accountants, visit our website or follow us online: www.Mediabooksagency.com 

Facebook: https://www.facebook.com/groups/proadvisorsandaccountants/ 

LinkedIn: https://www.linkedin.com/in/kristen-corey/ 

Instagram: https://www.instagram.com/mediabooksagency/ 

*Links included in the show notes may be affiliate links and subject to compensation by MediaBooks

Welcome to the MediaBooks podcast - the only place on the internet where creative accounting, isn’t a bad thing.

TIMESTAMPS:

0:00 - Intro

0:08 - SEO Introduction

1:40 - 2023 State of Social Media

9:25 - Our Story

10:55 - First Way to Optimize, SEO Intro

14:55 - Second Way, Add Timestamps

16:45 - Third Way, Add Transcripts

LINKS:

2023 State of Social Media

RSS - Free Transcripts for your podcast

To learn more about MediaBooks and our marketing services for accountants, visit our website or follow us online: Mediabooksagency.com

Facebook

LinkedIn

Instagram

*Links included in the show notes may be affiliate links and subject to compensation by MediaBooks

RSSVERIFY

Welcome to the MediaBooks podcast - the only place on the internet where creative accounting, isn’t a bad thing.

TIMESTAMPS:

0:00 - Intro

1:30 - Squarespace AI

5:50 - The 2 Ways Great Marketing Can Fail

7:00 - Wrong Audience or Niche

10:15 - Focus on Selling

11:50 - Signs you should focus on sales

15:40 - My tip on improving your sales skills

LINKS:

Using Squarespace AI

Learn more about Squarespace

Website Templates

To learn more about MediaBooks and our marketing services for accountants, visit our website or follow us online: Mediabooksagency.com

Facebook

LinkedIn

Instagram

*Links included in the show notes may be affiliate links and subject to compensation by MediaBooks

Welcome to the MediaBooks podcast - the only place on the internet where creative accounting, isn’t a bad thing.

TIMESTAMPS:

0:00 - Intro

1:30 - The rise of the microinfluencer

5:15 - New Report Highlights Best Time to Post From Social Media Today

7:50 - Steal My Ideas

8:55 - Simplifying Our Service Offerings / Addressing Pain Points

14:20 - Creating More Passive Marketing & Income Opportunities

21:05 - Creating Partnerships

LINKS:

To learn more about MediaBooks and our marketing services for accountants, visit our website or follow us online - Mediabooksagency.com

The rise of the microinfluencer: Creator trends taking over in 2023 - https://www.marketingbrew.com/stories/2023/04/27/creator-trends-taking-over-in-2023

New Report Highlights Best Time to Post - https://www.socialmediatoday.com/news/report-best-times-to-post-social-platforms-twitter-instagram-tiktok-facebook-pintrist-linkedin/650006/

Facebook - https://www.facebook.com/groups/proadvisorsandaccountants/

LinkedIn - https://www.linkedin.com/in/kristen-corey/

Instagram - https://www.instagram.com/mediabooksagency/

Welcome to the MediaBooks podcast - the only place on the internet where creative accounting, isn’t a bad thing.

TIMESTAMPS:

0:00 - Intro

1:30 - Google is changing the way we search

7:00 - AI & Your Marketing

8:05 - My Concerns

13:20 - How are we using AI?

14:30 - Tips for using AI - Get Organized

15:45 - Tips for using AI - Write Better Prompts

19:05 - Tips for using AI - Editing / Fact Checking

20:40 - Tips for using AI - Optimize

26:00 - My Take on AI, today

LINKS

To learn more about MediaBooks and our marketing services for accountants, visit our website or follow us online - Mediabooksagency.com

Lead Magnets: https://www.mediabooksagency.com/lead-magnets

How Google is Improving Search With Generative AI: https://blog.google/products/search/generative-ai-search/

What Google’s New AI Search Engine Means for SEO and Paid Ads:

https://neilpatel.com/blog/google-ai-search/

Facebook - https://www.facebook.com/groups/proadvisorsandaccountants/

LinkedIn - https://www.linkedin.com/in/kristen-corey/

Instagram - https://www.instagram.com/mediabooksagency/

Welcome to the MediaBooks podcast - the only place on the internet where creative accounting, isn’t a bad thing.

TIMESTAMPS:

0:00 - Intro

1:55 - Headlines: Flodesk

5:05 - Headlines: IRS Direct File

8:50 - Perceived Value

10:45 - How to implement - The Basics

15:10 - How to implement - Client Specific Area

17:20 - How to implement - Elevated Resources

20:55 - How to implement - Focus on Wins

23:40 - The Tech

24:30 - See you next week

LINKS

To learn more about MediaBooks and our marketing services for accountants, visit our website or follow us online:

Mediabooksagency.com

50% Off Flodesk - https://flodesk.com/c/ZPUUR3

IRS to Develop ‘Direct File’ - https://www.cpapracticeadvisor.com/2023/05/19/irs-developing-free-tax-preparation-system/79736/

Lead Magnets - https://www.mediabooksagency.com/lead-magnets

Facebook - https://www.facebook.com/groups/proadvisorsandaccountants/

LinkedIn - https://www.linkedin.com/in/kristen-corey/

Instagram - https://www.instagram.com/mediabooksagency/

Welcome to the MediaBooks podcast - the only place on the internet where creative accounting, isn’t a bad thing.

TIMESTAMPS:

0:00 - Intro

2:05 - Social media platform shelf life

3:30 - What challenges this brings

6:05 - What is ‘set it and forget it’ marketing?

7:20 - YouTube

11:00 - Your website

13:35 - Lead magnets

16:50 - Email sequences

LINKS

To learn more about MediaBooks and our marketing services for accountants, visit our website or follow us online:

Mediabooksagency.com

Squarespace SEO Checklist - https://support.squarespace.com/hc/en-us/articles/360002090267-SEO-checklist

50% Off Flodesk - https://flodesk.com/c/ZPUUR3

Lead Magnets - https://www.mediabooksagency.com/lead-magnets

Facebook - https://www.facebook.com/groups/proadvisorsandaccountants/

LinkedIn - https://www.linkedin.com/in/kristen-corey/

Instagram - https://www.instagram.com/mediabooksagency/