Gilad Tiefenbrun, CEO of Linn Products, joins Sir Andrew Strauss and Dr Pete Lindsay to share the turning points that shaped his leadership - from Symbian and the smartphone shift to rebuilding culture and product at Linn.

Welcome to The Mindflick Podcast - where we explore the psychology of high performance and the turning points that shape how people think, lead, and grow.

Our guest is Gilad Tiefenbrun - CEO of Linn Products, the Scottish audio company founded in 1973 by Ivor Tiefenbrun, creators of the iconic Sondek LP12 turntable and industry-leading network music streamers.

Although Andrew and Pete have known the brand for years, this conversation goes deeper - unpacking culture, process, and the choices that kept Linn focused on craft and customers.

In this episode, you’ll learn:

· Why “integration early and often” beats siloed delivery - and how Gilad applied lessons from Symbian to cross-functional hardware, electronics, and software teams.

· How to steady a team in crisis - moving from blame to ownership, and rebuilding trust through clear roles and cadenced integration.

· Culture you can feel - why process must live within teams (not a separate “quality” function), and how “playing captains” out-perform top-down managers.

· Long-term thinking, customer-first - from the LP12’s modular, upgradable design to software-updatable streamers launched in 2007.

· On market leadership and humility - how Nokia’s slow embrace of full-touch smartphones became a cautionary tale about complacency at the top.

About Linn Products Founded in 1973, Linn is known for engineering that lasts - most famously the Sondek LP12, which can be upgraded from any era to current specification. Today Linn builds reference-level audio systems and network music players trusted by enthusiasts worldwide.

About the guest. Gilad Tiefenbrun is CEO of Linn Products. He spent his early career in UK tech at Symbian before joining Linn in 2003, where he has led the evolution from legendary turntables to software-driven, upgradeable streaming systems — while rebuilding culture around ownership, process, and long-term craft.

About Mindflick At Mindflick, we help leaders, teams, and athletes unlock performance through mindset. Our performance psychometric and platform have supported Olympic champions, world-class teams, and Fortune 500 companies to think differently, adapt faster, and perform when it matters most.

Learn more: www.mindflick.co.uk Follow us on LinkedIn: https://www.linkedin.com/company/mindflick3

Hosts: Sir Andrew Strauss & Dr Pete Lindsay Guest: Gilad Tiefenbrun, CEO, Linn Products Producer: Mindflick Ltd. All enquiries: Dr Sam Porter - [email protected]

If you found this episode useful, hit subscribe, leave a review, and pay it forward to someone who leads, coaches, or performs under pressure.

Welcome to Episode 2 of The Mindflick Podcast, where we explore the psychology of high performance and the turning points that shape how people think, lead, and grow.

Our guest is Penny Hughes CBE — one of Britain’s most accomplished business leaders, with a career spanning consumer brands, technology, financial services, and real estate.

Penny became the first woman — and youngest ever — to be appointed President of Coca-Cola Great Britain & Ireland at the age of 33, leading the company through one of its most admired periods. Since then, she has helped scale Vodafone to over 100 million customers, chaired Aston Martin Lagonda, guided RBS through the aftermath of the global financial crisis, and led multi-billion-pound transactions including the sale of iQ Student Accommodation to Blackstone for £4.66 billion — the largest ever private real estate deal in the UK. She is currently Chair of Riverstone, Director & Chair of Remuneration & Talent at OFI, and leads the Strategic Advisory Board of fintech Form3.

Although Andrew and Pete have admired Penny’s career for years, this conversation goes deeper — unpacking the mindset shifts, leadership decisions, and moments of courage that shaped her journey.

In this episode, you’ll learn:

• How Penny led through pivotal moments — from building brands at Coca-Cola to scaling Vodafone worldwide
• Why leaders must balance attack and defence — and find the courage to act under pressure
• Lessons in clarity and purpose that helped steer RBS through the global financial crisis
• The importance of valuing different perspectives and building teams that challenge and support you
• Why purpose and profit can (and must) coexist — and how to keep them aligned

About Penny Hughes CBE Penny Hughes is one of the UK’s most respected business leaders. She has served on the boards of Vodafone, The Body Shop, Reuters, Morrisons, Superdry, Next, Gap, The Gym Group, Skandinaviska Enskilda Banken, and RBS/NatWest. She is currently Chair of Riverstone, Director & Chair of Remuneration & Talent at OFI, and Chair of the Strategic Advisory Board of fintech Form3. Penny is known for guiding businesses through growth, transformation, and moments of crisis, with a focus on clarity, purpose, and sustainable success.

About Mindflick At Mindflick, we help leaders, teams, and athletes unlock performance through mindset. Our performance psychometric and platform have supported Olympic champions, world-class teams, and Fortune 500 companies to think differently, adapt faster, and perform when it matters most.

Learn more: www.mindflick.co.uk

Follow us on LinkedIn: https://www.linkedin.com/company/mindflick3

Hosts: Sir Andrew Strauss & Dr Pete Lindsay Guest: Penny Hughes CBE Producer: Mindflick Ltd. All enquiries: Contact Dr Sam Porter at [email protected]

If you found this episode useful, hit subscribe, leave a review, and pay it forward to someone who leads, coaches, or performs under pressure.

Dr Mark Bawden, CEO of Mindflick, joins Sir Andrew Strauss and Dr Pete Lindsay to share the turning points that shaped his career. From London 2012 to leading Mindflick, Mark unpacks leadership, mindset, and how Super Strengths drive world-class performance.

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Welcome to the first episode of The Mindflick Podcast, where we explore the psychology of high performance and the turning points that shape how people think, lead, and grow.

Our guest is Dr Mark Bawden - CEO of Mindflick, former Team GB Head Psychologist at London 2012, and co-author of Pig Wrestling.

Although Andrew and Pete have known Mark for years, this conversation revealed a different side to him - from deeply personal moments to leadership lessons that shaped both his career and our company.

In this episode, you’ll learn:

• Why focusing on fixing problems often doesn't help you develop your leadership - and how to unlock performance by investing in what already works.
• How Super-Strengths give people and teams a world-class edge.
• Lessons from preparing teams for London 2012, working with England Cricket, and leading through pressure.
• How setbacks and personal challenges can create the biggest opportunities for growth.
• The story of Mindflick’s origins - and why small shifts in mindset drive lasting change.

About Dr Mark Bawden. Mark is CEO of Mindflick. Previously, he led psychology at the English Institute of Sport, supporting Team GB at London 2012, and worked with professional athletes and leaders across sport and business. He is co-author of Pig Wrestling, a book on problem-solving and mindset.

About Mindflick. At Mindflick, we help leaders, teams, and athletes unlock performance through mindset. Our performance psychometric and platform have supported Olympic champions, world-class teams, and Fortune 500 companies to think differently, adapt faster, and perform when it matters most.

Learn more: www.mindflick.co.uk.

Follow us on LinkedIn: https://www.linkedin.com/company/mindflick3

Hosts: Sir Andrew Strauss & Dr Pete Lindsay Guest: Dr Mark Bawden, CEO of Mindflick Producer: Mindflick Ltd.

All enquires: Contact Dr Sam Porter at [email protected]

If you found this episode useful, hit subscribe, leave a review, and pay it forward to someone who leads, coaches, or performs under pressure.