The Medical Marketing Podcast

The Medical Marketing Podcast

By Messenger Healthcare MarketingBusiness
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The Medical Marketing Podcast episodes

  • The Inside Scoop on Outsourcing Marketing for a Private Practice

    We all know marketing is important if you want to get more patient leads and grow your practice…but often times, practices get too busy to do it well.

    This week on the Medical Marketing Podcast, we’ll explore the pros and cons of outsourcing marketing for your practice and help you figure out which strategy makes the most sense to help your practice grow.

    Show notes: https://messenger.md/podcast/episode-58

    13 min
  • Survey Results: How Patients Look for Healthcare in 2021
    As a doctor, you make a lot of assumptions about your patients and their experience. But do you know what your patients really want? This week on the Medical Marketing Podcast, we'll take a look at survey results to show you how you can improve your practice to deliver exceptional experiences based on what your patients really want.
    Show notes: https://messenger.md/podcast/episode-57
    9 min
  • The Power of Video for Your Medical Practice
    “A picture is worth a thousand words." You’ve probably heard that phrase a thousand times. But according to Dr. James McQuivey of Forrester Research, if a picture is worth 1,000 words, one minute of video is worth approximately 1.8 million.
    Show notes: https://messenger.md/podcast/episode-56/
    17 min
  • The Top 6 Technical SEO Issues Found on Healthcare Websites
    As a doctor, your website is the most crucial aspect of your marketing strategy. Your website is almost always the first touchpoint that patients have with you, so it's important to rank high on Google for important terms.
    But many doctors' websites have hidden problems lurking beneath the surface that make it difficult – if not impossible – to rank on Page 1. 
    Not being on Page 1 means minimized visibility and reduced revenue.
    We've analyzed hundreds of physician websites over the years, so we've observed countless doctors make the same mistakes time and time again.
    Understanding these mistakes will help you fix them quickly and put your best foot forward with Google – which means higher rankings, more patients, and revenue growth. 
    Show notes: https://messenger.md/podcast/episode-54
    15 min
  • Why All New Doctors Should Advertise Online
    If you're starting your medical practice from square 1, you need patients – and fast. There are many marketing strategies that can get you there, but the best one to grow your new medical practice is paid online advertising. 
    Show notes: https://messenger.md/pocast/episode-53
    14 min
  • How the Google Search Algorithm Works
    We all know that Google is the most important tool for finding information on the internet. It's used by billions of people around the world to discover, connect, and learn each and every day. But most people don't think about how Google actually works. That's what we'll explore this week on the Medical Marketing Podcast.
    Show notes: https://messenger.md/podcast/episode-52
    11 min
  • 3 "Must-Haves" for a HIPAA-Compliant Website
    Want to build patient trust, keep information secure, and remain HIPAA-compliant? Of course you do. That's why you need these three things on your practice website. 
    Show notes: https://messenger.md/podcast/episode-51/
    13 min

About The Medical Marketing Podcast

From the publisher's feed

Actionable tips and advice for private practice physicians, administrators, and marketing managers to improve their practice marketing, grow revenue, and take patient experience to the next level.