Growing up in a lower income household as the 5th of 6 kids, Kevin Krause did not have some of the privileges that others had and while he always knew there would be food on the table, he didn't get to choose what he would eat. Early on, he learned that if he worked hard, he could earn the freedom to make his own choices.

While he stumbled into law enforcement as a career, his work ethic combined with his love of physical activity allowed him to excel and better handle the stress of his job. His appreciation for people and experiences caused him to invest in life outside of work by prioritizing scheduled and meaningful trips with friends and family evolving into what is now known as "Kevins rule."

Kevin takes an intentional approach to his job, family, friends, fitness and other "boxes he needs to check" on a daily basis. As such, while others focus on the pain and discomfort of completing a major endurance event like riding a bike for 100 days x 14 days across country, climbing the equivalent of Mt. Everest in a weekend or completing an Ironman, Kevin looks at these challenges as a vacation!

Kevin Krause has been a law enforcement officer for 30 years, Ironman, winter mountaineer. He has completed two 100-mile races, finished Boston marathon in 2:28 and biked across America. He is a husband and father of 4. However, he believes that he is just, "an ordinary man doing extraordinary things!"

Darian Cruz was always a huge dreamer working to chase the next great thing. Exposed to wrestling at age 4, he didn't have to look far to find his heroes. They lived in his house or went to his local high school. Every Wednesday and Friday evening at the local dual meet, he witnessed how champions looked and acted. By surrounding himself with greatness and "keeping the main focus the main focus," his own ideas turned into thoughts and ultimately became beliefs.

That belief system has been continuously tested with adversity, but he keeps learning to struggle well which lights a fire that motivates him even further. He has gone from a 2X Pennsylvania State Champ to a 3X NCAA D1 All-American to an NCAA National Champion and most recently he achieved the ultimate dream of becoming an Olympian competing in the 2024 Paris Olympics.

Darian shares his experiences, his perspective and the evolution of his mindset that have helped him become the man he is today, continues to be and wants to be in the future.

@dariantoicruz.pur

Lindsey Wilson is a mindset and mental performance coach best known as The Sports Hypnotist™. With a professional basketball career spanning close to a decade, Lindsey took her knowledge of the mental game to work with collegiate athletes, professional athletes from Olympians and players in the NFL and WNBA, all the way to youth athletes.

She is the founder of Positive Performance™ and The Mindset Coach Academy™ where she helps aspiring mental performance coaches start their dream business and impact lives. She's also the author of the upcoming book Think Like an Athlete which teaches the critical and undertrained skill of belief and how to build it to be successful on the playing field and off.

Lindsey's exposure to mental performance came at age 16 and completely changed her perspective on how to navigate physical training with her mental barriers. She also learned the power of belief and importance of consistently training it to achieve the highest goals. Despite a successful career, she did fall short of her ultimate athletic goals but is using that experience and message to create and surpass her professional goals! Her mission is to teach mental performance tools so that coaches can have a massive impact on athletes' performance, enjoyment of competing and life.

@lindseypositiveperform

Dr. Michael Gervais is a high-performance psychologist, national bestselling author, and one of the world's leading experts on the relationship between the mind and human performance. His clients include the NFL's Super Bowl Champions, Seattle Seahawks, world record holders, Olympians, MVPs from every major sport, internationally acclaimed music artists, and Fortune 50 CEO's. He is also the co-creator of the Performance Science Institute at the USC Marshall School of Business and has been featured in premier media outlets including NBC, ABC, FOX, CNN, ESPN, NFL Network, Red Bull TV, The Wall Street Journal, The New York Times, Outside Magazine, WIRED, Sports Illustrated and ESPN The Magazine.

As the host of the Finding Mastery podcast, he explores the psychology of the world's most extraordinary thinkers and doers. Through his work and conversations, he explains how the top 1% have a fundamental commitment to be the very best leading them to seek out information and practices to train their mind.

Dr. Gervais also discusses the difference between mental toughness vs. psychological agility and how we can use specific mental training techniques to become better versions of ourselves, stop worrying about what others think of us and improve performance.

@michaelgervais

Lanni Brown grew up surrounded by basketball. Her father, Dee Brown, was an NBA legend with the Boston Celtics. Her sister is currently playing in the WNBA and her brother is a D1 Basketball player. While she also found success in the sport, she faced lots of comparisons with her family, struggled to separate her self identity from her performance and ultimately realized that she was "not feeling basketball."

Her transition to the D1 level exacerbated her struggle as she felt different from her teammates because she didn't love her sport and even felt selfish, ungrateful and guilty that she was getting a scholarship despite not being fully invested. Lanni chose to shift her mindset and focus on energy, positivity and enjoying the moments and making an impact in her own way.

Since her competitive career has ended, she is pursuing a Master's at Jacksonville University in Clinical Mental Health Counseling with the plan to pursue a PhD in Clinical Psychology She is combining her personal experiences and education to better support student athletes as an advocate, ambassador and future clinician.

@alanni.noelle

Dee Brown was a 12-year NBA legend and member on the 1990's Boston Celtics all decade team.

While so many young kids dream of the NBA, Dee Brown just wanted to use basketball to get a free college education. By creating a process, locking in and having no fear of failing, he found himself as the 19th overall pick by the Boston Celtics in 1990. Having the opportunity to play alongside legends like Larry Bird, he learned how to focus on solutions vs successes, apply mindfulness to sport and the power of information, motivation and inspiration.

By mastering these concepts, he was also able to build a level of confidence and trust in himself to make up an iconic dunk on the spot that was memorialized and recreated years later. Through his experiences as a player, coach, parent and now an administrator at Jacksonville U, Dee Brown shares the "B principles" that are necessary for a championship culture in sports, school and life.

@deebrown_og

Sydney Moore is a Division 1 Volleyball player at Syracuse University pursuing her master's in marketing. Before Syracuse, Sydney was a senior captain at Cornell University where she majored in psychology with a focus in neuroscience and human development. Her initial love was basketball but as the pressure increased, her confidence decreased and her motivation to improve became fear based, she found volleyball as a refreshing change. As her understanding of health and wellness grew, so did her interest in pursuing information for herself and others.

Sydney created a video podcast titled, "Let's Talk About It" which discusses and advocates for important topics that affect student-athletes such as mental health, gender equity, going pro, and more. In 2022 Sydney was awarded the Billie Jean King Youth Leadership Award at the ESPYs for her work to introduce the Fair Play for Women Act into Congress and was named one of Glamour Magazine's College Women of the Year 2023.

Sydney discusses her own process and passion that embodies the characteristics for which she has been recognized including intelligence, bravery, confidence and compassion. She has worked so hard to find her own voice and is using that voice to empower other female athletes.

@ssydney.mmoore

Born with cerebral palsy, Kyle Pease knew his life was different and understood he would always need help but believed he could do everything others could do. His family believed the same and chose a mindset of relentless optimism to focus on what he can do vs cant't do. He graduated from Kennesaw State University with a degree in sports management and partnered with his brother Brent Pease for a creer total 125 races including making history as the first push-assist brother duo to complete the IRONMAN World Championship in Kona, Hawaii.

While Brent's resume includes 11 Ironman events and several 70.3 and Olympic distance triathlons, he shares countless examples of being physically broken needing his brother, Kyle to work even harder mentally to inspire them both to realize, "where there's a wheel, there's a way!"

Like many siblings, Brent and Kyle tease eachother, yell at eachother and show unconditional love for eachother. Through their nonprofit, the Kyle Pease Foundation, they have championed more than 100 athletes across 1000+ events and raised more than $10 million in aid. They have offered support through programs such as scholarship opportunities, purchasing adaptive sports equipment and participating in educational campaigns about cerebral palsy and other disabilities.

By going through this journey together, they have both become better brothers, better friends and better men by becoming better, "one mile at a time. "

@bpease9, @thekylepeasefoundation

On the field, Ashley Hatch has dominated the game of soccer as a 2-time NCAA All-American at BYU, US Women's National Team member with 21 appearances, 2017 NWSL Rookie of the year, the Washington Spirit's all time leading scorer, 2021 Best Player of the Year and 2022 ESPY award winner.

Off the field, she has worked even harder establishing a foundation of undeniable belief through every stage and phase of her career. This mindset has grown with her commitment to mental training where she devotes intentional time and energy to learning actionable skills that have directly led to her success and confidence despite several setbacks Including major injuries and recently missing the World Cup Roster for 2025.

"Hatchy" as she is known by her teammates, is described as, a professional in every sense of the word, one of the most process-oriented people, someone who can create something out of nothing, and a really special human who is absolutely goated!"

@ash_smash33

Shaylee Ungos has a special connection with Volleyball; it is a part of her Hawaiian culture, and her parents met each other playing the sport. However, she really fell in love with the sport while living in Korea on a military base during Covid. It provided an outlet and ability to see her friends when she would be otherwise isolated. Without the resources, coaching and support that other elite athletes in America are afforded, she created her own process largely training alone and used social media as a tool to document and track her progress but also develop content for recruiting.

Ironically, it was documentation of a major injury and the pain of losing her sense of self as an athlete that opened her eyes to how much support and love she had all along and inspired her smile at the little things and appreciate every piece of joy. In addition to redefining her relationship with sports, she also redefined her relationship with social media and become more intentional about creating and consuming. In doing so, she improved not only her p[physical but also mental health.

She is currently a collegiate volleyball player, THO Campus Captain, an awesome mental health advocate, and a content creator for student-athletes who has built her own social media following to over 50k followers while helping others learn how to capitalize on NIL. Shaylee has even partnered with United Sports Abroad a non-profit that supports military kids like herself with recruiting, media exposure, and camp or tournament opportunities.

@shayleeungosvb